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NORTH AMERICA: 'Guardians of the Galaxy' Continues to Soar on Tuesday with $2.11M on August 27, 2014

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By Daniel Garris

Guardians of the Galaxy took in $2.11 million on Tuesday to lead the daily box office once again. The blockbuster sci-fi superhero adaptation from Disney and Marvel was up 27 percent over Monday and down a very solid 40 percent from last Tuesday. Guardians of the Galaxy has grossed a massive $255.23 million in 26 days. That currently ranks the film as the third highest grossing release of 2014 thus far domestically (behind only Captain America: The Winter Soldier and The Lego Movie). Guardians of the Galaxy is now just $4.54 million away from surpassing the $259.77 million final domestic gross of Captain America: The Winter Soldier for first place.

Teenage Mutant Ninja Turtles grossed $1.66 million to remain in second. Paramount's successful franchise re-launch increased 28 percent over Monday and fell 53 percent from last Tuesday. Teenage Mutant Ninja Turtles continues to exceed expectations in a big way with $148.49 million through 19 days of release. The film is now just $1.51 million away from reaching the $150 million domestic mark and is set to reach the milestone on Thursday.

Warner's If I Stay held steady in third place with $1.54 million. The low-budget drama starring Chloë Grace Moretz was up a solid 21 percent over Monday, though that also represented the day's poorest daily percentage hold among wide releases. If I Stay continues to perform towards the lower end of expectations with a five-day start of $18.48 million. That places the film essentially on par with the $18.41 million five-day take of last year's Carrie.

Let's Be Cops followed in fourth place with $1.30 million. Fox's low-budget action-comedy was up 27 percent over Monday and down 48 percent from last Tuesday. Let's Be Cops has grossed a very solid $47.39 million through two weeks of release and is set to surpass the $50 million domestic mark on Friday.

It was a very close three-way race for fifth place on Tuesday between The Giver, Sin City: A Dame to Kill For and The Expendables 3. The Weinstein Company's The Giver led the trio with $0.773 million, fellow Weinstein Company release Sin City: A Dame to Kill For followed in sixth with $0.765 million and Lionsgate's The Expendables 3 landed in seventh with $0.758 million. Respective total grosses stand at $28.73 million for The Expendables 3 in twelve days, at $25.17 million for The Giver in twelve days and at just $7.69 million for Sin City: A Dame to Kill For in five days.

GLOBAL: 'Guardians of the Galaxy' Eclipses $500 Million Worldwide with Key Markets Yet to Release on August 27, 2014

gotg.pngThe official press release from Disney:

Marvel's Guardians of the Galaxy crossed $500 million at the worldwide box office yesterday. The film has earned $255.2 million to date domestically, and along with Marvel's Captain America: The Winter Soldier and Maleficent, Disney has released 3 of the top 5 domestic films of 2014. Internationally, Guardians of the Galaxy has earned $245.3 million with several key markets yet to open, including Germany, Italy, Japan and China.

Guardians of the Galaxy, Marvel's 10th release and 10th straight #1 opening, opened on August 1 and set the record for the biggest August domestic opening of all time by earning $94.3 million. This past weekend, the film reclaimed the top spot at the box office in its fourth week of release and became the highest-grossing summer release in the US this year.

This success extends beyond the box office, as the soundtrack for the film, Marvel's Guardians of the Galaxy Awesome Mix Vol. 1, spent two straight weeks at #1 on the Billboard Top 200 Chart. Marvel's next release is Avengers: Age of Ultron, opening on May 1, 2015.

'November Man' Limps Into Debut on August 27, 2014

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By Alex Edghill

Tuesday Morning Update: November Man had a strong increase on Tuesday of 197% as it rose to 2,286 tweets. A ways up from its skinny Monday of 768 tweets.  Its Facebook numbers rose less than 2 points to 107,623 likes, from 106,007 likes on Monday. While the increase percentage was very nice its overall number is still very tiny and leaves a lot to be desired. By comparison, Three Days To Kill had 2,503 tweets and 79,167 likes the day before its release back in February. The increase yesterday saw it draw closer to 3 Days than I thought possible so it could very well reach double digits by the end of Sunday. Its Wednesday tweets on opening day should nail it down tighter but its safe to say this won't be challenging for top spot on the weekend.

As Above/So Below actually dropped on Tuesday by 6% to 3,449 tweets, down from 3,657 tweets on Monday. On Facebook it also had a tiny increase of <1% to 517,274 likes, up from 514,539 likes the day before. Horrors stalling like this in release week are not uncommon but usually it is at much higher tweet levels. By comparison, Deliver Us From Evil had 4,768 tweets and 314,675 likes three days before its release (it was a Wednesday opener so that was a Sunday), while The Quiet Ones had 1,482 tweets and 165,556 likes. Still looks like it has enough gas in the tank to best The November Man but the low stagnating tweet marks are a worry. This is one that could definitely end up in single digits unless it sees a big uptick by tomorrow.

Twitter Top 15 Movies for Tuesday August 26th

Rk Film Mon Tue Week Mon-Tue %
1 (-) If I Stay 32,256 36,827 69,083 14.17%
2 (-) Guardians of the Galaxy 20,848 20,276 41,124 -2.74%
3 (+2) The Maze Runner 5,481 9,853 15,334 79.77%
4 (+17) Gone Girl 1,460 4,976 6,436 240.82%
5 (+1) Maleficent 5,354 4,872 10,226 -9.00%
6 (-2) Mardaani 5,661 4,176 9,837 -26.23%
7 (+3) 22 Jump Street 3,927 4,151 8,078 5.70%
8 (-) The Hunger Games: Mockingjay Part 1 4,662 4,084 8,746 -12.40%
9 (-6) No Good Deed (2014) 6,631 4,022 10,653 -39.35%
10 (+2) Transformers: Age of Extinction 3,304 3,668 6,972 11.02%
11 (-) As Above/So Below 3,657 3,449 7,106 -5.69%
12 (+7) Avengers: Age of Ultron 2,357 3,094 5,451 31.27%
13 (-6) The Expendables 3 4,917 3,061 7,978 -37.75%
14 (+2) Annabelle 2,880 3,041 5,921 5.59%
15 (+5) Ouija 2,272 2,667 4,939 17.39%
21 (+12) The November Man 768 2,286 3,054 197.66%

Please check the methodology page for information about our Twitter project or here for historic data.

NORTH AMERICA: 'Guardians of the Galaxy' #1 on Monday with $1.66M on August 26, 2014

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By Daniel Garris

Guardians of the Galaxy continued to lead the way on Monday with $1.66 million. The blockbuster sci-fi superhero adaptation from Disney and Marvel was down 66 percent from Sunday and down 42 percent from last Monday. Guardians of the Galaxy has grossed a massive $253.12 million in 25 days. That currently ranks the film as the third highest grossing release of 2014 thus far domestically (behind only Captain America: The Winter Soldier and The Lego Movie). Guardians of the Galaxy is now just $6.65 million away from surpassing Captain America: The Winter Soldier for first place.

Teenage Mutant Ninja Turtles claimed second place with $1.29 million. Paramount's successful franchise re-launch fell 74 percent from Sunday and 54 percent from last Monday. Grosses in general were down significantly from last Monday, as the end of the summer season approaches closer. Teenage Mutant Ninja Turtles continues to exceed expectations in a big way with $146.83 million through 18 days of release. That leaves the film just $3.17 million away from reaching the $150 million domestic milestone.

Warner's If I Stay placed in third with $1.27 million. The low-budget drama starring Chloë Grace Moretz fell 61 percent from Sunday, which represented one of the day's stronger daily percentage holds among wide releases. If I Stay continues to perform towards the lower end of pre-release expectations with a four-day start of $16.95 million. That places the film a slim 1 percent behind the $17.17 million four-day start of last year's Carrie.

Let's Be Cops followed in fourth place with $1.03 million. Fox's low-budget action-comedy fell 65 percent from Sunday and a significant 51 percent from last Monday. Let's Be Cops has grossed a very solid $46.09 million through 13 days of release, especially with its price tag in mind. The film is currently running 21 percent behind the recent $58.59 million 13-day take of Tammy.

The Weinstein Company's Sin City: A Dame to Kill For rounded out the day's top five with $0.616 million. While the graphic novel adaptation sequel was down just 60 percent from Sunday, in the larger picture the film continues to disappoint in a very big way with a four-day start of only $6.93 million. That is well below all expectations and is 78 percent softer than the $31.12 million four-day take of 2005's Sin City.

Fellow new release When the Game Stands Tall placed in eighth with $0.562 million. The low-budget sports drama from Sony was down a sharp 73 percent from Sunday. When the Game Stands Tall has grossed a modest $8.94 million in four days, which is just under pre-release expectations.

NORTH AMERICA: Weekend Actuals: 'Guardians of the Galaxy' Leads with $17.2M; 'If I Stay' #3 with Solid $15.7M; 'When the Game Stands Tall' #5 with Modest $8.4M; 'Sin City' Sequel Tanks with $6.3M on August 25, 2014

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By Daniel Garris

Guardians of the Galaxy claimed first place this weekend with $17.20 million. The blockbuster sci-fi superhero adaptation from Marvel returned to first place after finishing in second each of the past two weekends. Guardians of the Galaxy held up extremely well this weekend, as it was down just 32 percent from last weekend. Guardians of the Galaxy surpassed the $250 million mark this weekend and has grossed $251.46 million in 24 days. That currently ranks the film as the third highest grossing release of 2014 thus far domestically (behind only Captain America: The Winter Soldier and The Lego Movie). Guardians of the Galaxy is set to move into first place for the year within the next week.

After leading the box office each of the past two weekends, Teenage Mutant Ninja Turtles fell to second with $16.73 million. Paramount's successful franchise re-launch was down a solid 41 percent from last weekend. Teenage Mutant Ninja Turtles continues to exceed expectations in a big way with $145.54 million through 17 days of release. The film will zoom past the $150 million domestic mark within the next week and should continue to further stabilize next weekend with help from the Labor Day holiday.

Warner's If I Stay debuted in third with $15.68 million. The low-budget drama starring Chloë Grace Moretz opened on the low end of pre-release expectations and performed fairly well with its cost in mind. If I Stay opened slightly below the $16.10 million debut of last year's Carrie, which also starred Moretz. Due in part to its different genre and in part to the limited amount of new wide releases over the next few weeks, If I Stay will hope to hold up better going forward than Carrie did. If I Stay opened with $6.83 million on Friday (which included an estimated $1.1 million from late night shows on Thursday), fell 18 percent on Saturday to take in $5.62 million and fell 42 percent on Sunday to gross $3.23 million. That placed the film's opening weekend to Friday ratio at just 2.30 to 1. The audience breakdown for the film skewed heavily towards female moviegoers (77 percent) and moviegoers under the age of 25 (61 percent). If I Stay received an encouraging A- rating on CinemaScore.

Let's Be Cops followed in fourth with $10.81 million. Fox's low-budget action-comedy held up well in its second weekend, as it was down 39 percent from last weekend. Let's Be Cops has grossed $45.06 million in twelve days. That is in line with the lower end of expectations and places the film 21 percent behind the recent $56.99 million twelve-day take of Tammy. Let's Be Cops will likely continue to hold up well going forward thanks in part to no new comedies entering the marketplace the next few weeks.

Sony's When the Game Stands Tall rounded out the weekend's top five with $8.38 million. The low-budget drama from TriStar and AFFIRM Films opened just below pre-release expectations and 14 percent below the $9.78 million start of Draft Day earlier this year. When the Game Stands Tall opened with $2.95 million on Friday, increased 15 percent on Saturday to gross $3.38 million and declined 39 percent on Sunday to gross $2.05 million. That gave the film an opening weekend to Friday ratio of 2.84 to 1. When the Game Stands Tall received a promising A- rating on CinemaScore and will have a good chance of holding up well going forward.

Meanwhile, fellow new release Sin City: A Dame to Kill For absolutely stumbled out the gate this weekend with an extremely disappointing eighth place start of just $6.32 million. The graphic novel adaptation sequel from The Weinstein Company opened well below all expectations and a massive 78 percent below the $29.12 million start of 2005's Sin City (which didn't the advantage of higher priced 3D admissions). Unlike 300: Rise of an Empire earlier this year, Sin City: A Dame to Kill For was unable to overcome the long gap in time between it and its predecessor. The film opened with $2.62 million on Friday, fell 18 percent on Saturday to take in $2.14 million and declined 27 percent on Sunday to gross $1.56 million. That placed the film's opening weekend to Friday ratio at 2.41 to 1. Sin City: A Dame to Kill For received a lackluster B- rating on CinemaScore.

The Expendables 3 and The Giver claimed sixth and seventh place with respective weekend takes of $6.49 million and $6.43 million. The two films were separated by just $51,145 for the frame. The Expendables 3 fell a sharp 59 percent from last weekend, while The Weinstein Company's The Giver was down a reasonable 48 percent. Respective ten-day totals stand at a very disappointing $27.40 million for The Expendables 3 and at a solid $23.80 million for The Giver.


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