FORT LAUDERDALE, FL -- Muvico Entertainment announced this week that its Hialeah location will undergo a major remodel and reopen its doors in time for the upcoming holiday season.

Operated by Muvico since 1996, and refurbished several times over the past decade, the Hialeah Theater will once again be given a dramatic facelift, inside and out. This time, the makeover of the theater will be its most comprehensive redesign ever. Beginning with the creation of a whole new lobby, the theater's extreme makeover shall include full stadium seating complete with rocking-style seats with retractable armrests, the installation of Sony 4K digital projectors in every auditorium (providing moviegoers with the clearest high definition viewing experience available in cinema today), the addition of three Real D 3D capable auditoriums and a new family entertainment center, complete with over 100 of the latest arcade and redemption games.

"The makeover of our Hialeah theater is far more than a splash of paint here, and a patch there. We're talking about stadium seating, new screens, new state of the art projection and sound systems, new seats, new lobby, new concession items and a new arcade," said Muvico Entertainment CEO Neil Bretan. "When we reopen in December, our patrons will enjoy the world's premier movie experience and the highest level of customer service, the hallmarks of every Muvico theater."

Hialeah is the latest property in Muvico's theater chain to receive a top-to-bottom makeover. Most recently, Muvico completed multi-million dollar upgrades to its Pompano 18 Theater in Pompano Beach, Florida, its BayWalk 20 Theater in St. Petersburg, Florida, and its Starlight 20 complex in Tampa, Florida. Residents of Hialeah are excited for the changes at their beloved neighborhood theater.

Muvico continues to operate nine theaters in Florida, Illinois and California, including notably its two newest theaters in Los Angeles and Chicago, each of which features premiere auditoriums and an upscale restaurant. Muvico will continue to expand its nationwide presence, with plans for a new theater in Malvern, Pennsylvania, as well as additional theaters in the greater Chicago and Los Angeles areas.

Muvico Theaters, based in Fort Lauderdale, FL now currently operates 154 screens in nine movie theater locations.

 

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SAN FRANCISCO -- Millions of moviegoers will join the cast of Rotten Tomatoes beginning today when Flixster Inc.'s popular movie website partners with Facebook to add a full array of social features.

In the biggest change to Rotten Tomatoes since it debuted in 1998, users who are currently logged into Facebook will instantly be able to see ratings and reviews from their friends, share what they want to see, and get personalized recommendations - without having to register, log in or link accounts.

"Our new social features are ‘word-of-mouth' on steroids," said Joe Greenstein, CEO and co-founder of Flixster Inc., Rotten Tomatoes' parent company.

Just as the Facebook News Feed is instantly customized for each user, Rotten Tomatoes will provide a unique and tailored experience to users who are logged into Facebook. Through Facebook, users will also have the freedom to control how and which information is shared.

They'll get a "big picture" of how movies are scoring with both critics and audiences on every Rotten Tomatoes movie page, which will feature an "Audience Score" - the aggregation of all ratings and reviews contributed by Flixster users - right next to the Tomatometer®.

"People have always found movies through recommendations from friends," said Carl Sjogreen, who leads Facebook Platform products. "With Rotten Tomatoes, we're bringing this experience online and giving people the best of both worlds - friends and critics."

Because Rotten Tomatoes is part of Flixster, all ratings and reviews from moviegoers will be seamlessly shared across Flixster's other properties - including Flixster.com and the leading movie apps for the iPhone, iPad, BlackBerry and Android devices.

"Our users tell us that critics' reviews are important - but they're just one tool they use when considering a movie," Greenstein said. "Flixster users have contributed more than 2.5 billion movie ratings across all of our applications, and through our partnership with Facebook we'll help users sift through all of those ratings and instantly find the ones from people who matter the most to them."

Together, more than 3 million people use Flixster's mobile apps every weekend - and more than 30 million people each month visit Flixster and Rotten Tomatoes online and on their mobile devices.

 

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WASHINGTON - A broad entertainment industry coalition today urged the U.S. Supreme Court to uphold a 9th Circuit Court of Appeals ruling that found unconstitutional the 2005 California law restricting the sale and rental to minors of computer and video games deemed to be overly violent.

The American Federation of Television and Radio Artists (AFTRA), Directors Guild of America, Inc. (DGA), Producers Guild of America (PGA), Screen Actors Guild (SAG), Writers Guild of America West, Inc. (WGAW), Independent Film and Television Alliance (IFTA), National Association of Theatre Owners (NATO) and Motion Picture Association of America, Inc. (MPAA) joined together to file an amicus brief in the case Schwarzenegger v. Entertainment Merchants Association, which is scheduled for oral arguments on November 2.

"The history of the motion picture industry serves as a vivid illustration of the threat to First Amendment rights from the impulse to control and censor new forms of media-a threat reflected in the statute at issue before the Court. From the advent of motion pictures, a variety of state and local governments sought to restrict their content for the asserted purpose of protecting moviegoers from being exposed to harmful material," the organizations explained in their brief.

"While parents have an undoubted interest in making informed judgments concerning the suitability of exposing their children to potentially objectionable content, [California has] failed to show that the government's assistance is necessary to serve that interest," the organizations' brief continues. "And the fundamental lesson of the motion picture industry is that self-regulation can sufficiently enable parents to exercise their right to make informed judgments concerning movie content. The movie rating system has widely been praised for its effectiveness, and society's long experience with the movie rating system demonstrates that a properly designed voluntary rating system can serve the relevant parental interest without the need for content-based government regulation."

The entertainment industry coalition concluded that if the Supreme Court were to uphold California's statute, it would have a "dramatic chilling effect on the motion picture industry." Therefore, the coalition urged the Court to rule that "under settled First Amendment principles, California's statute is invalid, and the judgment of the court of appeals should be affirmed."

An electronic copy of the amicus brief filed with the U.S. Supreme Court is available here

 

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