New York, N.Y. - Screenvision, the global leader in cinema advertising, has hired media marketing executive Andrew L. Blacker as its new Senior Vice President, Marketing and Research.

In his new position, Blacker will be responsible for developing and executing Screenvision's marketing strategy and unifying the company through branding, sales initiatives, strategies and advertising campaigns. Additionally, he will be integral in leading the production company that develops the Screenvision Pre-Show. Reporting to Michael Chico, executive vice president, ad sales and marketing for Screenvision, Blacker will be based in the company's New York headquarters.

Blacker comes to Screenvision with nearly 15 years of experience in the media and marketing fields, with a primary focus in digital strategy, sales and development. Most recently Blacker was Vice President, Discovery Communications, Commerce Division where he oversaw marketing, online/offline promotions and new business strategy and development. He was also a member of the Executive Strategy Group.

"In selecting Andrew to help lead our marketing activities, we have added to the team a creative media marketing talent who has an impressive track record developing revenue-generating programming and promotions in the digital space" said Chico. "Not only will he be instrumental in implementing new initiatives into our sales and marketing strategy, but will also bring a wealth of creative and digital media knowledge to our Pre-Show and core cinema advertising business."

Prior to Discovery, Blacker was Director of the AOL Networks Marketing and Strategy group, overseeing Network Specials and was the Director of Creative Development including custom publishing for advertisers and content partners. Blacker also served as the Vice President, Sales & Marketing at Ebrick.com and managed InfoSeek Corporation's Business Development and various Sales efforts. Blacker started his career at Hearst New Media & Technology, where he created the first interactive classifieds section for Hearst New Media and HomeArts.com.

Andrew Blacker graduated with a Bachelor of Arts Degree in English and Small Business Development from Cornell University.

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Los Angeles, California - XPAND, the international authority in 3D cinemas and technology platforms, today announced the official roll-out of its newest model of 3D glasses - the X101 Series - introducing them as the most sophisticated technology in today's marketplace for viewing stereoscopic 3D digital cinema.

XPAND's new X101 Series of 3D active glasses represent several months of comprehensive R&D, engineering and design to equip them with state-of-the-art technical features and a streamlined, stylish appearance to optimize guest experience, comfort and to ease exhibitor operations. The core 3D viewing technology is the company's patented "pi-cell" system, in which a specialized, fast-switching liquid crystal cell provides rapid, stereoscopic shutter action to deliver alternate right- and left-eye images.

New and upgraded features of the redesign were added with both exhibitors and their customers in mind. They include rugged construction with built-in flex points and replaceable batteries that extend product life, a lightweight and stylish form factor that is comfortable even when worn over eyeglasses, a modular design to accommodate both adults and children, environmentally friendly diodes, and a power-saving auto on/off mechanism. The light-efficient technology delivers the brightest possible picture and saves projector lamp power. The glasses also feature long-range IR signal activation, compatibility with DLP cinema chips, and a choice of two elective anti-theft systems.

"Now is a time of dramatic growth in 3D digital exhibition, and our company is fully committed to providing exhibitors with a complete line of top-quality 3D cinema products that are both robust and well priced," says XPAND CEO Maria Costeira. "Technology never stands still and the new X101 Series active glasses are designed to be better, brighter, less costly and easier to maintain. Our dedication and constant efforts to improve XPAND'S offerings mean that everybody wins: Theater patrons have a fulfilling experience and make repeat visits, and operators maximize their returns."

The product line now also includes an optional, rolling trolley for storing, distributing and collecting the glasses before and after screenings. Each easy-load trolley holds about 250 sets of glasses. Additional products to support this new rollout of active glasses will be announced in the coming months as the company continues to develop a solid line of applications to make the 3D experience the best on the market.

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LOS ANGELES - ShoWest has named Chris Pine ShoWest Male Star of Tomorrow, it was announced today by Mitch Neuhauser, co-managing director of the event, which will be held March 30-April 2, 2009, in Las Vegas. Pine will be presented with the ShoWest Male Star of Tomorrow Award at ShoWest's Final Night Banquet and Award Ceremony on Thursday, April 2nd, at Bally's and Paris Las Vegas.

"ShoWest has a history of recognizing major talents at the very earliest points in their rising careers," said Neuhauser. "Pine's impressive skills on the screen and stage will be sure to be showcased, with his performance as Captain Kirk, in the much anticipated release of Star Trek in theatres May 8, 2009. We could not be more excited to honor Chris Pine as this year's Male Star of Tomorrow."

This spring, Pine stars in Paramount Pictures' and Spyglass Entertainment's release Star Trek opening May 8, 2009. From director J.J. Abrams (Mission Impossible III, Lost and Alias) comes a new vision of the greatest space adventure of all time featuring a young, new crew venturing boldly where no one has gone before. Star Trek also stars John Cho, Ben Cross, Bruce Greenwood, Simon Pegg, Zachary Quinto, Winona Ryder, Zoë Saldana, Karl Urban, Anton Yelchin, with Eric Bana and Leonard Nimoy.

In addition to Star Trek, Pine will next be seen in the Paramount Vantage film Carriers, for director Alex Pastor. The film focuses on four friends fleeing a viral pandemic and the chaos that ensues. Pine's resume also includes his performances in Bottle Shock for writer/director Randall Miller, the ensemble drama Smokin' Aces for Joe Carnahan, and the romantic comedy Just My Luck, among others. Pine has received rave reviews for his theatre work that includes performances in Geffen Playhouse's production of Neil Labute's Fat Pig and The Aethist, a one man show performed off Broadway.

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TORONTO, ON - Cineplex Entertainment is about to change the movie going experience in Toronto forever. As of February 27th, 2009, Toronto residents will be able to experience the best in digital cinema including 3D movies, with the installation of a digital projection systems located at Cineplex Odeon Sheppard Grande Cinemas and Cineplex Odeon Eglinton Town Centre Cinemas. Additionally, we are very pleased to announce in association with Walt Disney Studios Motion Pictures Canada, the first 3D movie to premiere in these locations using the new digital systems will be Jonas Brothers: The 3D Concert Experience.

The theatres will be equipped with the Barco DP2000 series Cinema projectors. DLP Cinema projectors deliver the most visually stunning, razor-sharp images that movie goers have ever seen. The systems will be further enhanced with the addition of REAL D 3D technology enabling these theatres to also present the latest 3D movies. REAL D is the global leader in 3D, bringing the most advanced digital 3-D experience to cinemas worldwide.

"Toronto residents are going to love the bright, crystal clear images of digital presentations," said Pat Marshall, Vice President Communications and Investor Relations, Cineplex Entertainment. "With the addition of REAL D, audiences will now be able to enjoy an incredibly immersive 3D experience. I love watching the audience wearing their 3D glasses and seeing people reach out to touch the images that appear to be floating in front of them and with our premiere film, audience members will feel as if they are on stage dancing beside the Jonas Brothers."

Cineplex Entertainment is adding 22 new digital projection systems, enhanced with Real D 3D technology, to 22 theatres located in 21 cities across Canada over the next few weeks.

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MILFORD, CT -- Unicomm LLC, and Bob Dowling, Former Editor in Chief and Publisher of The Hollywood Reporter, announced today the date and location for the second annual 3D Entertainment Summit will be September 16-17, 2009 at the Universal City Hilton in Universal City, California.

The 2009 3D Entertainment Summit will accommodate more attendees as it moves to a larger space designated for keynotes and panel discussions, film presentations and larger exhibitor area. In addition, the two-day summit will include a state-of-the-art 3D digital cinema system for special 3D studio sneak previews and full feature presentations.

"The 2008 3D Entertainment Summit was a tremendous success and we are forecasting an increase in attendees for 2009 as the 3D industry continues to grow at a steady pace," said Bob Dowling. "With a large number of 3D films scheduled for 2009, the first ever 3D commercial that ran this past weekend and an episode of NBC's Chuck slated to run tonight, 3D has truly gone mainstream. When we meet again in September, we'll review predictions made at last year's show and discuss new 3D milestones and trend predictions for 2010."

The 3D Entertainment Summit contains a mix of general sessions and panel sessions presented by a host of industry experts and executives. The highly interactive, discussion-driven environment will allow entertainment professionals to gain practical insight into 3D technology, market size, adoption rates, creative and production strategies, talent and licensing issues gaining a better sense of how 3D relates to their future.

The 2008 show featured more than more than 400 leading members of the 3D industry ecosystem and press from U.S., Canada, France, United Kingdom and Japan, with presenters including keynotes from Jeffrey Katzenberg, Mark Zoradi, Eric Brevig and Charlotte Huggins, David Hill, James Cameron and Vince Pace as well as exclusive studio presentations and rare 3D film sneak previews. The Summit also included more than 30 corporate and media sponsors including RealD, 3ality, Avid, Dolby, Sony, IMAX, PACE, NEC, Virtual Images, Panasonic, Variety and The Los Angeles Times.

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