Bad reviews didn't hurt Switch at the Chinese box office. The Hong Kong action thriller reported a massively successful single-day premiere gross of $8.01 million last week. It was enough to launch the film into third place in last week's weekly grosses chart, just shy of Chinese film American Dreams in China's $8.27 million seven-day gross. Switch kept its momentum in its first full week in release, posting a $32.84 million weekend take to reach a total of $41.04 million in China. American Dreams in China carried over to gross $6.75 million this week, taking its domestic total to $84.24 million.
Switch was miles ahead of the second place film, Star Trek Into Darkness. The sci-fi sequel held its own over its third week in release, adding $14.07 million to reach a $52.89 million cume. China has played a major role in allowing Star Trek Into Darkness to shatter the overseas gross of the franchise's previous installment. The Star Trek sequel has grossed a cume of $201.7 million outside of North America, with the Chinese box office representing around 25% of that figure.
Weekly Box Office Results for China.
China will be the guest country at next year's India International Film Festival at Goa, according to a report from the Times of India.
The invitation comes on the heels of the success of Bollywood film 3 Idiots in China, a promising sign for the Indian film industry. China has steadily risen to become the second most important film market in the world. Indian films will hope to have an easier time to get past China's strict import quota for foreign films.
The closer ties will reportedly begin at the educational level, with the Film and Television Institute of India and the Beijing Film Academy agreeing to promote an exchange program for their students. A source for the Times of India, however, indicated that in short term China will be looking to screen more classical Bollywood films than more recent productions. The goal in this collaboration would be for relaxed restrictions for Indian films in regards to China's import quotas.
Indian Broadcasting Minister Manish Tewari met with Cai Fuchao, the director of China's State Administration of Radio, Film, and Television, to hold talks over closer collaboration between the countries' film industries. A presence in China would come as a great boost for the Indian film industry, which already has a healthy presence in other major film markets like the United Kingdom and North America.
China and South Korea are building important bridges in the film industry. The Chinese Film Festival opened in Seoul on Sunday with a screening of Wong Kar Wai's martial-arts epic The Grandmaster.
The five-day festival will include screenings of eleven Chinese films in a market where the Chinese film industry has yet to make an impact. Eight of the films at the festival have not been previously screened in the country, according to the Wall Street Journal.
Korean production company CJ Entertainment has organized the Chinese Film Festival in South Korea since 2006 with support from the Korean Film Council and China's State Administration of Radio, Film, and Television.
CJ Entertainment recently announced a deal to co-produce and distribute The Fist, an upcoming sci-fi/action spectacle directed by Park Kwang-hyun. The deal is in partnership with China Film Group, according to a report from Screen Daily.
China continues to expand its influence in co-productions and domestic distribution deals by aligning itself with another major box office market in the region. Growing collaboration between the countries is yet another signal of China's increased role in the global film industry.
The Chinese hit So Young opened in three North American theaters this weekend. The film has been hugely successful in China, where it has brought in a total of $115 million after 45 days in release. The total North American take from 3 locations for So Young is $5,000. An updated theater count is coming from distributor China Lion in the coming days.
Another weekend at the top of the Chinese box office helped Star Trek Into Darkness launch well above the performance of its predecessor in the global box office. The sci-fi sequel raked in $12.73 million last week, its second in release, to reach a robust $38.77 million total. It's a considerably better showing than Tom Cruise's Oblivion, which placed ninth after a month in release with a $23.86 million cume.
Star Trek Into Darkness has grossed $176.4 million overseas, close to $50 million above the previous entry's final tally. The film is scheduled to debut in France, Italy, Brazil, Switzerland, and Israel this weekend. The support from the Chinese audience has done its part in helping expand the Star Trek brand globally, but the film will need strong performances from France, Italy, and Brazil to break the $200 million mark. It won't be an impossible task, specially if the China grosses hold before the June 20th release of Man of Steel.
The explosive debut of Switch, the domestic action blockbuster starring Andy Lau and Zhang Jingchu, took in $8.01 million in its first day in release. The film will likely thrive in coming weeks, squaring off against Hollywood's Man of Steel in a couple of weeks.
Box Office Results for China. Week Ending on June 11, 2013.
Box Office data couresty of Entgroup