With $36.25M 'Dawn of the Planet of the Apes' Holds off 'The Purge: Anarchy' ($29.8M), 'Planes: Fire and Rescue' ($17.5M) and 'Sex Tape' ($14.6M)July 21, 2014 12:48 PM

by Daniel Garris

As was widely expected, Fox's Dawn of the Planet of the Apes held onto first place this weekend with $36.25 million. The critically acclaimed 3D sci-fi action sequel was down 50 percent from last weekend, which represented a very healthy second weekend hold for a blockbuster level film in the middle of summer. The film's second weekend hold was quite similar to the 49 percent 2011's Rise of the Planet of the Apes fell when it grossed $27.83 million during its second weekend of release. With a ten-day start of $139.21 million, Dawn of the Planet of the Apes is running an impressive 32 percent ahead of the $105.21 million ten-day take of Rise of the Planet of the Apes. This weekend's hold is a strong sign for Dawn of the Planet of the Apes going forward, though the film will also soon be facing more direct competition from the likes of Universal's Lucy, Paramount's Hercules and Disney's Guardians of the Galaxy.

Universal's The Purge: Anarchy was easily the strongest of the weekend's three new wide releases, with a second place take of $29.82 million. The sequel to last year's break-out horror film debuted in line with expectations. However, the film did open 12 percent below the $34.06 million debut of The Purge. The Purge: Anarchy took in $13.01 million on Friday (which included an estimated $2.6 million from Thursday night shows), fell 27 percent on Saturday to gross $9.51 million and fell just 23 percent on Sunday to take in $7.29 million. That placed the film's opening weekend to Friday ratio at 2.29 to 1, which represented a bit less initial front-loading than the 2.03 to 1 ratio registered by The Purge. The Purge: Anarchy will hope to hold up a bit better than The Purge did, in part from not having to face competition from the likes of Man of Steel and World War Z. The Purge: Anarchy received a solid B rating on CinemaScore. The audience breakdown for the film skewed slightly towards female moviegoers (52 percent) and towards moviegoers under the age of 25 (61 percent).

Planes: Fire and Rescue debuted in third with $17.51 million. The modestly budgeted computer animated sequel from Disney opened slightly below pre-release expectations and 21 percent below the $22.23 million debut of Planes last summer. While this summer has had a relatively limited amount of choices for family audiences, Planes: Fire and Rescue may have failed to have capitalized from the fairly empty family marketplace due in part to arriving in theatres so soon after its predecessor. Planes: Fire and Rescue opened with $6.37 million on Friday, increased 4 percent on Saturday to take in $6.61 million and fell 31 percent on Sunday to gross $4.53 million. That gave the film an opening weekend to Friday ratio of 2.75 to 1. Planes: Fire and Rescue received a strong A rating on CinemaScore. The audience breakdown for the film was split evenly between genders and skewed towards moviegoers 25 years and younger (59 percent). Family audiences represented 78 percent of the film's overall audience.

Sony's Sex Tape debuted in fourth with a significantly poorer than expected $14.61 million. The R-rated comedy starring Cameron Diaz and Jason Segel opened a disappointing 54 percent softer than the $31.60 million start of 2011's Bad Teacher. Sex Tape appears to have been hurt from both its poor critical reviews and from arriving in the marketplace on the heels of a number of successful comedies over the past few months (The Other Woman, Neighbors, 22 Jump Street and Tammy). Sex Tape opened with $5.67 million on Friday (which included an estimated $1.1 million from Thursday night shows), fell 7 percent on Saturday to gross $5.28 million and declined 31 percent on Sunday to gross $3.66 million. That placed the film's opening weekend to Friday ratio at 2.58 to 1. While Sex Tape could be helped out going forward by the lack of new comedies entering the marketplace over the next few weeks, its troubling C+ rating on CinemaScore isn't a good early sign. The audience breakdown for Sex Tape skewed slightly towards female moviegoers (53 percent) and moviegoers 30 years and over (52 percent).

Transformers: Age of Extinction rounded out the weekend's top five with $9.85 million. The fourth installment of Paramount's blockbuster sci-fi action franchise finally stabilized this weekend, as it was down a solid 40 percent. Transformers: Age of Extinction has grossed $227.00 million through 24 days of release. While that already makes the film one of the year's highest grossing releases thus far domestically, it is also a significant 28.5 percent softer than the $317.37 million 24-day take of 2011's Transformers: Dark of the Moon.

Warner's Tammy placed in sixth with $7.40 million. The Melissa McCarthy comedy vehicle was down a solid 41 percent and was likely helped out a bit this weekend by the poorer than expected start of Sex Tape. Tammy has grossed a very solid $71.05 million in 19 days, which already gives the film a current total gross to opening weekend ratio of 3.29 to 1.

On the platform front, IFC Films' Boyhood maintained momentum nicely this weekend by taking in $1.17 million from 34 locations. That gave the film a strong per-location average of $34,418 for the frame and represented a 202 percent increase over last weekend's five-location start. Boyhood has grossed a strong $1.79 million in ten days of platform release and will expand into additional locations next weekend.

Weekend Actuals (Domestic) Fri, Mar. 25 - Sun, Mar. 27

Wide (1000+)

1Diary of a Wimpy Kid: Rodrick Rules$23,751,502--3,167--$7,500$23,751,5021Fox
2Sucker Punch$19,058,199--3,033--$6,284$19,058,1991Warner Bros.
3Limitless$15,055,249-20%2,80549$5,367$41,111,2312Relativity Media
4The Lincoln Lawyer$10,750,365-19%2,7070$3,971$28,717,5482Lionsgate
7Battle: Los Angeles$7,582,566-48%3,118-299$2,432$72,562,1103Sony / Columbia
8Red Riding Hood$4,311,312-40%2,715-315$1,588$32,424,7693Warner Bros.
9The Adjustment Bureau$4,290,795-26%2,282-378$1,880$54,916,8654Universal
10Mars Needs Moms$2,258,428-58%2,170-947$1,041$19,224,6413Disney
11Beastly$2,167,645-32%1,585-225$1,368$25,296,2184CBS Films
12Hall Pass$1,705,370-34%1,204-701$1,416$42,323,4805Warner Bros. / New Line
13The King's Speech$1,557,618-23%1,062-187$1,467$134,851,22918Weinstein Company
14Just Go With It$1,510,275-33%1,116-592$1,353$100,251,0967Sony / Columbia
15Gnomeo and Juliet$1,510,003-34%1,364-384$1,107$95,872,5377Disney

Limited (100 — 999)

1Unknown (2011)$646,340-49%688-713$939$62,239,5656Warner Bros.
3I Am Number Four$498,098-51%512-443$973$53,488,7236Disney / DreamWorks
4Big Mommas: Like Father, Like Son$410,455-42%406-144$1,011$36,959,6816Fox
5Cedar Rapids$407,665-22%342-120$1,192$6,122,4157Fox Searchlight
6Of Gods and Men$332,63513%12026$2,772$2,103,4255Sony Pictures Classics
7Yogi Bear$321,150-29%326-112$985$99,870,52515Warner Bros.
8The Green Hornet$220,485-23%246-36$896$98,280,82411Sony / Columbia
9Justin Bieber: Never Say Never$214,107-54%289-191$741$72,556,9637Paramount
10The 5th Quarter$202,342--123--$1,645$202,3421Rocky Mountain
11Black Swan$184,3556%20716$891$106,578,42417Fox Searchlight
12True Grit (2010)$182,049-27%205-63$888$170,058,65914Paramount
13Barney's Version$180,602-3%1559$1,165$7,054,14011Sony Pictures Classics
14No Strings Attached$136,249-15%213-19$640$70,477,77710Paramount
15The Fighter$110,318-50%179-137$616$93,571,80316Paramount
16The Grace Card$99,600-2%1140$874$2,295,7335IDP/Samuel Goldwyn
17The Rite$75,240-31%155-47$485$32,982,4119Warner Bros. / New Line
18The Mechanic$48,376-13%1001$484$29,074,6689CBS Films

Platform (1 — 99)

1Jane Eyre (2011)$969,993108%9064$10,778$1,885,5263Focus
2Win Win$464,420209%2318$20,192$672,3362Fox Searchlight
3Certified Copy$191,82845%4825$3,996$490,4713IFC Films
4Hubble 3D$154,5282%472$3,288$23,443,85954Warner Bros. / IMAX
5Kill the Irishman$153,4149%4120$3,742$538,0603Anchor Bay Films
6Potiche$86,017--7--$12,288$86,0171Music Box Films
7Under the Sea 3D$83,743-1%221$3,807$27,811,765111Warner Bros. / IMAX
8Sea Rex: Journey To A Prehistoric World$80,88513%140$5,778$1,860,457463D Entertainment
9Biutiful$73,634-20%66-23$1,116$4,824,90113Roadside Attractions
10TRON: Legacy$70,775-31%79-25$896$171,891,00015Disney
11Miral$66,244--4--$16,561$66,2441Weinstein Company
12Bill Cunningham New York$65,35894%32$21,786$148,4842Zeitgeist Films
13Harry Potter and the Deathly Hallows: Part 1$58,805-12%85-9$692$294,915,21419Warner Bros.
14The Chronicles of Narnia: The Voyage of the Dawn Treader$51,9471%72-10$721$104,299,42116Fox
15The Last Lions$51,299-25%44-2$1,166$525,6526National Geographic
16The Music Never Stopped$48,667-36%331$1,475$150,5152Roadside Attractions
17I Am (2011)$48,25012%153$3,217$250,1946Paladin
18The Eagle$45,848-1%975$473$19,434,5967Focus
19Take Me Home Tonight$43,652-68%89-192$490$6,817,0814Relativity Media
20The Salvation Poem$43,054--11--$3,914$644,72424CanZion Films
21The Company Men$43,03230%48-10$897$4,271,27810Weinstein Company
22From Prada to Nada$41,551412%292$1,433$3,016,2449Lionsgate / Pantelion
23The Illusionist (2010)$36,431-27%49-9$743$2,124,96314Sony Pictures Classics
24Even the Rain (Tambien la lluvia)$32,083-20%242$1,337$444,9816Vitagraph
25Blue Valentine (2010)$31,742-8%441$721$9,629,25513Weinstein Company
26Another Year$29,189-22%36-12$811$3,126,71013Sony Pictures Classics
27Drive Angry$27,549-30%72-23$383$10,558,2255Summit
28Winter in Wartime$26,15175%85$3,269$49,0712Sony Pictures Classics
29Space Station 3D$23,803-20%2-1$11,902$83,153,220467IMAX
30Poetry$20,98713%134$1,614$212,1537Kino International
31happythankyoumoreplease$20,92312%164$1,308$168,6664Anchor Bay Films
32My Perestroika$17,680--1--$17,680$25,0841International Film Circuit
33Inside Job$17,524-30%22-8$797$4,266,25925Sony Pictures Classics
34Gulliver's Travels (2010)$17,47413%34-9$514$42,732,11914Fox
35Mia and the Migoo$16,975--1--$16,975$16,9751GKIDS
36I Saw the Devil$15,762-9%121$1,314$83,8854Magnolia / Magnet
37Uncle Boonmee Who Can Recall His Past Lives$13,709-8%40$3,427$115,2444Strand Releasing
38Queen of the Sun: What are the Bees Telling Us?$12,079--6--$2,013$74,71128Collective Eye
39Phil Ochs: There But For Fortune$10,602-59%12-1$884$193,90312First Run Features
40Desert Flower$10,59438%63$1,766$22,2742National Geographic
41I Love You Phillip Morris$10,480-21%9-2$1,164$2,014,18117Roadside Attractions
42Rabbit Hole$10,338-3%290$356$2,203,98015Lionsgate
43Made in Dagenham$9,428-25%12-4$786$1,083,52019Sony Pictures Classics
44Nostalgia for the Light$9,286-13%21$4,643$44,5752Icarus Films
45127 Hours$8,103-53%18-14$450$18,300,91721Fox Searchlight
46Casino Jack$7,740-21%8-11$968$1,030,00415IDP/ATO Pictures
47Cold Weather$6,9809%101$698$119,2418IFC Films
48Carancho$6,773389%31$2,258$51,6887Strand Releasing
49Peep World$6,702--3--$2,234$6,7021IFC Films
50Kaboom$6,63368%127$553$109,3009IFC Films
51The Human Resources Manager$6,00846%50$1,202$46,3404Film Movement
52The Housemaid (Hanyo)$5,760-30%7-5$823$148,50110IFC Films
53The Butcher, The Chef, and The Swordsman$5,698-76%10-27$570$42,9162China Lion Film
54Orgasm Inc.$5,4541749%21$2,727$31,8407First Run Features
55Academy Award-Nominated Short Films (2011)$5,001-45%12-4$417$1,343,8747Shorts International
56A Somewhat Gentle Man$4,84792%31$1,616$32,56711Strand Releasing
58All Good Things$4,088-35%60$681$573,96617Magnolia Pictures
60Bonnie & Clyde vs. Dracula$2,972-39%2-1$1,486$17,3553Indican Pictures
61Heartbeats$2,959-36%3-2$986$48,3855IFC Films
62Clash (Bay Rong)$2,581-56%40$645$26,5153Variance Films
63Black Death$2,176-38%3-2$725$17,6353Magnolia / Magnet
64Into Eternity$1,858-43%3-3$619$23,2758International Film Circuit
65Putty Hill$1,812-33%1-1$1,812$37,4276Cinema Guild
66My Dog Tulip$1,540-49%30$513$230,74730New Yorker Films
67Marwencol$1,39848%32$466$111,14525Cinema Guild
68Vidal Sassoon: The Movie$1,383-74%2-3$692$85,2227Phase 4 Films
69Korkoro$1,224--1--$1,224$1,2241Lorber Films
70Kings of Pastry$1,223136%10$1,223$323,30928First Run
71The Little Traitor$1,119255%21$560$394,58368Westchester Films
72Elektra Luxx$1,11287%10$1,112$10,8223IDP/Samuel Goldwyn
73The Strange Case of Angelica$975--1--$975$41,84813Cinema Guild
74Battleship Potemkin (2011 re-issue)$819-94%41$205$42,12411Kino International
75Making The Boys$723-78%2-1$362$16,9183First Run Features
76Enemies of the People$490--1--$490$72,34535International Film Circuit
77Every Man For Himself (2010 re-issue)$465--1--$465$41,59120Film Desk
78Illegal$404--1--$404$4041Film Movement
79Ip Man 2: Legend of the Grandmaster$386-81%2-2$193$191,3919Variance Films
80Cracks$347-96%1-5$347$16,3492IFC Films
81Plastic Planet$27697%10$276$3,13611First Run Features
82The Trouble with Terkel$250-86%10$250$33,42453Indican
83Winter's Bone$202-79%1-3$202$6,530,70842Roadside Attractions
84The Woodmans$82--1--$82$33,96510Lorber Films