Long Range Forecast: 'Dawn of the Planet of the Apes'

Featured Stories - on May 16, 2014 by BoxOffice Staff

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Following up on the surprise success of 2011's Rise of the Planet of the Apes, Fox will send out Dawn of the Planet of the Apes on July 18. Will the sequel expand the brand or will it be overshadowed by other summer releases? This week BoxOffice takes a closer look at the commercial prospects for Dawn of the Planet of the Apes.

Dawn of the Planet of the Apes
(20th Century Fox)

PROS:

- There's a lot of audience goodwill built up from Rise of the Planet of the Apes. The reboot opened to $54.8 million in North America and hung around long enough to finish with $176.8 million.
- The Planet of the Apes Facebook page has been building up likes at a steady pace for the last couple of months.
- Reactions to the first theatrical trailer have been overwhelming positive.
- Apes looks a lot stronger than some other iffy July releases such as Jupiter Ascending and Hercules.  

CONS:

- If Transformers: Age of Extinction overperforms it could have an impact on Apes.
- This effort seems to be more dark and violent than its predecessor. Will that turn some viewers off? 

Check out our predictions for this film and others in the table below. Notable changes this week include X-Men: Days of Future Past (up), The Fault In Our Stars (up) and 22 Jump Street (up). 

Title Release Date Distributor Opening Weekend Cumulative
Dawn of The Planet of The Apes Jul 11, 2014 Fox
$66,000,000 $200,000,000
The Fluffy Movie Jul 11, 2014 Open Road
$4,000,000 $10,000,000
And So It Goes Jul 11, 2014 Clarius Entertainment
$5,000,000 $17,000,000
Tammy Jul 2, 2014 Warner Bros. / New Line
$25,000,000 $105,000,000
Deliver Us from Evil (2014) Jul 2, 2014 Sony / Screen Gems
$17,000,000 $55,000,000
Earth to Echo Jul 2, 2014 Relativity Media
$9,000,000 $35,000,000
Transformers: Age of Extinction Jun 27, 2014 Paramount
$115,000,000 $320,000,000
Jersey Boys Jun 20, 2014 Warner Bros.
$15,000,000 $47,000,000
Think Like a Man Too Jun 20, 2014 Sony / Screen Gems
$37,000,000 $95,000,000
22 Jump Street Jun 13, 2014 Sony / Columbia
$55,000,000 $165,000,000
How to Train Your Dragon 2 Jun 13, 2014 Fox / DreamWorks Animation
$78,000,000 $298,000,000
The Fault in Our Stars Jun 6, 2014 Fox
$30,000,000 $97,000,000
Edge of Tomorrow Jun 6, 2014 Warner Bros.
$28,000,000 $67,000,000
A Million Ways to Die in the West May 30, 2014 Universal
$26,000,000 $70,000,000
Maleficent May 30, 2014 Disney
$58,000,000 $182,000,000
X-Men: Days of Future Past May 23, 2014 Fox
$112,000,000* $242,000,000
Blended May 23, 2014 Warner Bros.
$24,000,000* $56,000,000

*4-day weekend

Phil Contrino, Daniel Garris and Shawn Robbins contributed to this report. 

Tags: Dawn of the Planet of the Apes, predictions

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