Georgia Theatre Company Selects Dolby 3D for Circuit-Wide Deployment

on February 26, 2009
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St. Simons Island, GA -- Georgia Theatre Company is pleased to announce it has selected Dolby 3D Digital Cinema as its 3D system of choice, bringing premium 3D presentations to select theatres in Florida, Georgia, South Carolina and Virginia.

The company has installed Dolby® 3D Digital Cinema in multiple theatre locations and has plans to increase its screen count over the next 12-18 months in selected locations throughout its circuit.

"We have been extremely impressed with the Dolby 3D Digital Cinema system since beginning our digital cinema and 3D testing a few years ago. Not only does the Dolby 3D system provide excellent picture clarity and incredible color quality it also doesn't require a silver screen, providing our patrons with a great viewing experience from every seat in the house," said Aubrey Stone, President of Georgia Theatre Company.

Dolby 3D Digital Cinema uses a unique color filtering technology to provide realistic color reproduction and sharp images. By inserting the filter into the light path before the image is formed by the Texas Instruments Digital Light ProcessingTM engine, the projector delivers crystal clear images that pop off the screen with an amazing sense of depth, detail and color.

"As the growth of digital cinema continues Dolby looks to work with exhibitors like Georgia Theatre Company who want to provide an uncompromised, premium 3D viewing experience to its customers," said Page Haun, Senior Director Marketing, Cinema, Dolby Laboratories, "We are honored that the Georgia Theatre Company has chosen Dolby 3D and recognizes the superior quality the solution brings to its circuit."

Georgia Theatre Company is a family owned business specializing in motion picture exhibition. Currently, Georgia Theatre Company is one of the 20th largest theatre circuits in the USA, operating 287 screens at 29 locations in Florida, Georgia, South Carolina and Virginia and is a pioneer in the film industry with the roots in the early days of film exhibition.

Tags: dolby 3d, digital cinema, technology
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