Grosses

'Lucy' Strong with $48.9M in Four Days; $33.1M for 'Hercules' Over the Same SpanJuly 29, 2014 12:41 PM

by Daniel Garris

Universal's Lucy took in $4.97 million on Monday to lead the daily box office for a fourth consecutive day. The modestly budgeted sci-fi action film starring Scarlett Johansson fell 58 percent from Sunday. Lucy continues to exceed expectations with a strong four-day start of $48.87 million and will zoom past the $50 million mark today. The film is currently running 22 percent ahead of the $40.13 million four-day take of 2010's Salt.

Hercules continued to hold its own with a second place take of $3.34 million. The Dwayne Johnson led 3D action-adventure film from Paramount and MGM did fall 61 percent from Sunday, which represented the day's poorest daily percentage hold among wide releases. Hercules has grossed a stronger than expected $33.14 million in four days. That places the film 8 percent behind the $36.03 million four-day start of 2012's Wrath of the Titans.

Fox's Dawn of the Planet of the Apes took third place with $2.21 million. The critically acclaimed 3D sci-fi action sequel was down 58 percent from Sunday and down a so-so 47 percent from last Monday. Dawn of the Planet of the Apes has clearly taken a bit of a hit from the stronger than expected performances of Lucy and Hercules. With that said the film counties to exceed expectations with $174.67 million in 18 days.

Universal's The Purge: Anarchy claimed fourth with $1.53 million. The low budget horror sequel was down just 50 percent from Sunday and down a respectable 54 percent from last Monday. The Purge: Anarchy continues to perform well and has now grossed $53.39 million in eleven days. That places the film just ahead of the $53.14 million eleven-day take of last year's The Purge.

Planes: Fire and Rescue followed closely behind in fifth with $1.499 million. The modestly budgeted computer animated sequel from Disney fell 51 percent from Sunday and just 19 percent from last Monday. With an eleven-day take of $36.85 million, Planes: Fire and Rescue is currently running 21 percent behind the $46.76 million eleven-day gross of last year's Planes.

Weekend Actuals (Domestic) Fri, Mar. 10 - Sun, Mar. 12

Wide (1000+)

#TitleweekendLocationsAvg.TotalWks.Dist.
1Failure to Launch$24,411,789--3,057--$7,986$24,411,7891Paramount
2The Shaggy Dog (2006)$16,309,631--3,501--$4,659$16,309,6311Disney
3The Hills Have Eyes (2006)$15,708,049--2,620--$5,995$15,708,0491Fox Searchlight
416 Blocks$7,410,295-37%2,7060$2,738$22,809,3382Warner Bros.
5Tyler Perry's Madea's Family Reunion$5,750,171-55%1,812-382$3,173$55,703,9783Lionsgate
6Eight Below$5,553,269-45%2,970-152$1,870$66,567,6264Disney
7Aquamarine$3,857,572-48%2,53826$1,520$12,373,5662Fox
8Ultraviolet$3,681,530-59%2,5580$1,439$14,833,0832Sony / Screen Gems
9The Pink Panther (2006)$3,648,971-47%2,302-722$1,585$74,653,1335Sony / Columbia
10Date Movie$2,525,550-51%1,812-791$1,394$44,288,8764Fox