According to Studio Weekend Estimates, Fox's Marley and Me has easily won the holiday weekend.

UPDATED: 'Marley' Wins Holiday Weekend

on December 28, 2008 by Phil Contrino
Print

According to Studio Weekend Estimates for the 4-Day Christmas Weekend, Fox's Marley and Me brought in nearly $52 million. After the success of The Day the Earth Stood Still earlier this month, Fox is finally breaking the box office slump that has lasted practically the entire year thanks to duds such as Meet Dave and The X-Files: I Want to Believe.

Gossip magazines will be all over the fact that Marley and Me star Jennifer Aniston was able to top her former beau Brad Pitt at the box office.

Pitt's The Curious Case of Benjamin Button finished in third over the Friday-Sunday period, but it placed second over the four-day weekend. Oscar nominations are surely headed Button 's way, which means that it may have more staying power than most of the films that debuted this weekend. Although, the fact that it runs nearly three hours with previews will probably hurt its potential for repeat business.

Adam Sandler's Bedtime Stories finished in second over the Friday-Sunday period and third over the four-day period. Many in the industry felt that Sandler would rule this weekend, but Stories still grabbed a strong debut. If Stories hits the $100 million mark, then Sandler will have had two films released in 2008 that reached that plateau. The other was this summer's You Don't Mess With the Zohan. In 2009, Sandler may have one of his biggest hits yet with Funny People which co-stars Seth Rogen and is written/directed by Judd Apatow.

Tom Cruise is back. Despite negative buzz and plenty of release date changes, Valkyrie grossed $30 million over the four-day holiday. While the film is a long shot for any Oscar nominations, it may remain strong thanks to older audiences that don't necessarily rush to the theatre during a film's opening weekend.

Lionsgate's The Spirit landed with a thud in 9th place during its debut frame. The film failed to capture a large audience the way other Frank Miller works such as 300 or Sin City did.

Revolutionary Road opened at three locations this weekend and it boasts the best opening weekend location average of any 2008 film with $64,024. The previous record holder was Frost/Nixon with $60,236.

Tags: No Tags
Print

read all Articles »


0 Comments

No comments were posted.

What do you think?