Long Range Forecast: 'Guardians of the Galaxy'

Featured Stories - on June 06, 2014 by BoxOffice Staff

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Disney/Marvel are set to launch yet another superhero property with Guardians of the Galaxy on August 1st. This week BoxOffice takes a closer look at the commercial prospects for this unconventional flick.

Guardians of the Galaxy
(Disney)

PROS:

- Disney's marketing campaign deserves an A+. Everything from the trailers to the posters have been spot on.
- Co-star Vin Diesel has a very loyal fanbase and a whopping 77 million+ likes on Facebook that he can promote Guardians to.
- Star Chris Pratt is on the rise and this movie is poised to make him an even bigger star. 
- Releasing the film in August means it will face less competition that it would in May, June or July.

CONS:

- It may come across as too quirky and unconventional for some viewers.
- The trailer does not give off a family-friendly vibe.

Check out our predictions for this film and others in the table below. Notable changes this week include 22 Jump Street (up) and How To Train Your Dragon 2 (down). 

Title Release Date Distributor Opening Weekend Cumulative
Get On Up Aug 1, 2014 Universal
$22,000,000 $88,000,000
Guardians of the Galaxy Aug 1, 2014 Disney
$68,000,000 $187,000,000
Lucy Jul 25, 2014 Universal
$28,000,000 $90,000,000
Hercules (2014) Jul 25, 2014 Paramount
$21,000,000 $52,000,000
Planes: Fire and Rescue Jul 18, 2014 Disney
$20,000,000 $74,000,000
The Purge: Anarchy Jul 18, 2014 Universal
$22,000,000 $45,000,000
Sex Tape Jul 18, 2014 Sony / Columbia
$26,000,000 $92,000,000
Dawn of The Planet of The Apes Jul 11, 2014 Fox
$68,000,000 $210,000,000
The Fluffy Movie Jul 11, 2014 Open Road
$4,000,000 $10,000,000
And So It Goes Jul 11, 2014 Clarius Entertainment
$5,000,000 $17,000,000
Tammy Jul 2, 2014 Warner Bros. / New Line
$25,000,000 $105,000,000
Deliver Us from Evil (2014) Jul 2, 2014 Sony / Screen Gems
$17,000,000 $55,000,000
Earth to Echo Jul 2, 2014 Relativity Media
$9,000,000 $35,000,000
Transformers: Age of Extinction Jun 27, 2014 Paramount
$108,000,000 $300,000,000
Think Like a Man Too Jun 20, 2014 Sony / Screen Gems
$35,000,000 $90,000,000
Jersey Boys Jun 20, 2014 Warner Bros.
$14,000,000 $49,000,000
How to Train Your Dragon 2 Jun 13, 2014 Fox / DreamWorks Animation
$70,000,000 $275,000,000
22 Jump Street Jun 13, 2014 Sony / Columbia
$64,000,000 $185,000,000

Phil Contrino, Daniel Garris and Shawn Robbins contributed to this report.  

Tags: Guardians of the Galaxy, predictions

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