The name values are quite obvious. Round up the newspaper headlines on the recent war activity in Casablanca. Feature large panel blowups of the colorful cafe scenes in the lobby. Rig up a large map of Africa with a red ribbon indicating Casablanca and leading to a dramatic scene in the picture. Tie up with antique dealers who handle North African coffee sets.
Casablanca... Where Life Is Very Cheap... And Escape Is Bought in the Black Market of Forged Visas. He's As Tough As They Come... He Has No Use For Parasites, Particularly Half Price Parasites... But He Softens. When Bogart Gets Tough in Casablanca Things Start to Happen... But Fast. Bogart Has Landed in Casablanca... He Has Everything in Hand... and Pocket. Warner Bros. 102 min. Starring Humphrey Bogart, Ingrid Bergman, Paul Henreid, Peter Lorre, Claude Rains, Conrad Veidt and Sydney Greenstreet