With $36.25M 'Dawn of the Planet of the Apes' Holds off 'The Purge: Anarchy' ($29.8M), 'Planes: Fire and Rescue' ($17.5M) and 'Sex Tape' ($14.6M)July 21, 2014 12:48 PM

by Daniel Garris

As was widely expected, Fox's Dawn of the Planet of the Apes held onto first place this weekend with $36.25 million. The critically acclaimed 3D sci-fi action sequel was down 50 percent from last weekend, which represented a very healthy second weekend hold for a blockbuster level film in the middle of summer. The film's second weekend hold was quite similar to the 49 percent 2011's Rise of the Planet of the Apes fell when it grossed $27.83 million during its second weekend of release. With a ten-day start of $139.21 million, Dawn of the Planet of the Apes is running an impressive 32 percent ahead of the $105.21 million ten-day take of Rise of the Planet of the Apes. This weekend's hold is a strong sign for Dawn of the Planet of the Apes going forward, though the film will also soon be facing more direct competition from the likes of Universal's Lucy, Paramount's Hercules and Disney's Guardians of the Galaxy.

Universal's The Purge: Anarchy was easily the strongest of the weekend's three new wide releases, with a second place take of $29.82 million. The sequel to last year's break-out horror film debuted in line with expectations. However, the film did open 12 percent below the $34.06 million debut of The Purge. The Purge: Anarchy took in $13.01 million on Friday (which included an estimated $2.6 million from Thursday night shows), fell 27 percent on Saturday to gross $9.51 million and fell just 23 percent on Sunday to take in $7.29 million. That placed the film's opening weekend to Friday ratio at 2.29 to 1, which represented a bit less initial front-loading than the 2.03 to 1 ratio registered by The Purge. The Purge: Anarchy will hope to hold up a bit better than The Purge did, in part from not having to face competition from the likes of Man of Steel and World War Z. The Purge: Anarchy received a solid B rating on CinemaScore. The audience breakdown for the film skewed slightly towards female moviegoers (52 percent) and towards moviegoers under the age of 25 (61 percent).

Planes: Fire and Rescue debuted in third with $17.51 million. The modestly budgeted computer animated sequel from Disney opened slightly below pre-release expectations and 21 percent below the $22.23 million debut of Planes last summer. While this summer has had a relatively limited amount of choices for family audiences, Planes: Fire and Rescue may have failed to have capitalized from the fairly empty family marketplace due in part to arriving in theatres so soon after its predecessor. Planes: Fire and Rescue opened with $6.37 million on Friday, increased 4 percent on Saturday to take in $6.61 million and fell 31 percent on Sunday to gross $4.53 million. That gave the film an opening weekend to Friday ratio of 2.75 to 1. Planes: Fire and Rescue received a strong A rating on CinemaScore. The audience breakdown for the film was split evenly between genders and skewed towards moviegoers 25 years and younger (59 percent). Family audiences represented 78 percent of the film's overall audience.

Sony's Sex Tape debuted in fourth with a significantly poorer than expected $14.61 million. The R-rated comedy starring Cameron Diaz and Jason Segel opened a disappointing 54 percent softer than the $31.60 million start of 2011's Bad Teacher. Sex Tape appears to have been hurt from both its poor critical reviews and from arriving in the marketplace on the heels of a number of successful comedies over the past few months (The Other Woman, Neighbors, 22 Jump Street and Tammy). Sex Tape opened with $5.67 million on Friday (which included an estimated $1.1 million from Thursday night shows), fell 7 percent on Saturday to gross $5.28 million and declined 31 percent on Sunday to gross $3.66 million. That placed the film's opening weekend to Friday ratio at 2.58 to 1. While Sex Tape could be helped out going forward by the lack of new comedies entering the marketplace over the next few weeks, its troubling C+ rating on CinemaScore isn't a good early sign. The audience breakdown for Sex Tape skewed slightly towards female moviegoers (53 percent) and moviegoers 30 years and over (52 percent).

Transformers: Age of Extinction rounded out the weekend's top five with $9.85 million. The fourth installment of Paramount's blockbuster sci-fi action franchise finally stabilized this weekend, as it was down a solid 40 percent. Transformers: Age of Extinction has grossed $227.00 million through 24 days of release. While that already makes the film one of the year's highest grossing releases thus far domestically, it is also a significant 28.5 percent softer than the $317.37 million 24-day take of 2011's Transformers: Dark of the Moon.

Warner's Tammy placed in sixth with $7.40 million. The Melissa McCarthy comedy vehicle was down a solid 41 percent and was likely helped out a bit this weekend by the poorer than expected start of Sex Tape. Tammy has grossed a very solid $71.05 million in 19 days, which already gives the film a current total gross to opening weekend ratio of 3.29 to 1.

On the platform front, IFC Films' Boyhood maintained momentum nicely this weekend by taking in $1.17 million from 34 locations. That gave the film a strong per-location average of $34,418 for the frame and represented a 202 percent increase over last weekend's five-location start. Boyhood has grossed a strong $1.79 million in ten days of platform release and will expand into additional locations next weekend.

Weekend Actuals (Domestic) Fri, Jun. 29 - Sun, Jul. 1

Wide (1000+)

1Ted (2012)$54,415,205--3,239--$16,800$54,415,2051Universal
2Magic Mike$39,127,170--2,930--$13,354$39,127,1701Warner Bros.
4Tyler Perry's Madea's Witness Protection$25,390,575--2,161--$11,749$25,390,5751Lionsgate
5Madagascar 3: Europe's Most Wanted$11,840,276-40%3,715-205$3,187$180,036,7984Paramount / DreamWorks
6Abraham Lincoln: Vampire Hunter$6,009,612-63%3,1091$1,933$29,043,8052Fox
8Snow White and the Huntsman$4,498,725-44%2,337-582$1,925$145,684,6455Universal
9Marvel's The Avengers$4,421,671-38%1,757-473$2,517$606,504,7449Disney
10People Like Us$4,255,423--2,055--$2,071$4,255,4231Disney / DreamWorks
11Men in Black 3$2,978,821-48%1,902-560$1,566$169,718,9076Sony / Columbia
12Rock of Ages$2,844,339-63%2,405-1065$1,183$35,025,9063Warner Bros. / New Line
13That's My Boy$2,240,411-71%2,363-667$948$34,419,1593Sony / Columbia
14Seeking a Friend for the End of the World$1,069,393-72%1,608-17$665$6,619,1732Focus

Limited (100 — 999)

1Moonrise Kingdom$4,926,83745%854459$5,769$18,465,9546Focus
2The Best Exotic Marigold Hotel$1,104,201-32%534-207$2,068$40,425,0959Fox Searchlight
4The Hunger Games$397,145-36%278-136$1,429$403,768,85215Lionsgate
5Dark Shadows$393,40651%36563$1,078$76,280,7648Warner Bros.
6Safety Not Guaranteed$379,324-20%16435$2,313$1,684,0694FilmDistrict
7Bernie$322,981-34%166-54$1,946$7,263,29510Millennium Entertainment
8The Pirates! Band of Misfits$281,737337%284169$992$29,587,78310Sony / Columbia
9Dr. Seuss' The Lorax$154,535-25%202-32$765$213,218,33018Universal
10Think Like a Man$152,401-41%185-53$824$91,345,08811Sony / Screen Gems
11The Dictator$151,644-60%130-186$1,166$59,093,6767Paramount
12What to Expect When You're Expecting$135,293-63%203-208$666$40,135,9807Lionsgate
13Mirror Mirror$120,504-23%166-56$726$64,493,99314Relativity Media
1421 Jump Street$88,401-40%141-19$627$138,447,66716Sony / Columbia
15The Cabin in the Woods$76,435-45%149-47$513$41,943,44512Lionsgate
16The Three Stooges$72,567-36%117-37$620$43,809,32812Fox
17The Lucky One (2012)$65,416-46%115-87$569$60,303,98311Warner Bros.
18Chernobyl Diaries$54,859-60%145-95$378$18,026,4666Warner Bros.

Platform (1 — 99)

1To Rome with Love$692,30092%2924$23,872$1,232,9722Sony Pictures Classics
2The Intouchables$312,716-10%68-6$4,599$2,579,3826Weinstein Company
3Your Sister's Sister$225,31112%9447$2,397$680,3833IFC Films
4To the Arctic 3D$217,8588%520$4,190$4,534,48411Warner Bros. / IMAX
5Beasts of the Southern Wild$169,702--4--$42,426$220,9131Fox Searchlight
6Take This Waltz$137,019--30--$4,567$137,0191Magnolia Pictures
7Teri Meri Kahani$120,857-70%940$1,286$671,4422Eros International
8For Greater Glory$103,541-58%73-87$1,418$5,313,2215ARC Entertainment
9Hysteria$79,153-47%73-63$1,084$1,556,5197Sony Pictures Classics
10Born to Be Wild 3D$58,0159%330$1,758$19,714,88265Warner Bros. / IMAX
11Hubble 3D$57,30715%14-4$4,093$33,338,692120Warner Bros. / IMAX
12Peace, Love & Misunderstanding$32,711-57%42-22$779$514,8644IFC Films
13A Cat In Paris$29,974186%122$2,498$143,2685GKIDS
14Monsieur Lazhar$28,727-14%20-5$1,436$1,851,67536Music Box Films
15Unforgivable$27,857--5--$5,571$27,8571Strand Releasing
16Headhunters$25,846-32%22-9$1,175$1,043,26510Magnolia Pictures
17Under the Sea 3D$24,57858%121$2,048$31,763,770177Warner Bros. / IMAX
18The Raven$22,027-67%78-55$282$15,983,82910Relativity Media
20Ferrari Ki Sawaari$21,458-69%990$217$420,0463Eros International
21Where Do We Go Now?$14,786-13%213$704$432,6688Sony Pictures Classics
22Jiro Dreams of Sushi$12,307-23%11-4$1,119$2,480,09517Magnolia Pictures
23Neil Young Journeys$12,025--3--$4,008$12,0251Sony Pictures Classics
24Elena (2012)$11,010-23%103$1,101$128,5037Zeitgeist Films
25Sea Rex: Journey To A Prehistoric World$10,974-43%100$1,097$5,726,2391123D Entertainment
26Lola Versus$10,830-77%30-20$361$240,4374Fox Searchlight
27Crooked Arrows$10,36114%13-12$797$1,804,7927Branded/Peck Films
28Marley$10,00421%123$834$1,367,90511Magnolia Pictures
29I Wish$9,65825%8-4$1,207$99,0268Magnolia Pictures
30Kumare$7,798-19%21$3,899$34,7632Kino Lorber
31The Invisible War$7,450-55%73$1,064$33,4502Cinedigm
32The Woman in the Fifth$7,026-74%7-4$1,004$99,0923IDP/ATO Pictures
33Damsels in Distress$5,845-58%8-11$731$923,33513Sony Pictures Classics
34Dark Horse$5,165-52%3-5$1,722$62,5914Vitagraph
35Turn Me On, Dammit!$4,950--4--$1,238$98,29714New Yorker Films
36Marina Abramovic: The Artist is Present$4,788-35%10$4,788$49,8103Music Box Films
37Darling Companion$4,580-64%11-3$416$767,20311Sony Pictures Classics
38FOLLOW ME: The Yoni Netanyahu Story$4,577-29%5-2$915$101,6399International Film Circuit
39God Bless America$3,86316%83$483$117,1908Magnolia / Magnet
40Grassroots$3,313-49%21$1,657$10,7982IDP/Samuel Goldwyn
41Paul Williams Still Alive$3,142-69%20$1,571$30,6044Abramorama
42Footnote$3,081-78%5-17$616$2,004,73617Sony Pictures Classics
43Bel Ami$3,065-73%6-7$511$102,1944Magnolia Pictures
44Beyond the Black Rainbow$3,025-48%30$1,008$43,8987Magnolia / Magnet
45Something From Nothing: The Art of Rap$2,774-92%1-15$2,774$288,3123Indomina Media
46Gerhard Richter Painting$2,239-65%2-2$1,120$228,60816Kino Lorber
47OC87$2,188153%31$729$33,9556Fisher Klingenstein Films
48Pink Ribbons, Inc.$2,15349%41$538$14,6215First Run Features
49Grand Illusion: 75th Anniversary Restoration$2,083-63%1-2$2,083$128,6918Rialto Pictures
50Rowdy Rathore$1,865-84%2-7$933$775,9815UTV Communications
51Quill: The Life of a Guide Dog$1,602--3--$534$10,9537Music Box Films
52Corpo Celeste$1,374--1--$1,374$7,6654Film Movement
53The Turin Horse$1,250102%20$625$52,22521Cinema Guild
54The Deep Blue Sea (2011)$1,246-74%2-5$623$1,099,32415Music Box Films
55Never Stand Still: Dancing at Jacob's Pillow$1,175--1--$1,175$6,3817First Run Features
56Oslo, August 31st$1,082-81%1-3$1,082$60,7226Strand Releasing
57Last Ride$838--1--$838$8381Music Box Films
58Chely Wright: Wish Me Away$795-48%20$398$14,2275First Run Features
59Hide Away$78070%10$780$26,3666Joule Films
60How To Grow A Band$763--12--$64$12,45112International Film Circuit
61Here$560-24%21$280$26,46412Strand Releasing
62Lost Bohemia$447--1--$447$19,76759Impact Partners
63Elles$419--1--$419$142,03610Kino Lorber
64Bonsai$378--1--$378$16,0288Strand Releasing
65The Raid: Redemption$145-88%3-3$48$4,104,90915Sony Pictures Classics
665 Broken Cameras$135-98%1-5$135$48,6435Kino Lorber
67Nobody Else But You$75-89%1-2$75$17,2858First Run Features