Grosses

'Star Trek Into Darkness' Falls Short Of Expectations; 'Iron Man 3' and 'Gatsby' Hold Up WellMay 18, 2013 04:43 AM

by Phil Contrino

Despite posting strong early numbers on Friday, Star Trek Into Darkness has cooled down. The sci-fi extravaganza is now on pace for $68 million from Friday-Sunday after tallying $22 million on Friday. That will put its 4-day total at $81.5 million. Even Paramount was expecting $100 million in four days. Negative word of mouth doesn't seem to be the culprit. Into Darkness is creating plenty of buzz on Facebook and Twitter, and it boasts an "A" from CinemaScore. The impact of Iron Man 3's monster debut combined with the impending release of The Hangover Part III and Fast & Furious 6 could be to blame. 2009's Star Trek made $82.7 million during its first four full days of release, or approximately $87.5 million when adjusting for inflation. 

Iron Man 3 wasn't hurt by Into Darkness as much as it could have been. The Disney release fell 50 percent during its sophomore frame. Everything from this point on is icing on the cake for Iron Man 3 now that it has hit $1 billion globally. 

Being sandwiched in between Iron Man 3 and Star Trek Into Darkness would be daunting for any film, but The Great Gatsby is holding up reasonably well in the face of it. The period flick is on pace to drop 54 percent during its sophomore frame. Gatsby will hit $100 million in North America by next weekend, and its overseas rollout is just beginning. WB's gamble seems to be paying off.

 

Daily Domestic Gross Fri, May. 14 2010

Wide (1000+)

#TitleFri, May. 14 2010LocationsAvg.TotalWks.Dist.
1Iron Man 2$15,120,949139%4,39010$3,444$174,280,8202Paramount
2Robin Hood$13,031,000--3,503--$3,720$13,031,0001Universal
3Letters to Juliet$4,993,113--2,968--$1,682$4,993,1131Summit
4Just Wright$2,878,720--1,831--$1,572$2,878,7201Fox Searchlight
5A Nightmare on Elm Street (2010)$1,554,000144%3,075-257$505$52,964,0003Warner Bros. / New Line
6Date Night$1,238,741192%2,481-253$499$83,937,8486Fox
7How to Train Your Dragon$1,232,514206%2,620-1760$470$203,876,6748Paramount / DreamWorks
8The Back-up Plan$786,20599%2,497-506$315$32,523,5074CBS Films
9Furry Vengeance$521,409188%2,695-307$193$13,368,3733Summit
10Clash of the Titans (2010)$346,00057%1,300-857$266$159,243,0007Warner Bros.
11Death at a Funeral (2010)$324,98164%1,062-644$306$39,682,7975Sony / Screen Gems

Limited (100 — 999)

#TitleFri, May. 14 2010LocationsAvg.TotalWks.Dist.
1Babies$295,84367%5439$545$3,181,3992Focus
2Oceans$233,97715%973-259$240$17,151,4094Disneynature
3The Last Song$172,72495%802-501$215$60,868,6987Disney
4Kick-Ass$162,412-16%609-1150$267$46,238,6475Lionsgate
5The Losers$139,000-31%701-1749$198$22,441,0004Warner Bros.
6City Island$114,107129%2536$451$3,280,5099Anchor Bay
7Alice in Wonderland (2010)$113,21593%403-179$281$331,206,92811Disney
8Diary of a Wimpy Kid$98,695352%468-157$211$61,690,5139Fox
9Hot Tub Time Machine$90,00027%458-344$197$48,969,0008MGM
10Shutter Island$86,887742%310121$280$127,008,19013Paramount
11Avatar$86,28775%279-49$309$748,219,48622Fox
12She's Out of My League$83,811507%206-55$407$31,422,93110Paramount
13The Bounty Hunter$70,177--293-169$240$64,889,7419Sony / Columbia
14Tyler Perry's Why Did I Get Married Too?$46,16177%281-123$164$59,555,2437Lionsgate
15Percy Jackson and the Olympians: The Lightning Thief$31,768170%209-12$152$88,263,04814Fox
16The Ghost Writer$31,50537%150-81$210$14,998,62413Summit
17The Tooth Fairy$20,434153%132-28$155$59,766,28617Fox
18The Crazies$16,901147%111-38$152$39,063,23712Overture
19Our Family Wedding$16,391108%103-16$159$20,045,85510Fox Searchlight

Platform (1 — 99)

#TitleFri, May. 14 2010LocationsAvg.TotalWks.Dist.
1Hubble 3D$127,00026%480$2,646$5,547,0009Warner Bros. / IMAX
2Princess Kaiulani$59,849--33--$1,814$59,8491Roadside Attractions
3Under the Sea 3D$16,000-20%184$889$21,957,00066Warner Bros. / IMAX
4Greenberg$13,22221%77-37$172$4,122,7189Focus
5The Joneses$7,69517%56-12$137$1,381,6385Roadside Attractions
6Letters to God$7,40028%75-37$99$2,776,0006Vivendi
7Cop Out$7,200112%53-38$136$44,850,00012Warner Bros.
8The Runaways$6,22916%49-16$127$3,514,4519Apparition
9The Secret of Kells$6,038228%264$232$443,08511GKIDS
10Crazy Heart$5,77510%50-25$116$39,423,51622Fox Searchlight
11Brooklyn's Finest$4,5305%64-49$71$27,143,38411Overture
12The Square$3,57741%14-3$256$231,1066Apparition
13Beetle Queen Conquers Tokyo$2,700--0----$01Argot Pictures
14Here and There (Tamo i Ovde)$2,173--1--$2,173$2,1731Cinema Purgatorio
15The Blind Side$700-13%11-14$64$255,949,00026Warner Bros.