Grosses

'Star Trek Into Darkness' Falls Short Of Expectations; 'Iron Man 3' and 'Gatsby' Hold Up WellMay 18, 2013 04:43 AM

by Phil Contrino

Despite posting strong early numbers on Friday, Star Trek Into Darkness has cooled down. The sci-fi extravaganza is now on pace for $68 million from Friday-Sunday after tallying $22 million on Friday. That will put its 4-day total at $81.5 million. Even Paramount was expecting $100 million in four days. Negative word of mouth doesn't seem to be the culprit. Into Darkness is creating plenty of buzz on Facebook and Twitter, and it boasts an "A" from CinemaScore. The impact of Iron Man 3's monster debut combined with the impending release of The Hangover Part III and Fast & Furious 6 could be to blame. 2009's Star Trek made $82.7 million during its first four full days of release, or approximately $87.5 million when adjusting for inflation. 

Iron Man 3 wasn't hurt by Into Darkness as much as it could have been. The Disney release fell 50 percent during its sophomore frame. Everything from this point on is icing on the cake for Iron Man 3 now that it has hit $1 billion globally. 

Being sandwiched in between Iron Man 3 and Star Trek Into Darkness would be daunting for any film, but The Great Gatsby is holding up reasonably well in the face of it. The period flick is on pace to drop 54 percent during its sophomore frame. Gatsby will hit $100 million in North America by next weekend, and its overseas rollout is just beginning. WB's gamble seems to be paying off.

 

Daily Domestic Gross Thu, Jun. 10 2010

Wide (1000+)

#TitleThu, Jun. 10 2010LocationsAvg.TotalWks.Dist.
1Shrek Forever After$2,784,275-3%4,38619$635$194,252,0663Paramount / DreamWorks
2Get Him to the Greek$1,956,025-13%2,697--$725$26,458,3151Universal
3Killers$1,508,954-6%2,859--$528$22,253,6171Lionsgate
4Sex and the City 2$1,462,400-6%3,4450$424$79,220,0002Warner Bros. / New Line
5Prince of Persia: The Sands of Time$1,462,378-3%3,6460$401$65,742,1522Disney
6Marmaduke$1,151,674-9%3,213--$358$16,278,8361Fox
7Iron Man 2$853,5931%3,007-797$284$294,761,1845Paramount
8Splice$603,000-10%2,450--$246$10,211,0001Warner Bros
9Robin Hood$584,425-2%2,599-774$225$96,848,5404Universal
10Letters to Juliet$459,6382%1,962-863$234$45,060,3014Summit

Limited (100 — 999)

#TitleThu, Jun. 10 2010LocationsAvg.TotalWks.Dist.
1Date Night$88,3482%658-468$134$95,665,4279Fox
2Just Wright$64,314-8%518-677$124$20,475,1304Fox Searchlight
3How to Train Your Dragon$52,930-11%343-482$154$214,095,92211Paramount / DreamWorks
4Babies$43,2792%181-120$239$6,684,3095Focus
5Diary of a Wimpy Kid$36,662-8%244-39$150$63,209,48712Fox
6City Island$30,035-14%177-24$170$5,392,77112Anchor Bay
7Raajneeti$29,000-33%111--$261$1,019,0001UTV Communications
8A Nightmare on Elm Street (2010)$22,0005%294-597$75$62,506,0006Warner Bros. / New Line
9The Losers$18,000-5%206123$87$23,473,0007Warner Bros.
10Hot Tub Time Machine$18,000-5%203-161$89$50,288,00011MGM
11Clash of the Titans (2010)$17,0006%134-91$127$161,629,00010Warner Bros.
12MacGruber$14,160-6%177-2369$80$8,525,6003Universal / Rogue
13The Back-up Plan$11,232-2%153-238$73$36,837,7737CBS Films
14Shutter Island$10,924-8%152-49$72$128,012,93416Paramount
15The Ghost Writer$10,803-10%14789$73$15,484,06616Summit
16Kick-Ass$10,20610%117-46$87$47,682,4078Lionsgate
17Furry Vengeance$8,143-14%125-122$65$16,646,7836Summit
18Tyler Perry's Why Did I Get Married Too?$5,8405%105-72$56$60,095,85210Lionsgate

Platform (1 — 99)

#TitleThu, Jun. 10 2010LocationsAvg.TotalWks.Dist.
1Hubble 3D$76,0001%47-1$1,617$7,851,00012Warner Bros. / IMAX
2Under the Sea 3D$15,00055%17-1$882$22,363,00069Warner Bros. / IMAX
3Avatar$14,27112%46-38$310$749,252,03225Fox
4Solitary Man$13,419-29%2216$610$503,7223Anchor Bay
5Princess Kaiulani$7,78525%25-13$311$736,6024Roadside Attractions
6Percy Jackson and the Olympians: The Lightning Thief$6,940-9%81-27$86$88,691,72917Fox
7The Tooth Fairy$3,229-9%46-30$70$60,008,77020Fox
8The Secret of Kells$2,7427%24-1$114$581,98514GKIDS
9The Square$1,607-14%172$95$313,1589Apparition
10Letters to God$285-14%9-5$32$2,844,0539Vivendi
11The Joneses$78-66%7-1$11$1,439,1058Roadside Attractions