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GLOBAL: 'Dawn of the Planet of the Apes' Conquers the Overseas Box Office, 'Transformers: Age of Extinction' Nears Billion Dollar Club on July 27, 2014

apes-wknd.pngDawn of the Planet of the Apes pulled in $54.4 million from 60 countries to dethrone the Transformers as the #1 film at the overseas box office. The Apes sequel enjoyed #1 debuts in several key markets this weekend, including Latin American gaints Mexico ($13M) and Brazil ($9.3M). Sturdy hold-overs in the UK ($6.2M Weekend / $27.4M Cume) and Russia ($3.3M Weekend / $17.6M Cume) helped bring up the film's overseas total up to $183.8 million. The film's global cume as of Sunday is $355.8 million.

Transformers: Age of Extinction is well on its way to the Billion Dollar club. The lastest instalment in Michael Bay's Transformers saga grossed $37.5 million from its fifth weekend overseas, taking its total outside of North America to $730 million. The stellar overseas performane puts the film at $963.3 million globally. Nearly a third of the film's global haul has come from China alone, whereAge of Extinction's box office performance is well ahead its North American equivalent, currently reporting a $301 million cume.

Hercules rolled out overseas with a $28.7 million haul from 20 territories, including a $2 million take from IMAX screenings. The film dominated the Russian box office with a strong $12 million debbut from 930 locations. The stellar bow is 23% above star Dwayne "The Rock" Johnson's G.I. Joe: Retaliation in the same market and the biggest opening weekend for a The Rock vehicle of all time in Russia. The film's $29 million opening in North America puts its global cume at $57.7 million.

How To Train Your Dragon 2 collected $24 million over the weekend to take its overseas total to $260.2 million. The film has grossed $425.7 million globally with three key markets remaining on its schedule: Spain, Italy, and China.

Godzilla took a #1 debut in Japan with $6.95 million from 427 screens. The monster movie is just shy of the $300 million mark overseas and is set to pass the $500 million global mark on Monday.

Step Up: All In added $6.3 million from 13 new markets prior to its North American debut to reach an early overseas total of $18.6 million.

Disney's Maleficent crossed the $700 million global mark during the week and added another $5.2 million from 45 territories over the weekend to take its total outside of North America to $482.9 million. The film's staying power in Japan might give it a shot to reach the $500 million overseas milestone but it remains to be seen if the Angelina Jolie vehicle will be able to reach the mark. Maleficent has grossed $39.3 million in Japan, its third biggest overseas market behind a surprisingly strong run in Mexico ($46M) and overseas leader China ($47.6M). Maleficent has grossed $715 million worldwide as of Sunday.

Sex Tape recorded a $6.1 million weekend from 18 overseas markets to take its cume outside of North America to $10.2 million. A $2.6 million #3 debut in Russia led the charge this weekend as the film attempts to overshadow its poor North American run with a steady performance in key global markets. The raunchy comedy has grossed $36.6 million worldwide.

The Purge: Anarchy took in $6 million from 1,590 dates at the overseas box office this weekend, resulting in a $6.7 million cume outside North America. The horror film took a #3 debut in the U.K., where it grossed $1.9 million from 385 dates. France also opened in third place ($1.6M, 200 dates) and Italy enjoyed a #2 bow ($1M, 250 dates). The film has grossed $58 million worldwide.

Planes: Fire and Resuce flew above the $50 million global mark this weekend after 30 overseas territories lifted the animated sequel to a $21 million cume outside of North America. The final global tally for the Planes sequel is $56.1 million.

The Fault in Our Stars earned $3.1 million overseas and reached an overseas total of $135 million. The drama has grossed $257.5 million worldwide.

22 Jump Street brought in $2 million from 46 territories this weekend to reach a $92.5 million total overseas. The film has grossed $278.8 million worldwide.

Neighbors added $1.3 million to its overseas tally, now totaling $107.3 million. The comedy has grossed $256.8 million globally.

NORTH AMERICA: Studio Estimates: 'Lucy' Breaks Out with $44.0M; 'Hercules' Stronger than Expected with $29.0M on July 26, 2014

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Sunday Update: Universal's Lucy exceeded expectations this weekend with a strong estimated first place start of $44.0 million. The modestly budgeted sci-fi action film starring Scarlett Johansson was no doubt helped out greatly by Johansson's rising drawing power on the heels of Captain America: The Winter Soldier earlier this year. In addition to Johansson's presence, Lucy was also likely helped out by being a non-sequel in a summer full of sequels, by the relatively soft overall box office thus far in July and by moviegoers potentially rushing out to see the film before Disney's Guardians of the Galaxy arrives in theatres this coming Friday. Lucy debuted 22 percent stronger than the $36.01 million debut of Salt back in July of 2010.

Lucy debuted with $17.1 million on Friday (which included an estimated $2.75 million from evening shows on Thursday), decreased 12 percent on Saturday to take in $15.0 million and is estimated to fall 21 percent on Sunday to gross $11.9 million. That places the film's estimated opening weekend to Friday ratio at 2.57 to 1. The audience breakdown for Lucy was evenly split between genders and skewed towards moviegoers 25 years and older (65 percent). One potentially troubling sign for Lucy going forward is that the film received a disappointing C+ rating on CinemaScore. With that said, holding power won't be as important for the film going forward after such a strong opening weekend performance.

Hercules also exceeded expectations this weekend with a respectable estimated second place take of $29.0 million. The Dwayne Johnson led 3D action-adventure film from Paramount and MGM had been expected to open in the range of $20 million to $25 million. In addition to Johnson's presence, Hercules was likely also aided by serving as a PG-13 alternative to the R rated Lucy and by the mentioned relatively soft overall box office thus far in July. Hercules opened 13 percent below the $33.46 million start of 2012's Wrath of the Titans.

Hercules grossed $11.08 million on Friday (which included an estimated $2.1 million from evening shows on Thursday), fell 8 percent on Saturday to take in $10.24 million and is estimated to fall 25 percent on Sunday to gross $7.68 million. That places the film's estimated opening weekend to Friday ratio at 2.62 to 1. The film received a solid B+ rating on CinemaScore. But much like Lucy, Hercules could potentially experience a sharp decline next weekend when the highly anticipated Guardians of the Galaxy arrives in the marketplace.

Hercules grossed an estimated $4.0 million from IMAX locations, which represented 13.8 percent of the film's overall gross this weekend.

With the stronger than expected debuts of Lucy and Hercules, Fox's Dawn of the Planet of the Apes took a sharper than expected fall this weekend with an estimated third place take of $16.40 million. The critically acclaimed 3D sci-fi action sequel was down 55 percent from last weekend. Despite this weekend's hold, Dawn of the Planet of the Apes continues to exceed expectations with a 17-day gross of $172.09 million. That places the film an impressive 29 percent ahead of the $133.58 million 17-day take of 2011's Rise of the Planet of the Apes (which fell 42 percent in its third weekend to gross $16.12 million).

Universal's The Purge: Anarchy fell a sharp 67 percent in its second weekend to land in fourth with an estimated $9.9 million. On the positive side of things, the horror sequel held up better in its second weekend than last year's The Purge did when it declined a harsh 76 percent in its second weekend to gross $8.32 million. With a healthy ten-day take of $51.28 million, The Purge: Anarchy is now running just 1 percent behind the $51.96 million ten-day take of The Purge.

Planes: Fire and Rescue rounded out the weekend's top five with an estimated $9.3 million. The modestly budgeted computer animated sequel from Disney was down a significant 47 percent from last weekend. Planes: Fire and Rescue has grossed $35.12 million in ten days. That places the film 22.5 percent behind the $45.34 million ten-day take of last year's Planes (which fell 40 percent in its second weekend to gross $13.39 million).

And So It Goes debuted in eighth place with an estimated $4.55 million. The Clarius Entertainment release starring Michael Douglas and Diane Keaton opened in line with its modest pre-release expectations. The opening weekend figure for And So It Goes was in the same ballpark as the $3.75 million debut of Clarius' Legends of Oz: Dorothy's Return back in May. And So It Goes took in $1.36 million on Friday, increased 39 percent on Saturday to take in $1.89 million and is estimated to decline 31 percent on Sunday to gross $1.30 million. That gives the film an estimated opening weekend to Friday ratio of 3.34 to 1. And So It Goes received a B+ rating on CinemaScore.

On the limited front, Roadside's A Most Wanted Man debuted in tenth place with an estimated $2.72 million. The critically acclaimed thriller starring the late Philip Seymour Hoffman earned a healthy per-location average of $7,527 from 361 locations for the frame.

Open Road's The Fluffy Movie was off to a lackluster start with an estimated $1.31 million from 432 locations. That gave the comedy concert film starring Gabriel Iglesias a modest per-location average of $3,042 for the frame.

Saturday Update: Universal reports that Lucy earned a strong $17.1 million on Friday, including Thursday night's $2.75 million early grosses. BoxOffice projects the film could net around $46 million for the weekend.

Making Lucy's debut even more impressive is the fact that its opening day handily topped that of 2010's Salt, starring Angelina Jolie, which took in $12.5 million on its way to a $36 million opening frame. There's no doubt that Scarlett Johansson's rising star power in the wake of her Marvel movie turns helped drive Lucy's success. Unfortunately, early word of mouth looks like a mixed bag with a 58 percent Flixster user score. Reviews are on the fresh/rotten bubble at Rotten Tomatoes as its score hovers at 60 percent this morning.

Meanwhile, Paramount's and MGM's Hercules bowed to $11.05 million on Friday for a projected weekend of $30 million. Star Dwayne Johnson is to thank for giving the film some needed moviegoer appeal, although the numbers are still modest in the grand scheme of things for a $100 million production budget (excluding marketing and distribution). Overseas performance will be the key in determining the film's theatrical profitability. Early word of mouth is also somewhat mixed at 69 percent on Flixster, while critics gave the film 63 percent on Rotten Tomatoes.

Fox's Dawn of the Planet of the Apes added $4.7 million yesterday, off 55 percent from last Friday in the face of new competition, and should bring in around $16.5 million for its third frame. With $160.4 million in the domestic bank so far, the sequel is currently running 31 percent ahead of its 2011 predecessor at the same point in release.

Rob Reiner's And So It Goes posted $1.36 million on opening day from 1,762 locations. BoxOffice projects a $4 million weekend.

On the limited release front, popular comedian Gabriel Iglesias sent The Fluffy Movie to a $0.513 million opening day and a likely opening weekend around $1.275 million.

Check BoxOffice on Sunday for official studio weekend estimates.

Friday Update #2: Sources report that Lucy is performing along optimistic expectations and could earn around $13 million for Friday (including last night's preview grosses). If that number holds, the flick should earn upward of $35-37 million for the weekend.

Meanwhile, Hercules is pacing for an opening day around $10 million (also including preview grosses). From there, the pic could hit $25 million for the weekend.

More updates as they come.

Friday Update #1: Sources report that Luc Besson's Scarlett Johansson vehicle Lucy nabbed a healthy $2.75 million from 8pm shows last night. Comparisons are scant for R-rated summer actioners with female leads, although Angelina Jolie's PG-13 rated Salt took in $0.55 million from midnight shows on the same weekend four years ago (ultimately bowing to $36 million over the three days). Edge of Tomorrow took in $1.8 million as part of a $28.8 million weekend earlier last month.

Meanwhile, Dwayne Johnson and director Brett Ratner sent Hercules to a $2.1 million start from 7pm shows. Reports indicate the film was heavily booked in 3D, which could skew it's Thursday-to-Friday ratio somewhat.

More to come...

NORTH AMERICA: 'Dawn of the Planet of the Apes' Clears $155M on Thursday; 'Purge: Anarchy' Tops $40M in First Week on July 25, 2014

apes.pngFox reports that Dawn of the Planet of the Apes took in $3.3 million on Thursday, off 43 percent from the same day last week. The sequel has amassed an impressive $155.7 million domestically in its first two weeks, pacing 32.5 percent ahead of its 2011 predecessor.

Universal's The Purge: Anarchy posted $2.1 million yesterday to give it a one-week sum of $41.4 million. That's about 5 percent behind where the original film stood at the same point in release, although still an overall healthy total for the follow-up.

Disney reports that Planes: Fire and Rescue grossed $2.0 million on Thursday. The animated sequel has tallied $25.8 million in its first seven days, or about 19 percent less than its 2013 predecessor at the same point.

Sony's Sex Tape bagged $1.26 million yesterday, giving it $20.9 million through 7 days of release. Unfortunately, the R-rated comedy is trailing fellow Cameron Diaz-Jason Segel flick Bad Teacher by 54 percent.

Rounding out the top five, Transformers: Age of Extinction posted $0.95 million on Thursday to give it a 46 percent week-to-week drop and a new domestic cume of $231.75 million. The sequel surpassed X-Men: Days of Future Past on Wednesday to become this summer's top grossing film so far. It currently leads Captain America: The Winter Soldier by 1 percent at the same point in release, and Transformers: Dark of the Moon by 30 percent.

 

'Lucy' Out To Humble 'Hercules' on July 24, 2014

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By Alex Edghill

Thursday Morning Update: Lucy had a solid 22% bump to 6,142 tweets on Wednesday, up from 5,038 on Tuesday. In addition, its 938k fans on Facebook by the end of the day make it one of the most liked original concepts of the last 5 years. This staves off any doubts I was having about it yesterday and really sets a path towards a very strong opening. By comparison, 3 Days To Kill had 1,293 tweets and 78,489 likes its Wednesday before release, Hanna had 1,060 tweets and 60,774 likes, Transcendence had 4,252 tweets and 157,532 like, and Edge Of Tomorrow which had 14,541 and 410,380 likes. Looking to Facebook is something I have tried to incorporate more into my commentary in recent times and it seems especially applicable for films such as this with common titles which are difficult to track on Twitter. Overall its numbers are very strong, especially on Facebook and we believe that it will ride this all the way to $38 million on the weekend, thus becoming one of the biggest successes of the Summer. With a budget of only $40 million and strong oversea potential this has a shot at turning a serious profit in the months to come. Though critically acclaimed, director Luc Besson has never had a break out success while he has been behind the camera with his previous best opening and total being $17 million / $64 million for The Fifth Element. Lucy is about to redefine his financial successes as a director. 

Hercules finally showed an increase as it rose 27% to 11,016 tweets on Wednesday, up from 8,648 tweets on Tuesday and breaking a string of two successive days of decline to begin its release week. By comparison, The Legend Of Hercules had 1,330 tweets and 628,678 likes its Wednesday before release, Pompeii had 3,091 tweets and 150,997 likes, while 300: Rise OF An Empire had 9,533 tweets and 11.4 million likes (yes they piggy-backed off the page from the first movie so had a huge head start). While it has the weight of The Rock, Brett Ratner, and $110 million in budget under its belt it hasn't managed to really take off via social media as I would have expected for a Summer blockbuster tent pole. We are predicting $21 million for it over the weekend which, though much better than Legend Of Hercules and Pompeii, has got to go down as one of the bigger disappointments of the Summer.  

Twitter Top 15 Movies for Wednesday July 23rd

Rk Film Tue Wed Week Tue-Wed %
1 (+3) If I Stay 17,253 57,792 82,386 234.97%
2 (-1) Guardians of the Galaxy 30,606 23,619 80,741 -22.83%
3 (-) 22 Jump Street 18,466 17,712 44,620 -4.08%
4 (+3) The Hunger Games: Mockingjay Part 1 11,499 16,171 33,442 40.63%
5 (+3) Fifty Shades of Grey 10,994 14,984 36,366 36.29%
6 (-) The Purge: Anarchy 13,000 13,260 43,603 2.00%
7 (+9) The Hobbit: The Battle of the Five Armies 2,662 12,991 18,357 388.02%
8 (-3) Dawn of The Planet of The Apes 14,797 12,664 49,321 -14.42%
9 (-) Hercules (2014) 8,648 11,016 29,106 27.38%
10 (-8) Transformers: Age of Extinction 19,335 9,102 38,953 -52.92%
11 (+3) Avengers: Age of Ultron 4,526 8,954 17,100 97.83%
12 (+1) Lucy 5,038 6,142 16,200 21.91%
13 (-2) Step Up All In 5,260 4,654 14,921 -11.52%
14 (-4) Maleficent 5,420 4,318 14,381 -20.33%
15 (-3) Teenage Mutant Ninja Turtles (2014) 5,196 3,915 12,166 -24.65%

Please check the methodology page for information about our Twitter project or here for historic data.

NORTH AMERICA: 'Dawn of the Planet of the Apes' Clears $150 Million in 13 Days; 'Transformers: Age of Extinction' Surpasses 'X-Men: Days of Future Past' As Summer's Top Grosser on July 24, 2014

apes.pngDawn of the Planet of the Apes added $3.9 million yesterday for a 42 percent week-to-week decline, giving the sequel $152.4 million domestically in its first 13 days. Dawn is running 33 percent ahead of the pace of its 2011 predecessor.

Universal reports that The Purge: Anarchy posted $2.6 million on Wednesday, off 28 percent from the day before. The thriller sequel has tallied $39.3 million in its first 6 days, or 6 percent less than its 2013 predecessor.

Planes: Fire and Rescue dropped just 9 percent to earn $2.1 million on Wednesday. The animated Disney sequel has totaled $23.8 million in its first 6 days, 20.5 percent less than last year's first flick.

Sex Tape accounted for $1.5 million yesterday, giving it a 6-day haul of $19.65 million. The R-rated comedy is lagging behind the pace of 2011's Bad Teacher by 54 percent.

Rounding out the top five, Transformers: Age of Extinction slid 39 percent from last week to $1.2 million yesterday. Michael Bay's fourth franchise entry has amassed $230.8 million domestically up to this point, overtaking X-Men: Days of Future Past ($230.79 million) as this summer's top domestic grosser so far.


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