Grosses

'Star Trek Into Darkness' Falls Short Of Expectations; 'Iron Man 3' and 'Gatsby' Hold Up WellMay 18, 2013 04:43 AM

by Phil Contrino

Despite posting strong early numbers on Friday, Star Trek Into Darkness has cooled down. The sci-fi extravaganza is now on pace for $68 million from Friday-Sunday after tallying $22 million on Friday. That will put its 4-day total at $81.5 million. Even Paramount was expecting $100 million in four days. Negative word of mouth doesn't seem to be the culprit. Into Darkness is creating plenty of buzz on Facebook and Twitter, and it boasts an "A" from CinemaScore. The impact of Iron Man 3's monster debut combined with the impending release of The Hangover Part III and Fast & Furious 6 could be to blame. 2009's Star Trek made $82.7 million during its first four full days of release, or approximately $87.5 million when adjusting for inflation. 

Iron Man 3 wasn't hurt by Into Darkness as much as it could have been. The Disney release fell 50 percent during its sophomore frame. Everything from this point on is icing on the cake for Iron Man 3 now that it has hit $1 billion globally. 

Being sandwiched in between Iron Man 3 and Star Trek Into Darkness would be daunting for any film, but The Great Gatsby is holding up reasonably well in the face of it. The period flick is on pace to drop 54 percent during its sophomore frame. Gatsby will hit $100 million in North America by next weekend, and its overseas rollout is just beginning. WB's gamble seems to be paying off.

 

Daily Domestic Gross Sat, May. 22 2010

Wide (1000+)

#TitleSat, May. 22 2010LocationsAvg.TotalWks.Dist.
1Shrek Forever After$28,890,58739%4,359--$6,628$49,692,9281Paramount / DreamWorks
2Iron Man 2$11,505,39252%4,177-213$2,754$243,719,7043Paramount
3Robin Hood$7,851,00039%3,5052$2,240$60,908,0002Universal
4Letters to Juliet$3,755,05625%2,9757$1,262$25,081,2882Summit
5Just Wright$1,859,63439%1,8310$1,016$13,606,6912Fox Searchlight
6MacGruber$1,467,000-7%2,551--$575$3,036,0001Universal / Rogue
7Date Night$1,317,66243%1,869-612$705$90,076,4487Fox
8A Nightmare on Elm Street (2010)$988,00028%2,125-950$465$59,404,0004Warner Bros. / New Line
9How to Train Your Dragon$859,53280%1,751-869$491$210,426,4499Paramount / DreamWorks
10The Back-up Plan$410,85633%1,079-1418$381$35,697,6275CBS Films
11Furry Vengeance$241,780102%1,369-1326$177$15,962,3174Summit

Limited (100 — 999)

#TitleSat, May. 22 2010LocationsAvg.TotalWks.Dist.
1Kites$376,2048%208--$1,809$723,1511Reliance Big Cinema
2Babies$294,78948%395-148$746$4,871,7083Focus
3Death at a Funeral (2010)$242,87759%561-501$433$41,321,1726Sony / Screen Gems
4Alice in Wonderland (2010)$209,97765%4118$511$332,046,83112Disney
5City Island$204,276101%234-19$873$4,074,25310Anchor Bay
6Clash of the Titans (2010)$160,00060%412-888$388$160,860,0008Warner Bros.
7Diary of a Wimpy Kid$124,81770%352-116$355$62,264,41110Fox
8Kick-Ass$119,00049%309-300$385$47,090,4056Lionsgate
9Oceans$118,645-7%524-449$226$18,420,3695Disneynature
10The Last Song$91,71828%357-445$257$61,585,2928Disney
11Hot Tub Time Machine$91,00034%278-180$327$49,506,0009MGM
12Avatar$81,99994%167-112$491$748,757,35723Fox
13Shutter Island$81,57743%256-54$319$127,461,92414Paramount
14The Bounty Hunter$64,78233%170-123$381$65,223,75310Sony / Columbia
15The Losers$54,00042%185-516$292$23,047,0005Warner Bros.
16Percy Jackson and the Olympians: The Lightning Thief$42,59480%166-43$257$88,456,65715Fox
17Tyler Perry's Why Did I Get Married Too?$32,22777%133-148$242$59,790,4238Lionsgate
18The Tooth Fairy$24,81977%115-17$216$59,888,34618Fox

Platform (1 — 99)

#TitleSat, May. 22 2010LocationsAvg.TotalWks.Dist.
1Hubble 3D$97,000-16%480$2,021$6,301,00010Warner Bros. / IMAX
2Princess Kaiulani$58,54534%4714$1,246$379,6612Roadside Attractions
3Solitary Man$40,02972%4--$10,007$63,2941Anchor Bay
4The Ghost Writer$38,332100%86-64$446$15,188,29414Summit
5Our Family Wedding$21,82362%84-19$260$20,150,21511Fox Searchlight
6Under the Sea 3D$14,000-26%180$778$22,096,00067Warner Bros. / IMAX
7Greenberg$13,89326%47-30$296$4,207,79610Focus
8Racing Dreams$11,606222%33--$352$15,2121Hanover House
9The Secret of Kells$10,385108%23-3$452$488,37012GKIDS
10The Runaways$8,436102%30-19$281$3,555,26310Apparition
11The Square$6,57774%12-2$548$259,0217Apparition
12The Joneses$5,07464%27-29$188$1,423,4676Roadside Attractions
13Crazy Heart$3,34929%28-22$120$39,452,57223Fox Searchlight