Friday Update #2: Sources tell BoxOffice that Transcendence may be trailing Heaven Is for Real in a close race on Friday. The Johnny Depp sci-fi flick is on pace to bring in around $6 million today. That would position it for a considerably disappointing $16 million weekend. Meanwhile, Sony's faith-based hit is looking at a possible $6.5 million on Friday--after bringing in over $7 million on Wednesday and Thursday already. From there, Heaven would also be on course for a $15-16 million three-day frame.
No early numbers for Captain America: The Winter Soldier have been reported yet, however, Rio 2 is holding well for a targeted $11 million Friday and $28 million sophomore frame.
Meanwhile, A Haunted House 2 is off to a rocky start with what looks to be a $4 million Friday and $10 million opening weekend. Disneynature's Bears could earn around $3 million today for an opening weekend around $7 million.
Friday Update: Warner Bros. reports that Transcendence earned $850K from Thursday evening shows.
More to come...
Thursday Update: Sony reports that Heaven Is for Real bowed to a strong $3.7 million on Wednesday, claiming first place in the process. That figure tops the $3.64 million Friday debut of April 2011's Soul Surfer, a fellow faith-based film also distributed by Sony. With Easter weekend still ahead and a strong push for pre-sales among church crowds, Heaven is set to post a very healthy 5-day opening.
Captain America: The Winter Soldier grabbed another $3.52 million yesterday as it slipped into second place. That figure was down 25 percent from Tuesday and just 27 percent from Wednesday of last week. Through 13 days of release, Winter Soldier's $170.6 million domestic take is 12 percent ahead of Thor: The Dark World at the same point.
Rio 2 dropped 29 percent from Tuesday to add $3.03 million yesterday. The animated sequel's 6-day take is $49.3 million, or about 2 percent behind the pace of the 2011 original film.
Kevin Costner's Draft Day earned $0.83 million on Wednesday, off 34 percent from Tuesday. The sports drama's 6-day gross is $12.7 million, about 15 percent behind Costner's 3 Days to Kill.
Rounding out the top five, Oculus posted a 24 percent decline from Tuesday as it took in $0.87 million yesterday. The horror flick's 6-day tally is $14.97 million--3 percent ahead of House at the End of the Street.
Previously: Sony reports that Heaven Is For Real snagged $3.7 million yesterday, putting it in first place ahead of Captain America: The Winter Soldier and Rio 2. The faith-based flick boasts an A+ CinemaScore from viewers under 35 and an A overall.
"We believe through strong word of mouth and social media, Heaven is for Real will continue to play well throughout the holiday weekend and beyond," says Jean Geurin, Senior VP, Media Relations for Sony.