RUSSIA: 'Now You See Me' Debuts In First Place; 'After Earth' Continues its Strong Run on June 19, 2013
Now You See Me made a big splash in Russia, opening mid-week to a $10.3 million total. The magic caper grossed $8.1 million of that figure over the weekend across 914 screens, leading the market with an impressive $8,935 per-screen average.
The Internship opened in third place with a performance comparable to other recent Hollywood comedies like Couples Retreat, The Other Guys, and Horrible Bosses. The Vince Vaughn and Owen Wilson comedy's $1 million opening weekend won't be considered a disappointment, but stands in stark contrast to the overwhelming success that The Hangover Part III has had in Russia. The last entry in The Hangover trilogy has taken in $16.8 million after three weeks in release.
After Earth fell 64% in its sophomore frame for a $2.7 million weekend. Russia ranks among the best performing markets for the sci-fi film, responsible for roughly 16% of its current $91.1 million overseas gross.
Other Hollywood hits currently in release in Russia include Epic ($14M in 3 weeks) and The Great Gatsby ($16.6M in 5 weeks).
Box Office Results for Russia. Weekend of June 14-16, 2013.
'After Earth' Continues to Thrive in Russia on June 17, 2013
After Earth might not be turning heads in North America, but it is putting in a strong performance in Russia. The father-son sci-fi vehicle of Will and Jaden Smith grossed $2.6 million over the weekend to take its Russian cume to a strong $14.7 million total. It comes as a breath of fresh air for the M Night Shyamalan's troubled tentpole, which will have to rely on an overseas push to mitigate the damage coming from the North American box office. The rapid rise to $14 million is noteworthy when compared to the steady run of The Great Gatsby; the Baz Luhrman adaptation has grossed a total of $16.7 million in Russia.
The Internship opened in 754 screens in Russia but failed to capture a portion of the success that The Hangover Part III has had in the country. The Internship grossed $1.4 million in its opening weekend, comparable to the performance of other Hollywood comedies like Horrible Bosses, Couples Retreat, and The Other Guys. The opening weekend for The Internship isn't technically a disappointment but won't go anywhere near the blockbuster success of The Hangover Part III. The last installment in The Hangover franchise grossed $867k over the weekend, taking its total in Russia to $16.7 million.
Epic added another $1 million during its third weekend in Russia, taking its total in the market to $14 million. The animated film has grossed $119 million overseas, making Russia responsible for nearly 10% of its current performance outside of North America.
Sports biopic Legend No. 17 is the highest grossing Russian film of all time, according to a report from Film Journal International. The hockey film detailing the life of Soviet ace Valery Kharlamov surpassed the $27.5 million tally from the previous record holder, Peter Buslov's Vysotsky: Thank God I'm Alive. Both films are biopics about celebrated Russian figures, an indication of the sort of films that Russian audiences respond to. An upcoming mega-production, the WW2 era historical epic Stalingrad, will be the first Russian film to be released in IMAX 3D, with Sony Pictures International taking over the distribution duties in the territory. If the big budget spectacle can deliver upon its domestic release, it might pose a serious threat to the longevity of Legend No. 17 as the historical title holder atop the Russian box office
Legend No. 17 has grossed over $29 million after eight weeks in release in Russia. Last weekend was the first time the sports film placed outside of the top ten after seven consecutive weekends.
A big weekend in Russia came as a breath of fresh air for After Earth, which led the Russian box office by a considerable margin in its opening frame. The sci-fi film took the top spot with an $8.4 million debut, nearly three times the weekend gross of second place film The Hangover Part III. The adult comedy took in a healthy $3 million in its sophomore weekend, a 65% drop from its successful Russian premiere. The Hangover Part III has grossed a total of $14.2 million in Russia.
Epic continued its great run in Russia with a third place showing after a $2.1 million weekend. The animated film has been in release for three weeks and grossed a total of $11.5 million; Russia is the second biggest overseas market for Epic, following the United Kingdom. Fast & Furious 6 is still well above all the other films in the top ten with a $31.5 million cumulative gross after a fourth place showing that brought in $1.7 million over the weekend. The Great Gatsby broke the $15 million mark over the weekend, after placing in fifth with its first weekend grossing under $1 million. The Great Gatsby is currently showing a 33% lead in total gross over Star Trek Into Darkness. Both films premiered in the same weekend last month. Star Trek Into Darkness is in the last moments of its theatrical run in Russia after dropping 84% and posting five-figure weekend numbers. Star Trek Into Darkness has grossed a total of $10 million in Russia.
Box Office Results for Russia. Weekend of June 7-9, 2013.
RUSSIA: 'After Earth' Opens Big with $8.5M on June 10, 2013
After Earth scored a big opening weekend in Russia, posting a big lead above every other film in the market for the top spot. An $8.5 million gross represented After Earth's biggest performance from a single territory overseas. It was nearly three times as much as the second place film grossed; a $3.6 million sophomore effort from The Hangover Part III that helped the comedy reach a $15.1 million cume in Russia. Epic also posted solid numbers in its second weekend, grossing $2.1 million and reaching an $11.7 million total. The Great Gatsby is now the most successful Baz Luhrman film of all time in Russia, relying on Leonardio Di Caprio's star power to take its total to $15.9 million. None of these films have been able to get near the runaway success of Fast & Furious 6, as the latest entry in the car caper franchise boasts a strong $32.8 million cume in the market.