Grosses

'Lucy' Takes in Strong $61.3M in Seven Days; 'Hercules' Claims $41.6MAugust 01, 2014 12:35 PM

by Daniel Garris

Universal's Lucy took in $3.23 million on Thursday to lead the daily box office for a seventh consecutive and final day. The modestly budgeted sci-fi action film starring Scarlett Johansson did fall a significant 14 percent from Wednesday, as the film clearly took a hit from the strong Thursday evening launch of Disney's Guardians of the Galaxy. Lucy was the week's top film with a stronger than expected seven-day start of $61.29 million. While Lucy is showing early signs of front-loading thus far, the film's holding power won't be as important given the strength of its opening week performance.

Hercules held steady in second place with $2.12 million. The Dwayne Johnson led 3D action-adventure film from Paramount and MGM was down a sharp 19 percent from Wednesday. Clearly Hercules also took a big hit on Thursday from the arrival of Guardians of the Galaxy in the marketplace. While it didn't light the box office on fire this week, Hercules did exceed its relatively modest expectations with a seven-day start of $41.65 million. That placed the film in second for the week.

Fox's Dawn of the Planet of the Apes took in $1.61 million to remain in third. The 3D sci-fi action sequel fell 13 percent from Wednesday and 51 percent from last Thursday. Despite strong word of mouth, Dawn of the Planet of the Apes clearly took a hit this week from the stronger than expected performances of Lucy and Hercules. Dawn of the Planet of the Apes placed in third for the week with $24.94 million. That was down 53 percent from the previous frame and brings the film's three-week total to a strong $180.63 million.

Planes: Fire and Rescue claimed fourth place with $1.31 milllion. The modestly budgeted computer animated sequel from Disney was down only 4 percent from Wednesday, which represented the day's strongest daily percentage hold among wide releases. The film was down 35 percent from last Thursday. Planes: Fire and Rescue placed in fifth for the week with $15.35 million. That was down 40.5 percent from last week and brings the film's two-week total to $41.17 million.

Universal's The Purge: Anarchy rounded out the day's unchanged top five with $1.13 million. The low budget horror sequel fell 9 percent from Wednesday and a respectable 47 percent from last Thursday. The Purge: Anarchy claimed fourth place this week with $16.03 million. That was down 61 percent from the film's opening week performance and brings the film's two-week total to a very solid $57.41 million.

Daily Domestic Gross Sun, May. 9 2010

Wide (1000+)

#TitleSun, May. 9 2010LocationsAvg.TotalWks.Dist.
1Iron Man 2$31,106,633-32%4,380--$7,102$128,122,4801Paramount
2How to Train Your Dragon$2,292,019-20%4,380954$523$201,013,8677Paramount / DreamWorks
3A Nightmare on Elm Street (2010)$2,032,000-46%3,3320$610$48,480,0002Warner Bros. / New Line
4Furry Vengeance$1,916,15513%3,0025$638$12,100,0642Summit
5The Back-up Plan$1,671,104-14%3,003-277$556$30,103,9403CBS Films
6Date Night$1,542,868-33%2,734-359$564$81,002,7255Fox
7Death at a Funeral (2010)$843,645-5%1,706-565$495$38,531,9244Sony / Screen Gems
8Clash of the Titans (2010)$795,000-22%2,157-580$369$158,006,0006Warner Bros.
9Oceans$642,31117%1,23222$521$16,131,5843Disneynature
10The Losers$492,000-35%2,450-486$201$21,497,0003Warner Bros.
11Kick-Ass$417,998-32%1,759-783$238$45,281,1054Lionsgate
12The Last Song$345,739-28%1,303-973$265$60,341,0336Disney

Limited (100 — 999)

#TitleSun, May. 9 2010LocationsAvg.TotalWks.Dist.
1Babies$1,086,07257%534--$2,034$2,161,4601Focus
2Alice in Wonderland (2010)$269,513-5%582-468$463$330,857,94910Disney
3City Island$188,944-32%247-22$765$2,943,7978Anchor Bay
4Tyler Perry's Why Did I Get Married Too?$167,935-4%404-323$416$59,391,5046Lionsgate
5Hot Tub Time Machine$151,000-32%802-310$188$48,598,0007MGM
6Avatar$138,844-24%328-59$423$747,946,41521Fox
7Diary of a Wimpy Kid$136,091-34%625-541$218$61,502,2218Fox
8The Bounty Hunter$109,767-34%462-429$238$64,696,0848Sony / Columbia
9The Ghost Writer$74,271-32%231-105$322$14,880,45112Summit
10Shutter Island$47,587-57%189-61$252$126,876,23812Paramount
11Percy Jackson and the Olympians: The Lightning Thief$44,259-24%221-44$200$88,186,89713Fox
12She's Out of My League$42,426-62%26118$163$31,284,0809Paramount
13The Tooth Fairy$39,880-23%160-26$249$59,713,57616Fox
14Our Family Wedding$30,8516%11921$259$19,996,6809Fox Searchlight
15Letters to God$23,0005%112-87$205$2,747,0005Vivendi
16Greenberg$22,584-43%114-29$198$4,063,3978Focus
17The Crazies$18,000-31%149-48$121$39,018,00011Overture
18Brooklyn's Finest$9,900-24%113-33$88$27,122,00010Overture

Platform (1 — 99)

#TitleSun, May. 9 2010LocationsAvg.TotalWks.Dist.
1Hubble 3D$87,000-12%48-1$1,813$5,112,0008Warner Bros. / IMAX
2The Joneses$16,270-29%68-55$239$1,346,1144Roadside Attractions
3Cop Out$11,000-35%91-50$121$44,830,00011Warner Bros.
4The Runaways$10,322-29%65-57$159$3,487,6908Apparition
5Crazy Heart$10,252-37%75-43$137$39,397,06521Fox Searchlight
6Under the Sea 3D$10,000-41%14-2$714$21,877,00065Warner Bros. / IMAX
7The Book of Eli$8,100-19%61-16$133$94,823,00017Warner Bros.
8The Secret of Kells$7,81723%22-14$355$429,74210GKIDS
9The Square (2010)$7,130-36%17-7$419$217,6565Apparition
10Remember Me$5,788-40%76-42$76$19,057,0249Summit
11The Blind Side$2,700-39%25-21$108$255,945,00025Warner Bros.
12That Evening Sun$764-46%40$191$277,52927Freestyle