MORRISTOWN, N.J. - Building on the strong relationship Cinedigm Digital Cinema Corp. (NASDAQ:CIDM) and Overture Films have shared since Overture's inception in 2007, the companies announced today an agreement through which Overture will support Cinedigm's Phase Two Digital Cinema Deployment Plan. The ten-year agreement commits Overture to release its feature movies in digital cinema format and to pay virtual print fees (VPFs) to Cinedigm when those features run on Cinedigm exhibitor partners' digital screens.

Cinedigm's Phase Two Digital Cinema Deployment Plan is designed to aid in the deployment of as many as 10,000 digital screens nationwide. Overture signed a similar agreement to participate in Cinedigm's Phase One Deployment Program and is a customer of both Cinedigm's distribution software and its satellite delivery services.

"Cinedigm continues to be a great partner for Overture Films in our effort to take advantage of the growing demand for digital features," said Kyle Davies, Executive Vice-President, Theatrical Distribution at Overture. "Digital cinema represents the industry's future. Overture is proud to work closely with Cinedigm to help make that future a reality."

"This agreement reinforces Overture's commitment to digital cinema," said Chuck Goldwater, President of Cinedigm's Media Services Group. "Overture has become a major player in the industry highlighted by movies from ambitious, creative moviemakers. It naturally follows that the Overture would continue to play a leadership role in the digital era."

To date, Cinedigm has contracted for and completed the rollout of nearly 4,000 systems in forty-one states with exhibitors including Atlas Cinemas, Allen Theatres, Carmike Cinemas, Celebration! Cinema, Cinema West, Cinetopia, Dickinson Theatres, Emagine, Galaxy Cinema, Georgia Theatre Company, Great Escape Theatres, Marquee Cinemas, Krikorian Premiere Theatres, MJR Theatres, Neighborhood Cinema Group, Premiere Cinema Corp., Rave Motion Pictures, Showplace Cinemas, UltraStar Cinemas, and Cinedigm's own Pavilion Digital Showcase Theatre. Its Phase Two plan aims to provide networked, turnkey Digital Cinema systems, in conformance with DCI specifications, for up to an additional 10,000 screens.

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ORLANDO, FL - Christie, the leader in digital cinema projection technologies, will debut its next-generation digital cinema solutions, the Christie Solaria series, at ShowEast with the launch of the Christie CP2220 digital cinema projector. Recognized as "the future of digital cinema," the projector features Texas Instruments' (TI) (NYSE: TXN) next generation DLP Cinema technology and an optional integrated 2K/4K media block. Christie's next-generation 4K digital cinema projectors will display 4096 x 2160 pixels of resolution. While maintaining support for 2K external servers, these new models allow exhibitors to easily project 2K or 4K content, giving them the widest choice in digital cinema options. The Christie CP2220 with Doremi's integrated media block will be on display at the Christie booth #1100.

The Christie CP2220 is the first in the new series of digital cinema projectors that also includes the Christie CP2210 and the Christie CP2230. The Christie CP4220 and the Christie CP4230, also introduced in June, are the Company's premium 4K projectors and among the brightest in the world - like the 2230, the 4230 is capable of delivering over 30,000 lumens on the largest screens and delivers breathtaking 3D images. All next-generation Christie digital cinema projectors continue to utilize Christie Brilliant3DTM technology, providing the ultimate 3D experience with the lowest cost of operation.

"Christie is committed to supporting its customers today and in the future. That's the primary driver behind our 2K and 4K-ready solutions," remarked Craig Sholder, vice president, Entertainment Solutions at Christie. "We've expanded our line-up of industry-preferred digital cinema solutions to provide the most flexibility for exhibitors - offering them the ultimate freedom to choose from the widest range of 2K or 4K resolution projectors, as well as providing them with the choice of either an external or integrated media block. Unlike other proprietary solutions, Christie technology is designed to work with all external cinema servers and will continue to work with companies that offer integrated media blocks. We understand how important it is for exhibitors to safeguard their long-term technology investment. With Christie, exhibitors are assured they have a future-proof solution that can meet their needs both today and tomorrow."

"Christie's experience with the 1.2" DLP Cinema Chip on our current mid and high power products has given us an advantage over the competition on developing next generation 2K and 4K technology. In fact, the 4K DLP Cinema Chip is very similar to the current 1.2" products and not available in the smaller chip format used by other manufacturers in their mid power projectors," noted Brian Claypool, senior product manger, Entertainment Solutions for Christie. "At ShowEast, the industry will see the world's first Series II 2K 1.2" DLP Cinema projector, designed around a fast and cost effective 4K upgrade. Only Christie's DLP Cinema solutions have been tested and proven with the most installations worldwide and an unmatched 99.999% reliability rating."

All projectors in the Christie Solaria series are designed to meet Digital Cinema Initiatives (DCI) specifications. They feature a new modular architecture for improved serviceability and ease of maintenance, with up to 25% lower cost of operation than competing technologies.

Recognized for their superior light output capabilities, Christie digital cinema projectors have once again been selected to screen all major studio releases at AMC Theatres during ShowEast.
Also at ShowEast, Christie will present the latest version of ChristieACT. Designed to provide true integration of theater operations, ChristieACT features pre-programmable sequencing, built-in device libraries and web-based integration. With ChristieACT, exhibitors can now control entire booth operations from the palm of their hand.

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New York, NY - Screenvision, the leading innovator in cinema advertising is expanding its live feed technology to 300 movie theatres across the country by the end of 2010. This technology will allow Screenvision to expand its diverse live event programs and even exhibit live events that are exclusive to cinema. In addition to viewing sports, concerts, arts and news events, the technology also has a corporate application, for live business. Building on the great success of live in-cinema programs like Mets at the Movies and The MSNBC Presidential Inauguration of President Obama, moviegoers can see their favorite teams, musicians, and performers live on a 40 foot screen like never before.

"Screenvision is committed to using its digital national network to deliver top quality entertainment to movie theatres across the U.S. From documentaries, concerts, live sports, comedy we are creating a full spectrum of alternatives to compliment the biggest draw of all, the feature-length movie," said Darryl Schaffer, Executive Vice President, Exhibitor Relations for Screenvision. "Corporations can also take advantage of this innovative technology by hosting live meetings and events at Screenvision theatres."

Screenvision Programming Services was launched in 2007 to enable exhibitors to attract additional audiences during off-peak movie timeframes. Screenvision's presentation of the La Scala opera series, UltraMarathon Man: 50 Marathons • 50 States • 50 Days, Ballet Shoes, its partnership with the New York Mets for Mets at the Movies, the Phillies' World Series film with Major League Baseball, the Boston Celtics championship season documentary, Return to the Rafters, MSNBC's coverage of President Obama's Inauguration, Stevie Wonder's "Live at Last", Stand-Up 360 comedy show, the independent film, Unbeatable Harold, the Philadelphia Phillies for Phillies on the Big Screen and the most recent HIT Entertainment children's programming series are examples of previous successes.

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Morristown, N.J. - Cinedigm Digital Cinema Corp. ("Cinedigm") (NASDAQ:CIDM) today announced an agreement with Warner Bros. Entertainment Inc. by which Warner Bros. will supply movies in DCI-compliant digital form to Cinedigm-installed theaters in the United States and Canada. The Warner Bros. Domestic Distribution agreement represents another major milestone in Cinedigm's Phase Two Digital Cinema Deployment Plan, which is designed to eventually deliver content to as many as 10,000 additional digital cinema projection systems. Warner Bros. will also pay Virtual Print Fees (VPFs) to promote conversion to DCI-compliant digital cinema technology.

Warner Bros. was an early supporter of Cinedigm's Phase One Deployment Program. During Cinedigm's Phase One deployment, which commenced in the fall of 2005 and was completed in the fall of 2007, more than 3,700 digital cinema systems were converted from film across the United States.

"Cinedigm's success with its Phase One wide-scale deployment is unparalleled. Warner Bros. is proud to be Cinedigm's partner in their Phase Two program bringing, more high quality digital movies to theatres and their patrons across the U.S. and Canada," said Dan Fellman, President of Domestic Distribution, Warner Bros. Pictures.

"Warner Bros. has been from the start a strong proponent of the transition to digital cinema," said Bud Mayo, chairman and chief executive officer of Cinedigm. "We are proud to announce their support of Cinedigm's Phase Two Deployment Plan. The momentum for this deployment is clearly building on both the distribution side and the exhibition side and we are delighted to be leading the way."

Chuck Goldwater, president of Cinedigm's Media Services Group, said, "Throughout the years Warner Bros. has been leading the industry in both quantity and quality of movies at the boxoffice. We are thrilled to have their continued commitment for our digital cinema deployment program. Their valued partnership is a keystone to helping us move ahead toward our goal of another ten thousand digital screens in Phase Two."

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DALLAS - Texas Instruments (TI) (NYSE: TXN) DLP Cinema, recognized as the leader of 3D projection technology, today announced reaching the milestone of over 14,000 global theatre installations with over half powered by DLP Cinema 3D projection technology. The growing availability of digital 3D movies continues to serve as a catalyst for the adoption of digital cinema installations. With multiple 3D releases coming to theatres at the same time, demand among exhibitors for 3D installations will likely continue to increase, hailing 3D as one of the most important technical innovations since the advent of color.

This winter, DLP Cinema honors its heritage of providing the ultimate viewing experience with DLP Cinema projection solutions enabling theatres to showcase the highly anticipated motion picture epic Avatar, from Twentieth Century Fox and Titanic director James Cameron.

"DLP's cutting edge technology will play an important role in bringing ‘Avatar' to life for moviegoers around the world," said Bruce Snyder, Fox's president of domestic distribution. "The much-anticipated release of ‘Avatar' will continue to bring attention to the contributions DLP Cinema has provided to the industry."

During the filming of Avatar DLP projectors were used for real time viewing of the footage being shot. Additionally, Cameron and his production company, Lightstorm Entertainment, used DLP Cinema projectors during the post production to provide superior contrast ratios, color calibration and sharp 3D imagery. DLP technology will be counted on again when Avatar the movie premieres in December 2009; it will be shown on DLP Cinema projectors in movie theaters worldwide.

"Eight years ago Lightstorm and DLP Cinema started working together to bring 3D imagery to life," said, Geoffrey Burdick, vice president for production service and technology for Lightstorm Entertainment. "Thanks to this collaboration, audiences can now experience in the theaters 3D like they never have before."

Exhibition houses utilizing projectors from DLP Cinema's three OEM licensees (Barco, Christie Digital and NEC) provide the capability to light up theatre screens as big as 100 feet and 3D screens as big as 75 feet, which has typically been a challenge for competing technologies. Furthermore, DLP Cinema recently announced plans to incorporate enhanced 4K technology as an extension of the next generation electronics platform for DLP Cinema projectors which integrates multiple 3D platforms for live 3D broadcasting.

"This year, DLP Cinema celebrated its fifth anniversary of enabling 3D through the use of the DLP Chip," said Nancy Fares, business manager for DLP Cinema, Texas Instruments. "DLP Cinema continues to be the industry standard for digital image quality and we remain committed to supporting the motion picture industry to bring onscreen stories to life through immersive experiences."

DLP Cinema projection technology is installed on every continent except Antarctica. Today there are more than 7,000 worldwide screens that offer digital 3D with the use of every pixel array in the frame for the brightest picture unlike other technologies. Since last year's introduction, IMAX digital projection systems powered by DLP Cinema projectors have reached a total of 88 locations worldwide.

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