Kansas City, Mo. - AMC Entertainment Inc. (AMC), a leading theatrical exhibition and entertainment company, has appointed Robert J. Lenihan to President, Programming for the company. Lenihan will oversee all of AMC's programming efforts, in addition to the company's new office in Los Angeles, which will open later this year.

"We are proud to have Bob, who has great strategic insights and invaluable experience, join our AMC programming team," said Gerry Lopez, AMC CEO and president. "Bob brings a well-rounded perspective to our company and will be instrumental in our plans to expand the programming we offer our guests, in addition to strengthening our industry relationships by being on the ground for us in LA."

Previously senior vice president of film at Village Roadshow Gold Class Cinemas, Lenihan brings to AMC vast exhibition knowledge and more than 30 years of experience in the industry. His previous roles include head film buyer positions at Mann Theatres, Act III Theatres, Century Theatres and Sundance Cinemas. He also served as executive vice president at Loews Cineplex from 1998 to 2002, supervising film, marketing and real estate.

"I look forward to leading the AMC team in its return to its roots as an industry leader in traditional movie marketing while taking advantage of the programming flexibility afforded to us with AMC's impending rollout of digital cinema and 3D technology," said Lenihan. "Enhanced technology combined with a refreshed look at marketing our assets provides us with a multitude of ways to bring guests the best possible entertainment experience. There is no better way to realize these opportunities than to work closely with our partners at the studios, which is why we are returning to LA."

Lenihan's background will add an additional layer of strategic support to AMC's existing, highly regarded and experienced programming team, which includes Samuel J. (Sonny) Gourley, President of Film Programming, with almost 35 years of film buying and programming experience at AMC; and Rich Boynton, Senior Vice President, Film Programming, who also has spent almost 35 years in the industry with both AMC and Loews Cineplex. Altogether, AMC's nine programming professionals bring more than 20 decades of expertise and ideas to the industry and form the company's vital content backbone.

 

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BURBANK, Calif. - A team of secret government operatives are infiltrating Major League Baseball this season. Their mission? Give away one million tickets to see their movie G-FORCE on its opening day. From Walt Disney Pictures and Jerry Bruckheimer Films comes G-FORCE, a 3-D high-octane comedy adventure about a covert government program in which guinea pigs are trained to work in espionage. The film, opening nationwide July 24, teams up with MLB for the unprecedented G-Force Grand Slam Sweepstakes. If a grand slam is hit during the All-Star Game on July 14, the first million people who have entered on Disney.com will win a free ticket to see G-FORCE on its opening day.

The program marks the most comprehensive promotional sponsorship of Major League Baseball by a major motion picture ever and the first movie promoting its debut during the Major League Baseball All-Star Game since Disney's Angels in the Outfield in 1994.

"G-FORCE is a hilarious 3-D comedy that family audiences will love," said Jim Gallagher, president of marketing for Walt Disney Studios Motion Pictures. "We hope one of the All Stars hits a grand slam, because what better way to launch the release than with a million enthusiastic sports fans showing up as part of opening day!"
Grand slams are on the rise with 18 grand slams having been hit so far this season, well ahead of the normal pace.

"By teaming the most significant sporting event of the summer with the most anticipated family movie of the summer, we hope to give fans a little something more to cheer for when they tune-in to the All-Star Game," said Tim Brosnan, Major League Baseball executive vice president, business. "Delivering tried and true forms of family entertainment, Disney and Major League Baseball are a perfect team."

"We think that G-FORCE hits a grand slam with comedy, adventure and innovative 3-D, and we're excited to share the fun with audiences of all ages," said producer Jerry Bruckheimer.

The first million people who enter online at Disney.com between April 22 and midnight on July 14 will receive a code redeemable for one free ticket to the movie on its opening day (July 24) at participating theaters if a grand slam is hit during the All-Star Game, which will air live on FOX at 8 p.m ET. on July 14. Additionally, the more than 46,000 attendees of the All-Star Game, which takes place in St. Louis' Busch Stadium, will each receive a promotional card with a ticket code redeemable for a free ticket on opening day if a grand slam is hit.

This new promotional relationship follows last week's announcement that four sponsors of Major League Baseball are returning along with three new sponsors in Japan.
The movie takes a front-row seat in the effort to select the starting lineups for this year's MLB All-Star teams. As the exclusive sponsor of in-stadium All-Star balloting, G-FORCE will appear on more than 20 million ballots distributed at the 30 MLB ballparks, at more than 100 Minor League ballparks, and through in-stadium messaging and announcements. Major League Baseball and Disney will select a child from local Boys & Girls Club of America chapters to participate in the in-stadium All-Star balloting launch ceremony.

Prior to the All-Star Game, 29 MLB Clubs will host "Walt Disney Pictures G-FORCE Days" including G-FORCE-themed trading card giveaways and movie ticket/prize-pack giveaways during the games.

For the G-Force Grand Slam Sweepstakes Official Rules, go to Disney.com/g-force. No purchase necessary. Void where prohibited.

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LOS ANGELES, CA -- MovieTickets.com, the worldwide leader in advance movie ticketing, today announced it has launched an auction-based loyalty program for registered moviegoers.

The "Red Carpet Rewards Club," the first of its kind in the movie-ticketing industry, rewards the site's 11 million-plus registered users, and any future registered users, with points each time they purchase tickets at MovieTickets.com. Users can then bid points on three tiers of prizes during monthly auctions.

"We wanted to create a fun and innovative way for our most loyal MovieTickets.com customers to reap the rewards of their moviegoing," said Walt Borchers, Senior Vice President of Sales and Marketing, MovieTickets.com. "And the innovative program design gives everyone a shot at winning, regardless of the number of points accrued."

Prizes refresh each month and include everything from movie ticket packages and memorabilia to round-trip air fare, shopping sprees and gaming consoles. Consumers are encouraged to check back monthly to view the latest auction items.

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COLUMBUS, Ga. -- Carmike Cinemas, Inc. (NASDAQ: CKEC), a leading digital cinema and 3D motion picture exhibitor, today announced that Screenvision, a national leader in cinema advertising and waggingtail entertainment, a film, television and theater production company, will partner to present STAND-UP 360 New York City Comedy at Carmike Cinemas theatres on May 4, 2009. Tickets are $15; show times and purchase information can be found at www.carmike.com. STAND-UP 360 will be delivering a series of feature-length stand-up comedy performances recorded live at the Broadway Comedy Club in NYC.

The STAND-UP 360 series will debut four original performances hosted by Caroline Rhea, plus two special features, STAND-UP 360: Muy Caliente and STAND-UP 360: Inside Out. Muy Caliente, a 2-edition series, will be devoted to Hispanic comics such as Angelo Lozada, Cristela Alonzo, Sara Contreras and is hosted by rising star Erik Rivera. Inside Out will headline popular LGBT comics and friends including Judy Gold, Jackie Hoffman, Frank DeCaro and Jaffe Cohen.

Dale Hurst, Director of Marketing of Carmike Cinemas, stated, "We are delighted to offer our patrons the very best in stand-up comedy. STAND-UP 360 delivers the unmistakable energy of live New York comedy at an exceptional value and we look forward to offering other exciting alternative content in the future."

"This exciting new comedy series is part of Screenvision's commitment to providing audiences with new and unique theatre experiences. From documentaries to concerts, to live sports and now stand-up comedy, we are creating a full spectrum of alternatives to complement the biggest draw of all, the feature-length movie," said Darryl Schaffer, Executive Vice President, Exhibitor Relations for Screenvision. STAND-UP 360 will bring top-draw comedy stars to theatre audiences on a national level, and we look forward to working with waggingtail and Carmike Cinemas to deliver this unique entertainment experience."

"New York comedy clubs are to stand-up comedy what Broadway is to theater - the place to see the absolute best performers," says producer Bryan Bantry, waggingtail entertainment. "Now we can deliver the experience of a New York club closer to home, at a great price. Seeing live comedy is about who's at the mic and the energy of the crowd. Showcasing our comedy series in theatres generates the same dynamic and exciting experience of a live show. With the state of the economy and discouraging headlines all around us -- we all need a laugh, now more than ever. STAND-UP 360 is designed to be fun, inexpensive and unmatched in terms of its entertainment value."

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Toronto, ON - Cineplex Entertainment is pleased to announce its plans to develop XSCAPE, an exciting new 10,000 square foot Entertainment Centre located
inside SilverCity Newmarket Cinemas. Packed with more than 80 of the latest video and
interactive games, special event party suites and a full-service licensed lounge, XSCAPE will feature attractions such as Guitar Hero On-Stage, the NFL 2 Minute Drill, Deal or No Deal and the first Brunswick Virtual Bowling lanes in Canada that is sure to appeal to the inner child in all of us.

"This is a brand new entertainment centre unlike anything seen previously," said Pat Marshall, Vice President, Communications and Investor Relations, Cineplex Entertainment. "A 13-screen movie theatre, an astounding array of the latest video and interactive games as well as a licensed lounge and special event suites make this an incredible destination. SilverCity Newmarket Cinemas will be the ideal place for teens to gather by day, adults to enjoy at night and for groups to celebrate special occasions or hold a corporate event."

Many games will be rewarded with tickets - the higher the score, the more tickets they'll receive - which can then be redeemed at the Redemption Centre for a wide variety of cool prizes ranging from toys to movie tickets and electronics. As an added bonus, SCENE members can earn and redeem SCENE points when purchasing XSCAPE game cards.

For intimate gatherings, the two special event suites can accommodate up to 25 people. Larger groups of up to 500 can rent the entire XSCAPE entertainment centre. Whatever the group size, XSCAPE will be the perfect destination for birthday parties and a variety of celebrations, no matter what the age.

The lounge will boast a broad menu from appetizers to desserts as well as alcoholic beverages for guests 19 years of age and older. Guests can also order from our traditional menu which includes must-have movie fare such as popcorn, candy and soda as well as guest favourites including Pizza Pizza, Burger King, TCBY frozen yogurt and Far Coast Café specialty coffees.

The construction process has already begun at SilverCity Newmarket Cinemas with three existing auditoriums currently under renovation to make room for our new XSCAPE Entertainment Centre. Opening this summer, Escape with Us at XSCAPE at SilverCity Newmarket Cinemas and experience a great new destination for all your summer
entertainment.

 

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