Grosses

'Lucy' Bags Strong $17.1 Million on Friday; 'Hercules' Takes $11.05 MillionJuly 26, 2014 03:50 AM

by Shawn Robbins

Universal reports that Lucy earned a strong $17.1 million on Friday, including Thursday night's $2.75 million early grosses. BoxOffice projects the film could net around $46 million for the weekend.

Making Lucy's debut even more impressive is the fact that its opening day handily topped that of 2010's Salt, starring Angelina Jolie, which took in $12.5 million on its way to a $36 million opening frame. There's no doubt that Scarlett Johansson's rising star power in the wake of her Marvel movie turns helped drive Lucy's success. Unfortunately, early word of mouth looks like a mixed bag with a 58 percent Flixster user score. Reviews are on the fresh/rotten bubble at Rotten Tomatoes as its score hovers at 60 percent this morning.

Meanwhile, Paramount's and MGM's Hercules bowed to $11.05 million on Friday for a projected weekend of $30 million. Star Dwayne Johnson is to thank for giving the film some needed moviegoer appeal, although the numbers are still modest in the grand scheme of things for a $100 million production budget (excluding marketing and distribution). Overseas performance will be the key in determining the film's theatrical profitability. Early word of mouth is also somewhat mixed at 69 percent on Flixster, while critics gave the film 63 percent on Rotten Tomatoes.

Fox's Dawn of the Planet of the Apes added $4.7 million yesterday, off 55 percent from last Friday in the face of new competition, and should bring in around $16.5 million for its third frame. With $160.4 million in the domestic bank so far, the sequel is currently running 31 percent ahead of its 2011 predecessor at the same point in release.

The Purge: Anarchy slid 74 percent from opening day to $3.4 million on its second Friday. That's a slight improvement over its predecessor, however, which slid 82 percent on its second Friday. BoxOffice projects a $10 million sophomore weekend for Anarchy.

Planes: Fire and Rescue took in $2.76 million yesterday for a 57 percent decline from opening day last week. Look for a $9.5 million weekend for the Disney sequel.

Rob Reiner's And So It Goes posted $1.36 million on opening day from 1,762 locations. BoxOffice projects a $4 million weekend.

On the limited release front, popular comedian Gabriel Iglesias sent The Fluffy Movie to a $0.513 million opening day and a likely opening weekend around $1.275 million.

Weekend Actuals (Domestic) Fri, Nov. 12 - Sun, Nov. 14

Wide (1000+)

#TitleweekendLocationsAvg.TotalWks.Dist.
1Megamind$29,120,461-37%3,9495$7,374$88,822,6352Paramount / DreamWorks
2Unstoppable (2010)$22,688,457--3,207--$7,075$22,688,4571Fox
3Due Date$15,419,042-53%3,36510$4,582$58,897,3082Warner Bros.
4Skyline$11,692,415--2,880--$4,060$11,692,4151Universal / Rogue
5Morning Glory (2010)$9,203,266--2,518--$3,655$11,809,3211Paramount
6For Colored Girls$6,517,280-67%2,1270$3,064$30,687,4682Lionsgate
7Red (2010)$4,973,539-43%2,878-351$1,728$79,677,3965Summit
8Paranormal Activity 2$2,980,201-58%2,403-765$1,240$81,930,6574Paramount
9Saw 3D$2,862,449-63%1,976-832$1,449$43,580,3103Lionsgate
10Jackass 3D$2,235,457-55%1,607-558$1,391$114,643,2665Paramount
11Secretariat$2,205,163-46%2,019-595$1,092$54,747,0376Disney
12The Social Network$1,770,077-48%1,088-772$1,627$87,807,5027Sony / Columbia
13Hereafter$1,318,493-67%1,691-674$780$31,448,8425Warner Bros.
14Life As We Know It$1,294,110-58%1,239-711$1,044$50,754,7296Warner Bros.

Limited (100 — 999)

#TitleweekendLocationsAvg.TotalWks.Dist.
1Fair Game (2010)$1,020,65457%175129$5,832$1,919,6402Summit
2Conviction$610,847-62%493-179$1,239$6,022,8235Fox Searchlight
3The Girl Who Kicked the Hornet's Nest$520,085-30%1942$2,681$2,821,9323Music Box
4Inside Job$478,76780%250184$1,915$1,566,0316Sony Pictures Classics
5The Town$438,397-62%375-426$1,169$90,626,5569Warner Bros.
6Despicable Me$363,09011%273-34$1,330$248,815,41019Universal
7Inception$234,514-26%262-29$895$291,832,59318Warner Bros.
8Waiting for 'Superman'$215,210-46%204-38$1,055$5,891,8798Paramount Vantage
9Toy Story 3$207,778-29%241-23$862$414,638,01322Disney
10Legend of the Guardians: The Owls of Ga'Hoole$170,047-65%240-500$709$54,362,5018Warner Bros.
11Easy A$162,833-66%197-289$827$57,539,4059Sony / Screen Gems
12Wall Street: Money Never Sleeps$155,691-53%249-104$625$52,147,7898Fox
13The Other Guys$119,256-29%182-53$655$119,219,97815Sony / Columbia
14Takers$101,374-34%176-39$576$57,744,72012Sony / Screen Gems
15You Again$85,543-59%153-130$559$25,258,9918Disney
16Alpha and Omega$71,655-51%123-165$583$24,589,7939Lionsgate
17Nowhere Boy$67,145-53%111-64$605$1,330,9526Weinstein Company
18Devil$64,210-71%120-164$535$33,583,1759Universal
19The Switch (2010)$57,438-30%118-2$487$27,758,46513Miramax
20Let Me In$55,08470%14348$385$12,067,3977Relativity / Overture
21Case 39$30,028-57%106-51$283$13,248,4777Paramount Vantage

Platform (1 — 99)

#TitleweekendLocationsAvg.TotalWks.Dist.
1127 Hours$438,53966%2218$19,934$811,5282Fox Searchlight
2Golmaal 3$253,586-60%860$2,949$1,027,3552Eros
3Hubble 3D$192,850-1%56-4$3,444$18,078,26035Warner Bros. / IMAX
4You Will Meet a Tall Dark Stranger$103,109-53%75-68$1,375$2,927,9628Sony Pictures Classics
5Stone$74,071-58%87-22$851$1,640,4966Relativity / Overture
6Mao's Last Dancer$56,911-43%55-26$1,035$4,664,09513Samuel Goldwyn
7Under the Sea 3D$50,97318%140$3,641$24,795,60692Warner Bros. / IMAX
8Monsters (2010)$48,68070%2512$1,947$122,9193Magnolia
9It's Kind of a Funny Story$44,842-74%67-134$669$6,309,8746Focus
10Four Lions$40,153-3%146$2,868$100,1172Drafthouse Films
11Vision: From the Life of Hildegard von Bingen$33,99260%104$3,399$136,2025Zeitgeist Films
12Client 9: The Rise and Fall of Eliot Spitzer$29,93176%1512$1,995$54,9322Magnolia
13Tamara Drewe$27,401-47%21-6$1,305$268,0276Sony Pictures Classics
14Avatar$27,2127%6-3$4,535$760,504,84748Fox
15Cool It$26,847--41--$655$26,8471Roadside Attractions
16Never Let Me Go$24,680-41%32-19$771$2,331,3489Fox Searchlight
17Catfish$23,875-52%25-30$955$3,201,2139Universal / Rogue
18Tiny Furniture$21,235--1--$21,235$21,2351IFC
19Howl$19,209-40%16-13$1,201$484,6598Oscilloscope
20The Salvation Poem$15,981-69%11-3$1,453$431,6105CanZion Films
21Get Low$15,977-26%26-10$615$9,062,45416Sony Pictures Classics
22The Wildest Dream: Conquest of Everest$15,91921%9-1$1,769$639,70015National Geographic
23Welcome to the Riley's$13,500-26%7-3$1,929$100,8813Samuel Goldwyn
24N-Secure$13,089-77%20-85$654$2,592,8085Freestyle
25Enter the Void$11,911-1%81$1,489$272,5028IFC Films
26Jack Goes Boating$10,913-22%343$321$512,1839Relativity / Overture
27Inspector Bellamy$10,316-33%20$5,158$64,8653IFC Films
28Sea Monsters: A Prehistoric Adventure$9,3252%30$3,108$23,405,352163National Geographic
29Last Train Home$9,309-20%6-4$1,552$241,32111Zeitgeist Films
30Marwencol$8,8591269%10$8,859$24,4616Cinema Guild
31The Tillman Story$8,364-35%21-3$398$782,60013Weinstein Company
32Waste Land$8,271-4%53$1,654$38,7293Arthouse Films
33What If...$8,240-54%12-10$687$752,43713Five & Two Pictures
34Enemies of the People$8,216765%63$1,369$36,32716International Film Circuit
35Every Man For Himself (2010 re-issue)$7,926--1--$7,926$7,9261Film Desk
36Machete$7,427-38%19-13$391$26,589,95311Fox
37Wild Target$6,901-37%50$1,380$54,8203Freestyle
38Leaving$6,391-63%5-2$1,278$115,3917IFC
39A Film Unfinished$6,222-60%10-5$622$311,54213Oscilloscope
40Heartbreaker$6,021-58%190$317$473,25410IFC
41The Cremaster Cycle (2010 re-issue)$5,999642%10$5,999$133,66732International Film Circuit
42Boxing Gym$5,583--5--$1,117$25,7684Zipporah Films
43Strange Powers: Stephin Merritt and the Magnetic Fields$5,073-50%30$1,691$35,3963Variance Films
44The Trouble with Terkel$4,924--4--$1,231$23,10434Indican
45Metropolis (1927) (2010 re-issue)$4,908179%30$1,636$527,91828Kino International
46Kings of Pastry$4,2362%50$847$150,4749First Run
47Dogtooth (Kynodontas)$4,0731529%21$2,037$63,07221Kino International
48Genius Within: The Inner Life of Glenn Gould$3,920-1%41$980$133,47310Lorber
49The Girl Who Played With Fire$3,659-67%12-7$305$7,621,38819Music Box
50Freakonomics$3,447-14%70$492$96,2157Magnolia
51Animal Kingdom$3,437-61%8-4$430$989,76414Sony Pictures Classics
52My Dog Tulip$2,573-63%3-1$858$111,65911New Yorker Films
53Mesrine: Killer Instinct$2,477-26%40$619$522,46212Music Box
54Winter's Bone$2,427-43%100$243$6,040,46323Roadside Attractions
55The Taqwacores$2,294170%21$1,147$8,7564Strand Releasing
56I Am Love$2,266-40%4-2$567$4,999,23422Magnolia
57Mademoiselle Chambon$2,153-66%3-3$718$512,65525Lorber
58Guy and Madeline on a Park Bench$1,739-46%10$1,739$6,3892Variance Films
59A Woman, a Gun, and a Noodle Shop$1,7070%6-3$285$184,06611Sony Pictures Classics
60Mesrine: Public Enemy #1$1,426294%53$285$252,58611Music Box
61Breathless (2010 re-issue)$1,384--2--$692$341,26325Rialto
62Army of Crime$1,356--3--$452$33,50713Lorber
63Around a Small Mountain$1,287154%10$1,287$31,00519Cinema Guild
64The Kids Grow Up$1,2670%1-1$1,267$9,6413Shadow Distribution
65To the Sea$1,146--1--$1,146$49,17918Film Movement
66Budrus$1,067-47%10$1,067$42,6246Balcony Releasing
67The Concert$997-51%3-1$332$657,19417Weinstein Company
68Eichmann$986235%10$986$2,7063Regent Releasing
69Restrepo$91514%1-1$915$1,328,72521National Geographic
70Lebanon$824-63%7-2$118$361,96657Sony Pictures Classics
71The Girl with the Dragon Tattoo (2009)$776-59%5-11$155$10,086,09335Music Box
72Piranha 3D$712-91%82$89$25,002,87213Weinstein Company
73Red Hill$689-92%1-4$689$16,3412Strand
74Rosencrantz and Guildenstern Are Undead$520--2--$260$70,11524Indican Pictures
75I Spit on Your Grave (2010)$323-68%1-1$323$92,4016Anchor Bay
76Shake Hands with the Devil$250116%10$250$5943Regent Releasing
77The Magician (2010)$22-70%10$22$4063Regent Releasing