Los Angeles, CA -- IMAX Corporation (NASDAQ: IMAX; TSX: IMX) and Warner Bros. Pictures today announced that Harry Potter and the Deathly Hallows: Part I, posted strong second weekend results, generating $5.4 million in domestic box office on 239 IMAX screens over three days from Friday, November 26 through Sunday November 28. The film's overall three-day domestic gross box office was $50.3 million. Internationally, the IMAX release generated a three-day total of $2.6 million on 108 screens, for a total second weekend performance of approximately $8.0 million. IMAX's total worldwide box office to date for the film is approximately $31 million.
"The continued strength of this film, which is playing on more IMAX screens globally than any other IMAX release before it, demonstrates that whether the film is in 2D or 3D, consumers continue to want to experience blockbuster movies in IMAX," said Richard L. Gelfond, CEO, IMAX Corporation. "The film will continue to open on additional IMAX screens worldwide, and we're optimistic that the unique experience of Harry Potter in IMAX will appeal to audiences well into the holiday season."
"Our expanded IMAX network has enabled us to help fuel another fantastic weekend," added Greg Foster, Chairman and President, IMAX Filmed Entertainment. "We're particularly pleased with the performance overseas, where the film's momentum is holding very well in markets such as China, Japan, Holland and the UK. We also had a very strong opening in France, where the film played exclusively in IMAX theatres the two days prior to its conventional release. The strong legs demonstrated this weekend in both domestic and international markets bodes well for the weeks ahead."
International Highlights to date include:
- Japan - over $187,500 per IMAX screen average
- China - $76,500 per IMAX screen average
- Holland - $141,000 per IMAX screen average
- France - $117,000 per IMAX screen average
Harry Potter and the Deathly Hallows: Part I: The IMAX Experience has been digitally re-mastered into the image and sound quality of The IMAX Experience® with proprietary IMAX DMR® (Digital Re-mastering) technology for presentation in IMAX®. The crystal-clear images, coupled with IMAX's customized theatre geometry and powerful digital audio, create a unique immersive environment that will make audiences feel as if they are in the movie.