New York, N.Y. - Screenvision, the leading innovator in cinema advertising, announced today a new long-term agreement with Malco Theatres. The partnership drives Screenvision's overall screen count to 15,366 increasing its digital screen count to over 7,700. The deal comes as the quality of the digital preshow has been enhanced nationwide to accommodate exhibitors' growing interest in preshow entertainment.

"Screenvision and Malco's partnership clearly shows that exhibitors continue to choose Screenvision for the strength and entertainment value that comes with our digital preshow," commented Darryl Schaffer, Executive Vice President, Exhibitor Relations, Screenvision. "Malco Theatres has been an excellent Screenvision partner for the past seven years and we look forward to continuing this partnership to bring entertainment to Malco's premium theatres located in key markets including Memphis."

As part of the agreement, Screenvision holds exclusive on-screen selling rights for Malco's early and late preshows. The deal also provides Screenvision with the rights to sell in-lobby screens and promotions. Malco Theatres is one of Screenvision's top 15 exhibitor partners with 31 theatres and 321 screens across Arkansas, Kentucky, Missouri, Mississippi and Tennessee.

"The top notch quality and compelling content within Screenvision's digital preshow, along with their reputation as leaders in technology and service within the cinema advertising community, have made Screenvision a natural partner for Malco," said Bobby Levy, Executive Vice President, Malco Theatres. "We anticipate that this new deal will lead to a more rewarding, entertaining, and high-quality experience for all our moviegoers."

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COSTA MESA, CA - QSC Audio is proud to announce the new purpose-designed DCS SC-424-8F flyable, four-way, tri-amplified speaker system for Dome and Large Format cinemas that require suspended mounting of screen channels, or point source surround channels. Making another significant breakthrough in the D-Cinema market, the DCS SC-424-8F joins QSC Audio's popular cinema product lines and follows the success of their award-winning DCP 300 Digital Cinema Processor.

Both the Mid/High and LF enclosures are built with common dimensions to facilitate easy installation in vertical or horizontal arrays and are constructed of heavily braced, 15mm concert tour-grade plywood. In addition, 16 M10 attachment points-per-enclosure are provided for safe and easy suspension.

The DCS SC-424-8F also features a unique coax HF/VHF diaphragm, which has less mass than traditional diaphragms, resulting in exceptional dynamic range, extended high frequency response and lower distortion.

States Francois Godfrey, QSC Director of Sales, Cinema, "This system has been developed specifically for the unique requirements of Multi-Purpose, Large Format and Dome motion picture playback. The two main units comprise the MHV-1090F mid-high / very-high-frequency system, and the LF-4215-8F low-frequency system aimed purposely at applications where a point-source surround channel or screen channel must be suspended or flown rather than mounted on a platform or floor. "

The MHV-1090F mid-high / very-high-frequency system features a high output, horn loaded 10" midrange cone driver and a coaxial neodymium high-frequency / very high-frequency compression driver. The MHV-1090F includes a driver protection network and a passive crossover for tri-amp operation. A high power 10" cone driver allows operation as low as 250 Hz and up to 1800 Hz to ensure that most of the dialogue range is reproduced by a single element, for unmatched intelligibility.

The coaxial neodymium high-frequency / very-high-frequency compression driver provides a dramatic improvement in dynamic response, clarity and transparency, while the annular diaphragms eliminate the break up of conventional dome drivers that cause a harsh, metallic sound.

The LF-4215-8F dual 15 (381 mm) low-frequency enclosure is designed for safe and easy suspension via M10 fly points. The heavily braced, tour grade construction cabinet provides great strength while keeping weight to a minimum.

The SC-424-8F is designed for ease of installation. The MHV-1090F and LF-4215-8F components come pre-assembled to reduce field assembly time, and both enclosures have the same dimensions to allow stacked or side-by-side arrays. Each enclosure is fitted with 16 x M10 fly points for safe and secure suspension via installer-provided mounting hardware.

Also available is the companion DCS SC-424-8 system, which provides identical acoustical performance in a standard, non-suspended version.

Outboard digital processing, such as the QSC DCP 300, DCM 30D or Basis is required to provide the active crossover between the low, mid, and high-very high frequency drivers. Separate amplifiers are required for the low, mid and high-very high frequency channels. The QSC DCA 1644 4-channel amplifier is the ideal choice for the SC-424-8F. Channels 1 and 2 in bridge mode deliver over 800w to the LF enclosure and channels 3 and 4 provide 250w to each of the highly efficient Mid and High frequency horns.

QSC provides a full range of complementary loudspeaker products to meet all of your Large Format cinema speaker needs. From 18 and 21 subwoofers for earthshaking bass to the smallest ceiling speakers for your lobby PA, QSC is the one place to go for loudspeakers, amplifiers, DSP and network remote control. One brand, one call - it couldn't be easier to get great sound.

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NEW YORK - The Cinema Advertising Council (CAC), today announced their new Executive Committee, with Michael Chico (executive vice president of sales and marketing for Screenvision) elected the new president and chairman, a position held most recently by Dave Kupiec (executive vice president of sales and marketing for National CineMedia). Mr. Kupiec will remain a CAC officer, elected as the association's new executive director, and both will be joined by Treasurer Bob Brouillette (SVP business development, National CineMedia), and Secretary Laura Adler, (president, A & G Marketing Group), who continue in their previous roles.

"I'm very excited to roll up my sleeves in partnership with all of our CAC member companies to continue the task of fully integrating cinema adverting into the mindset of media executives as they plan and execute their clients' brand strategies," said Mr. Chico. "Cinema has proven time and time again to be one of the best mediums for delivering the highest brand recall and is therefore a proven value. I'd also like to investigate new ways to directly involve agencies and clients as we continue to shape our industry and look to proliferate cinema advertising into new advertiser categories."

In his position with CAC member Screenvision, Mr. Chico is responsible for overseeing all of the company's national, regional and local sales across the United States, and is based in the company's New York City headquarters. He identifies and launches new product and service offerings and oversees Screenvision's overall sales and marketing strategy. Prior to joining Screenvision in August 2007, Mr. Chico was executive vice president of Advertising Sales for Madison Square Garden, Inc. A senior member of the company's management team, Mr. Chico was responsible for overseeing the MSG and Fox Sports networks, as well as signage, integrated marketing and naming rights for the theater at Madison Square Garden, Radio City Music Hall and the Beacon Theater. Mr. Chico was recently chosen for the "The 2009 Mediaweek 50" which showcases the top 50 go-to executives who drive innovation and success in the media industry.

Mr. Kupiec, an advertising veteran, heads the sales and marketing department at CAC member NCM, also based in New York City. He also works in tandem with Cliff Marks, President of Sales & Marketing, NCM, to develop and implement in-theater marketing programs in NCM-affiliated movie theaters nationwide. Prior to joining NCM in 2002, Mr. Kupiec served as publisher of Wenner Media's Men's Journal magazine. Previous, he was the ad director at Men's Fitness as well as marketing director of Conde Nast's Gourmet.

For a complete list of CAC officers, board members, committee chairs and the
association membership, click here.

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The Salah M. Hassanein Variety Boys and Girls Club of Queens will honor Ted Cooper, Senior Vice President, Head Film Buyer for Regal Entertainment Group, as the recipient of its 58th Annual Humanitarian Award. Mr. Cooper will be feted with a special Tribute Journal, published in his honor, in time for the Holiday Season of 2009. All monies raised from this annual fundraiser will benefit the Salah M. Hassanein Variety Boys and Girls Club of Queens, a recreational and educational facility located in Astoria, Queens.

In making the announcement, Su Robotti, President of the Queens facility noted, "It is a great honor to pay tribute to such a caring and dedicated individual as Ted Cooper. Ted is one of the motion picture industry's true friends and a consummate professional who commands the respect and admiration of all who know him. It is an honor to bestow our 2009 Humanitarian Award upon him."

Ted Cooper has spent his entire career in the motion picture industry, starting out as an assistant theater manager in Philadelphia for General Cinema in 1976. Throughout his career he has distributed film for MGM, Twentieth Century Fox, Columbia Pictures and Paramount Pictures in the Philadelphia, Chicago, New York and Boston markets. Ted Cooper's true passion has always been that of Film Buying, where he first broke in with Fox Theatres in Reading, PA and then with United Artists Theatres in New York, Atlanta and Dallas.

Now residing in Knoxville, Tennessee, where he works for Regal Entertainment Group, Ted has managed the consolidation of Edwards Theatres, United Artists Theatres, Hoyts Cinemas, Consolidated Theatres, Eastern Federal Cinemas, Signature Theatres as well as several independent exhibitors and now oversees more than 7,000 screens across the United States.

In addition to serving as an officer for Variety of Eastern Tennessee and a Board Member of the Will Rogers Motion Picture Pioneers Foundation. Ted has supported the Salah M. Hassanein Variety Boys and Girls Club for more than 25 years.

Upon being honored with the 2009 Humanitarian Award, Ted Cooper joins an elite group of former honorees including Chuck Viane, Michael Campbell, Jack Foley, Clark Woods, Jeff Blake, Erik Lomis, Bruce Snyder, Tom Sherak and the 2008 honoree, Sheila DeLoach.

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NEW YORK - Kelly O'Connor, Senior Vice President Exhibitor and Marketing Services for Warner Bros., will receive the 2009 "Al Shapiro Distinguished Service Award", it was announced by ShowEast Managing Director, Robert Sunshine. The award presentation will take place at the Final Night Banquet hosted by The Coca-Cola Company on October 29, 2009 at the Orlando World Center Marriott.

"I can't think of a more deserving individual in our industry to receive this award than Kelly", noted Robert Sunshine. "Kelly has risen through the ranks at Warner Bros. and is responsible for creating wonderful relationships between exhibition and Warner Bros. She is well liked and respected and continues to work for, and support, the industry."

During her 20 year tenure at Warner Bros., O'Connor helped create and shape the Exhibitor Services department for Domestic Theatrical Distribution. She has developed and implemented strategies and oversees coordination between exhibitors and the studio, including placement of trailers and advertising materials for Warner Bros. Pictures in theatres in the U.S. and Canada. She has been a tireless and imaginative leader in finding new ways to bring Warner Bros. films to the attention of theatergoers. She has also initiated marketing opportunities with exhibitors and has developed programs to reach every part of the Warner Bros. audience, while staying on the cutting edge of the rapidly changing exhibition business through her excellent relationships and outstanding work ethic.

In addition to her accomplishments at Warner Bros., O'Connor is as past board member of Variety The Children's Charity and is a present board member of the Will Rogers Motion Picture Pioneers Foundation. In the past decade, she has used her passion for running to help raise over $35,000 for various charities.

The "Al Shapiro Distinguished Service Award" each year honors an executive who best represents the ideals and standards that the late Al Shapiro helped set during his distinguished career. It epitomizes his dedication, care and concern for the betterment of the motion picture industry. Last year Nancy Klueter, Vice President of Exhibitor Relations for Walt Disney Studios Motion Pictures received the "Al Shapiro Distinguished Service Award." Previous recipients include Scott Forman, Patricia Gonzalez, Bud Stone, John Lundin and Steve Bunnell.

ShowEast 2009 will take place from October 26-29, 2009 at the Orlando World Center Marriott. It will feature numerous screenings of upcoming major films, sponsored events, timely and informative seminars and the ShowEast Trade Show. An estimated 1,200 members of the motion picture industry are expected to attend. ShowEast, now in its 24th year, is produced by the Nielsen Film Group, a division of Nielsen Business Media.

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