Grosses

'Lucy' Strong with $48.9M in Four Days; $33.1M for 'Hercules' Over the Same SpanJuly 29, 2014 12:41 PM

by Daniel Garris

Universal's Lucy took in $4.97 million on Monday to lead the daily box office for a fourth consecutive day. The modestly budgeted sci-fi action film starring Scarlett Johansson fell 58 percent from Sunday. Lucy continues to exceed expectations with a strong four-day start of $48.87 million and will zoom past the $50 million mark today. The film is currently running 22 percent ahead of the $40.13 million four-day take of 2010's Salt.

Hercules continued to hold its own with a second place take of $3.34 million. The Dwayne Johnson led 3D action-adventure film from Paramount and MGM did fall 61 percent from Sunday, which represented the day's poorest daily percentage hold among wide releases. Hercules has grossed a stronger than expected $33.14 million in four days. That places the film 8 percent behind the $36.03 million four-day start of 2012's Wrath of the Titans.

Fox's Dawn of the Planet of the Apes took third place with $2.21 million. The critically acclaimed 3D sci-fi action sequel was down 58 percent from Sunday and down a so-so 47 percent from last Monday. Dawn of the Planet of the Apes has clearly taken a bit of a hit from the stronger than expected performances of Lucy and Hercules. With that said the film counties to exceed expectations with $174.67 million in 18 days.

Universal's The Purge: Anarchy claimed fourth with $1.53 million. The low budget horror sequel was down just 50 percent from Sunday and down a respectable 54 percent from last Monday. The Purge: Anarchy continues to perform well and has now grossed $53.39 million in eleven days. That places the film just ahead of the $53.14 million eleven-day take of last year's The Purge.

Planes: Fire and Rescue followed closely behind in fifth with $1.499 million. The modestly budgeted computer animated sequel from Disney fell 51 percent from Sunday and just 19 percent from last Monday. With an eleven-day take of $36.85 million, Planes: Fire and Rescue is currently running 21 percent behind the $46.76 million eleven-day gross of last year's Planes.

Weekend Actuals (Domestic) Fri, May. 12 - Sun, May. 14

Wide (1000+)

#TitleweekendLocationsAvg.TotalWks.Dist.
1Mission: Impossible III$25,009,925-48%4,0595$6,162$85,101,5522Paramount
2Poseidon$22,157,727--3,555--$6,233$22,157,7271Warner Bros.
3RV$9,950,245-10%3,536-115$2,814$43,269,5813Sony / Columbia
4Just My Luck$5,692,211--2,541--$2,240$5,692,2111Fox
5An American Haunting$3,564,379-38%1,70328$2,093$10,817,3362Freestyle
6United 93$3,509,831-34%1,87152$1,876$25,554,9543Universal
7Stick It$3,167,569-42%2,009-35$1,577$22,145,7783Disney
8Ice Age: The Meltdown$3,151,053-24%1,879-547$1,677$187,569,9777Fox
9Akeelah and the Bee$2,402,894-29%1,176-1019$2,043$14,009,3193Lionsgate
10Hoot$2,292,677-32%3,0180$760$6,384,2612New Line