Warner's 300: Rise of an Empire led the way comfortably this weekend with an estimated first place debut of $45.05 million. Despite a gap of seven years between it and 2007's 300; the 3D action sequel was off to a healthy start this weekend, as moving the film away from last summer clearly paid off. Rise of an Empire wasn't expected to open anywhere near the $70.89 million start of 300, but was able to open an impressive 35 percent stronger than the $33.46 million debut of 2012's Wrath of the Titans. Without adjusting for ticket price inflation, 300: Rise of an Empire claimed the tenth largest opening weekend ever for the month of March and the second largest opening weekend of 2014 to date (behind only fellow Warner Bros.Read more
Warner Bros. reports that 300: Rise of an Empire grossed a strong $17.7 million on opening day, including Thursday night's $3.3 million start. BoxOffice projects a $42.5 million debut weekend.
The debut may be notably off from the original 300's $28.1 million opening day/$70.9 million opening weekend--especially when considering seven years of inflation and 3D prices--but there's no doubt that WB has pulled off a somewhat impressive feat here. The sequel had been tracking more modestly until days before release, bringing to question whether or not the wait for a follow-up without the original's main star (Gerard Butler) and evolutionary marketing campaign had been too long. Now we know.
Universal's Non-Stop took in $1.61 million on Thursday to lead the daily box office for the sixth time in the past week. However, the action thriller starring Liam Neeson was down 4 percent from Wednesday, which represented one of the day's poorer daily holds among wide releases. Non-Stop performed on the very high end of expectations this week with a first place seven-day start of $36.74 million. That places the film 21 percent ahead of the $30.41 million seven-day take of 2011's Unknown.
Fox's Son of God held steady in second place with $1.37 million. The modestly budgeted biblical epic constructed from The Bible television mini-series was up a healthy 9 percent over Wednesday's performance.
Universal reports that Non-Stop earned $1.67 million on Wednesday, off 35 percent from Tuesday's haul. The Liam Neeson thriller has banked $35.1 million in its first six days, putting it 22 percent ahead of the pace of 2011's Unknown.
Son of God once again claimed the runner-up position with $1.26 million yesterday. That represented a 30 percent drop from Tuesday and brings the movie's total up to $30.1 million. Son of God continues to perform similarly to Act of Valor.
WB's The LEGO Movie took third as it dropped 37 percent from the previous day and just 20 percent from Wednesday of last week to $0.974 million yesterday. The animated hit has tallied $212.
Universal's Non-Stop took in $2.56 million on Tuesday to lead the daily box office for the fourth time in the past five days. The action thriller starring Liam Neeson was up a healthy 27 percent over Monday's performance. Non-Stop has grossed $33.46 million in its first five days of release, as the film continues to perform on the very high end of pre-release expectations. Non-Stop is currently running 22 percent ahead of the $27.42 million five-day start of 2011's Unknown.
Fox's Son of God held steady in second place with $1.79 million. The modestly budgeted biblical epic constructed from The Bible television mini-series was up a very solid 22 percent over Monday.
Universal's Non-Stop led the way on Monday with $2.02 million. The action thriller starring Liam Neeson has now led the daily box office for three of the past four days. Non-Stop was down 68 percent from Sunday's performance. Most films experienced solid daily holds on Monday, due in part to Sunday's grosses being deflated a bit by the Academy Awards. Non-Stop topped the $30 million mark on Monday and has grossed $30.899 million in four days. That places the film 21 percent ahead of the $25.45 million four-day start of 2011's Unknown.
Fox's Son of God claimed second place with $1.47 million. The modestly budgeted biblical epic constructed from The Bible television mini-series was down 78 percent from Sunday.
Universal's Non-Stop was able to hold off Fox's Son of God to claim first place at the box office this weekend. The action thriller starring Liam Neeson opened just ahead of its already lofty expectations with an opening weekend take of $28.88 million. Non-Stop opened 32 percent stronger than the $21.86 million three-day start of 2011's Unknown and represents yet another strong performer for Neeson (who has been a very consistent box office draw in recent years). Following in the footsteps of Lone Survivor and Ride Along, Non-Stop also represents another strong performer for Universal in the first quarter of 2014.Read more