Grosses

'Lucy' Strong with $48.9M in Four Days; $33.1M for 'Hercules' Over the Same SpanJuly 29, 2014 12:41 PM

by Daniel Garris

Universal's Lucy took in $4.97 million on Monday to lead the daily box office for a fourth consecutive day. The modestly budgeted sci-fi action film starring Scarlett Johansson fell 58 percent from Sunday. Lucy continues to exceed expectations with a strong four-day start of $48.87 million and will zoom past the $50 million mark today. The film is currently running 22 percent ahead of the $40.13 million four-day take of 2010's Salt.

Hercules continued to hold its own with a second place take of $3.34 million. The Dwayne Johnson led 3D action-adventure film from Paramount and MGM did fall 61 percent from Sunday, which represented the day's poorest daily percentage hold among wide releases. Hercules has grossed a stronger than expected $33.14 million in four days. That places the film 8 percent behind the $36.03 million four-day start of 2012's Wrath of the Titans.

Fox's Dawn of the Planet of the Apes took third place with $2.21 million. The critically acclaimed 3D sci-fi action sequel was down 58 percent from Sunday and down a so-so 47 percent from last Monday. Dawn of the Planet of the Apes has clearly taken a bit of a hit from the stronger than expected performances of Lucy and Hercules. With that said the film counties to exceed expectations with $174.67 million in 18 days.

Universal's The Purge: Anarchy claimed fourth with $1.53 million. The low budget horror sequel was down just 50 percent from Sunday and down a respectable 54 percent from last Monday. The Purge: Anarchy continues to perform well and has now grossed $53.39 million in eleven days. That places the film just ahead of the $53.14 million eleven-day take of last year's The Purge.

Planes: Fire and Rescue followed closely behind in fifth with $1.499 million. The modestly budgeted computer animated sequel from Disney fell 51 percent from Sunday and just 19 percent from last Monday. With an eleven-day take of $36.85 million, Planes: Fire and Rescue is currently running 21 percent behind the $46.76 million eleven-day gross of last year's Planes.

Weekend Actuals (Domestic) Fri, Jul. 23 - Sun, Jul. 25

Wide (1000+)

#TitleweekendLocationsAvg.TotalWks.Dist.
1The Haunting$33,433,752--2,808--$11,907$33,433,7521DreamWorks
2Inspector Gadget$21,889,138--2,814--$7,779$21,889,1381Disney
3American Pie$10,111,774-25%2,54426$3,975$64,511,6183Universal
4Eyes Wide Shut$10,075,471-54%2,48372$4,058$31,781,6342Warner Bros.
5Big Daddy$6,005,536-42%2,904-350$2,068$94,002,1405Sony / Columbia
6Lake Placid$5,592,716-49%2,1015$2,662$21,254,4832Fox
7Wild Wild West$5,332,938-47%3,045-297$1,751$104,114,0084Warner Bros.
8Tarzan (1999)$4,879,671-35%2,281-557$2,139$95,558,5956Disney
9The Wood$4,822,164-43%1,1910$4,049$13,337,3872Paramount
10Star Wars: Episode I - The Phantom Menace$4,197,109-26%1,615-235$2,599$402,774,70210Fox