New York -TOHO Cinemas and its President, Head of Sales, Internal Control and Corporate Planning, Kazuhiko Seta, will be honored with the CineAsia Exhibitor of the Year Award at this year's convention in Hong Kong. This Award will be presented as part of the Awards Ceremony on Thursday, December 12th at the Grand Hyatt Hong Kong.
"It is a great honor to be able to single out the achievements of TOHO Cinemas and Kazuhiko Seta at this year's CineAsia", noted Robert H. Sunshine, Co-Managing Director of the annual convention. "Despite many demographic obstacles, TOHO Cinemas has emerged as Japan's leading cinema by employing the latest technologies and putting the customer first."
Despite a wide variety of obstacles in Japan such as a decreasing birth rate, an increasingly aging population, an overall shrinking population, and the increasing popularity of video-on-demand services, in 2012 Mr. Seta lead TOHO Cinemas to achieve the highest market share in the last five years. This was achieved by aggressively adopting new technologies such as digital projection, 3D, and ticket vending machines and by streamlining its cinema operations ahead of their competitors. As a result, TOHO Cinemas recorded the highest profits since its foundation in 1997 in the fiscal year 2012 (FYE Feb. 2013).
Mr. Seta played an integral part in TOHO Cinemas being the first theatre circuit to equip its cinemas with digital and 3D as well as the latest equipment and technologies such as ticket vending machines and digital content, including alternative content, all to provide services beyond customers' expectations. It is Mr. Seta's goal to not only contribute to the company's success, but also the prosperity of the Japanese film industry.
TOHO Cinemas currently has 62 sites with 567 screens, including five sites with 56 screens managed jointly with other exhibitors and will have 63 sites with 577 screens by the end of this year.
Previous recipients of the "Exhibitor of the Year" award at CineAsia include: Jerry Ye (Wanda Cinemas); Naoshi Yoda (TOEI & T-Joy); Irving Chee (Golden Screen Cinemas); TusharDhingra (BIG Cinemas); Bob Vallone (Lark International Multimedia Ltd.), and Masaharu Takahashi, Toho Co., Ltd.
CineAsia 2013 will take place from December 10-12, 2013 at the Hong Kong Convention and Exhibition Centre in Hong Kong. It will feature screenings of upcoming Hollywood films, sponsored events, timely and informative seminars, and the CineAsia Trade Show. CineAsia is produced by Prometheus Global Media., owner of leading entertainment publications and events including Billboard and the Billboard Latin Music Awards, The Hollywood Reporter, Backstage, Adweek, the CLIO Awards as well as ShowEast and CineEurope.
The Hong Kong Tourism Board is a Supporting Organization of CineAsia.