AIMC KEYNOTE SPEAKER ANNOUNCED – BERNARD SALT ON THE HOWS WITH Y’S

on June 25, 2013
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Bernard Salt, KPMG Partner, best-selling author, business advisor and trend forecaster is confirmed
to deliver the keynote address at the 68th Australian International Movie Convention (AIMC) to be
held October 13-17 at Jupiter's on Queensland's Gold Coast.

In this keynote presentation, entitled "Managing and Engaging Generation Y: How demographic
shifts are changing the mass market in Australia", Salt will provide his powerful take on how the
Australian consumer market is changing.

According to Salt, Generation Y's, now pushing out of the family home in their twenties and into their
thirties, are looking for something different.

Salt says Y's have been parodied as the ‘special generation' and his presentation is peppered with
amusing examples. Y's are anti-hierarchical and look for chaotic connection. They want to see
creativity and connectivity. Most of all they want hope and aspirations for the future.

This makes Generation Y challenging to manage and to retain. Salt offers strategies for working with
the Y's.

His keynote will examine other shifts in the Australian population - including our growing
‘cosmopolitan-ness' and moves towards being ‘more aspirational and more global'.

Bernard Salt is a compelling and dynamic speaker. His session at the AIMC will take place on
Wednesday, October 16.

Registrations for AIMC 2013 are now open - visit http://www.movieconvention.com.au

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About the Australian International Movie Convention
Continually attracting record numbers of delegates from Australia, New Zealand, Asia, the US and Europe, the
Australian International Movie Convention (AIMC) remains the premier event to showcase the Australian film
industry and provide opportunities for industry stakeholders to reflect upon and shape the issues that affect the
business of motion pictures, and to network with local and international colleagues. The Australian
International Movie Convention is held annually on the Gold Coast, Queensland.

The Australian International Movie Convention is supported by the Queensland Government through
Tourism and Events Queensland as part of a growing calendar of sporting, cultural and regional events across
the state.

Media Enquiries: Di Campisi - di@dicampisipublicity.com.au or 0425 269 129

Tags: Bernard Salt, Australian International Movie Convention, AIMC
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