'The Conjuring' Scares Up $61.7M in First Week

on July 26, 2013 by Daniel Garris
Print

Warner's The Conjuring rounded out its first week of release with a first place take of $4.22 million on Thursday. The modestly budgeted R-rated horror film fell 6 percent from Wednesday's performance, as it continues to display good holding power for its genre. The Conjuring was easily the week's top film with a stronger than expected seven-day start of $61.74 million. Compared to other successful 2013 horror films, The Conjuring is running 41.5 percent ahead of the $43.64 million one-week start of The Purge and 72.5 percent stronger than the $35.79 million seven-day start of Mama.

Turing towards this weekend, Fox's The Wolverine was off to a very solid start with an estimated late night take of $4.0 million. The superhero sequel starring Hugh Jackman began playing at 10 p.m. on Thursday and as is normally the case, the film's late night grosses are expected to be counted towards Friday's opening day performance. In comparison, The Wolverine opened below the $5.0 million midnight take of 2009's X-Men Origins: Wolverine and ahead of the $3.37 million midnight take of 2011's X-Men: First Class. Check back throughout the weekend for further updates on the box office progress of The Wolverine.

Despicable Me 2 held steady in second place with $3.21 million on Thursday. The computer animated blockbuster from Universal and Illumination Entertainment fell 5 percent from Wednesday and 36 percent from last Thursday. Despicable Me 2 placed in second this week with $39.29 million and has now grossed a massive $290.39 million in 23 days. The film is currently just $9.61 million away from reaching the $300 million domestic mark and is set to zoom past that milestone over the weekend.

Fellow computer animated film Turbo took in $2.59 million to remain in third. The Fox release was down 1 percent from Wednesday and down 38 percent from last Thursday. Turbo placed in third for the week with $32.74 million and has grossed $42.44 million through nine days of release. While that is soft by the lofty box office standards of DreamWorks Animation, the film is currently running 20 percent ahead of the $35.45 million nine-day start of last November's Rise of the Guardians, thanks in part to having the advantage of summer midweek business.

New releases Red 2 and R.I.P.D. already appear to be taking a hit from the arrival of The Wolverine. Lionsgate's Red 2 was down 10 percent from Wednesday to take sixth on Thursday with $1.597 million, while Universal's R.I.P.D. fell 8 percent to land in eighth place with $1.212 million. For the week, Red 2 placed in fifth with a modest seven-day start of $25.67 million, which was 10 percent softer than the $28.48 million seven-day start of 2010's Red. R.I.P.D. took seventh place for the frame with a very disappointing seven-day start of $18.49 million, which was 20 percent softer than the $23.03 million seven-day take of last year's Abraham Lincoln: Vampire Hunter.

Tags: The Conjuring, The Wolverine, Despicable Me 2, Turbo, Red 2, R.I.P.D.
Print

read all Daily analyses »


0 Comments

No comments were posted.

What do you think?