Kortrijk, Belgium -- Global digital cinema technology leader Barco, and the world's leading animation studio, DreamWorks Animation SKG, Inc. (Nasdaq: DWA), have formed an alliance in which DreamWorks Animation's next fifteen animated feature films will be mixed in the revolutionary Barco Auro 11.1 3D sound format for global distribution. The studio's ‘Rise of the Guardians', which comes to theaters on 21 November 2012, will be the first DreamWorks Animation movie featured in this new agreement.
"The premium 3D sound mix of DreamWorks Animation's ‘Rise of the Guardians' has successfully been completed, and we are thrilled with the studio's long-term endorsement of the Barco Auro 11.1 sound format," comments Wim Buyens, Senior Vice President of Barco's Entertainment Division. "Barco is truly committed to shaping the cinema of the future - not only are we developing the most advanced digital cinema projection technology, but we are also making critical advances in other technologies - such as cinema sound - to create a unique moviegoing experience for audiences worldwide. Thanks to our revolutionary technology, the cinema can remain the supreme entertainment center."
Multidimensional in-theater experience
"Barco is committed to sound innovation that creates a truly multidimensional in-theater experience, and we're very impressed with the ability of their 3D sound format to immerse audiences even more deeply into the amazing worlds created by our filmmakers," said Anne Globe, Chief Marketing Officer of DreamWorks Animation.
Placing aural objects around the auditorium
"What differentiates the Barco Auro 11.1 format from previous sound technologies is that it enables us to place aural objects around the auditorium to envelope the audience with the rich, acoustic spaces that we create virtually," added Jim Beshears, Head of Post Production at DreamWorks Animation.
Three distinct layers
The Barco Auro 11.1 3D sound system is built on a 3D audio technology suite from Auro Technologies that provides tools to create sound in three distinct layers: surround, height and overhead. "With Barco Auro 11.1, you can reproduce the subtle aspects of a film's soundtrack in ways that are more compatible with the workflows that content creators work with today," concludes Wilfried Van Baelen, CEO of Auro Technologies. "We look forward to working with other creative teams and studios within the industry to refine and enhance the toolsets necessary to create premium soundtracks at lower costs."
COLUMBUS, Ga. -- Carmike Cinemas, Inc. (NASDAQ: CKEC), a leading DIGITAL cinema and 3D motion picture exhibitor, is announcing its "seven day countdown" promotion to unveil the latest James Bond (Agent 007) thriller "Skyfall" to select Carmike audiences a day earlier than the scheduled national release on November 9th. "Skyfall" is even being given a special show time -0:07 AM on November 8th in the select "BIGD" venues and they are on "007 Countdown" to a unique "early release" movie experience!
"Skyfall," the 23rd Bond film in the continuing franchise of Ian Fleming's silver screen secret agent, opened in London the last weekend in October to a record-breaking $32.2 million box office. Starring Daniel Craig as Agent 007 for a third time, "Skyfall" opens Carmike's 2012 holiday "blockbuster" movie season with the advanced screening of 007 thriller a day in advance of the national release.
Moviegoers will be enjoying the Bond thriller in early screenings in Carmike's "BIGD," Ultimate Movie Experience auditoriums in key market locations including Columbus, GA, Franklin, TN, Billings & Missoula, MT, Tyler, TX, and Savannah, GA.
Carmike's "BIGD" auditoriums offer the perfect environment to enjoy blockbuster productions such as "Skyfall." The BIGD experience includes comfortable, plush leather high-back rocking seats placed for optimal viewing, wall-to-wall screens measuring over 80 feet wide and three stories tall, and boosted by the latest 7.1 surround sound and DIGITAL projection of both 2D and 3D features. The "BIGD" has become a gold standard for movie goers across America who truly appreciate the "center of the action" feel and "wow" factor presentation of today's major film productions in a premier setting.
"We're providing the ultimate movie experience that showcases large format digital with bigger screens, bigger and better sound, and bigger luxurious seating for cutting-edge presentation and the maximum enjoyment of our audiences," notes Terrell Mayton, Carmike's Director of Marketing.
Movie fans can purchase advance tickets now for "Skyfall and the "BIGD" early release show times by visiting www.carmike.com.
The wide national release of "Skyfall" on Carmike's first run screens across the country begins on Friday, November 9, following the "0:07" select location "BIGD" premier presentation.
Special "Skyfall" preview "BIGD" market locations:
• Columbus, Georgia-Carmike 15-5555 Whittlesey Boulevard
• Franklin, Tennessee-Thoroughbred 20-633 Frazier Drive
• Billings, Montana-Shiloh 14-1001 Shiloh Crossing Boulevard
• Missoula, Montana-Carmike 12-3640 Mullan Road
• Tyler, Texas-Carmike 14-7415 South Broadway
• Savannah, Georgia-Wynnsong 11-1150 Shawnee Street
Los Angeles, CA -- IMAX Corporation (NYSE:IMAX; TSX:IMX), and DreamWorks Animation SKG, Inc. (Nasdaq: DWA) today announced that the animated adventure Rise of the Guardians will be digitally re-mastered into the immersive IMAX® 3D format and released for a limited engagement in select IMAX® international and domestic theatres starting November 21, 2012.
DreamWorks Animation's Rise of the Guardians is an epic adventure that tells the story of Santa Claus, the Easter Bunny, the Tooth Fairy, the Sandman and Jack Frost - legendary heroes, each with extraordinary abilities. When an evil spirit known as Pitch threatens to take over the world, the immortal Guardians must join forces to protect the hopes, beliefs and imagination of all children on earth.
Rise of the Guardians is directed by Peter Ramsey and produced by Christina Steinberg and Nancy Bernstein. It features the voices of Chris Pine, Alec Baldwin, Hugh Jackman, Isla Fisher and Jude Law. It is inspired by the highly-acclaimed children's book series by William Joyce, who, together with Guillermo del Toro, serves as Executive Producer. The film will be distributed worldwide by Paramount Pictures Corporation.
The IMAX release of Rise of the Guardians will be digitally re-mastered into the image and sound quality of The IMAX 3D Experience® with proprietary IMAX DMR® (Digital Re-mastering) technology. The crystal-clear images coupled with IMAX's customized theatre geometry and powerful digital audio create a unique environment that will make audiences feel as if they are in the movie.