'Lucy' Strong with $48.9M in Four Days; $33.1M for 'Hercules' Over the Same SpanJuly 29, 2014 12:41 PM

by Daniel Garris

Universal's Lucy took in $4.97 million on Monday to lead the daily box office for a fourth consecutive day. The modestly budgeted sci-fi action film starring Scarlett Johansson fell 58 percent from Sunday. Lucy continues to exceed expectations with a strong four-day start of $48.87 million and will zoom past the $50 million mark today. The film is currently running 22 percent ahead of the $40.13 million four-day take of 2010's Salt.

Hercules continued to hold its own with a second place take of $3.34 million. The Dwayne Johnson led 3D action-adventure film from Paramount and MGM did fall 61 percent from Sunday, which represented the day's poorest daily percentage hold among wide releases. Hercules has grossed a stronger than expected $33.14 million in four days. That places the film 8 percent behind the $36.03 million four-day start of 2012's Wrath of the Titans.

Fox's Dawn of the Planet of the Apes took third place with $2.21 million. The critically acclaimed 3D sci-fi action sequel was down 58 percent from Sunday and down a so-so 47 percent from last Monday. Dawn of the Planet of the Apes has clearly taken a bit of a hit from the stronger than expected performances of Lucy and Hercules. With that said the film counties to exceed expectations with $174.67 million in 18 days.

Universal's The Purge: Anarchy claimed fourth with $1.53 million. The low budget horror sequel was down just 50 percent from Sunday and down a respectable 54 percent from last Monday. The Purge: Anarchy continues to perform well and has now grossed $53.39 million in eleven days. That places the film just ahead of the $53.14 million eleven-day take of last year's The Purge.

Planes: Fire and Rescue followed closely behind in fifth with $1.499 million. The modestly budgeted computer animated sequel from Disney fell 51 percent from Sunday and just 19 percent from last Monday. With an eleven-day take of $36.85 million, Planes: Fire and Rescue is currently running 21 percent behind the $46.76 million eleven-day gross of last year's Planes.

Weekend Actuals (Domestic) Fri, Feb. 24 - Sun, Feb. 26

Wide (1000+)

1The Brady Bunch Movie$8,379,037-34%1,941119$4,317$10,564,5132Paramount
2Just Cause$6,647,101-37%2,0597$3,228$17,255,0332Warner Bros.
4Billy Madison$3,283,410-41%1,88745$1,740$15,485,5553Universal
5The Hunted (1995)$2,723,495--1,552--$1,755$2,723,4951Universal
6Legends of the Fall$2,620,035-35%1,677-264$1,562$33,770,43210Sony / TriStar
7Pulp Fiction$2,377,030-17%1,05143$2,262$59,926,04820Miramax
8Forrest Gump$2,355,216-23%1,1055$2,131$194,328,67534Paramount
9The Quick and the Dead$2,019,767-52%1,972-186$1,024$12,748,1683Sony / TriStar
10Boys on the Side$1,953,253-48%1,360-192$1,436$14,817,5254Warner Bros.