Grosses

'Lucy' Takes in Strong $61.3M in Seven Days; 'Hercules' Claims $41.6MAugust 01, 2014 12:35 PM

by Daniel Garris

Universal's Lucy took in $3.23 million on Thursday to lead the daily box office for a seventh consecutive and final day. The modestly budgeted sci-fi action film starring Scarlett Johansson did fall a significant 14 percent from Wednesday, as the film clearly took a hit from the strong Thursday evening launch of Disney's Guardians of the Galaxy. Lucy was the week's top film with a stronger than expected seven-day start of $61.29 million. While Lucy is showing early signs of front-loading thus far, the film's holding power won't be as important given the strength of its opening week performance.

Hercules held steady in second place with $2.12 million. The Dwayne Johnson led 3D action-adventure film from Paramount and MGM was down a sharp 19 percent from Wednesday. Clearly Hercules also took a big hit on Thursday from the arrival of Guardians of the Galaxy in the marketplace. While it didn't light the box office on fire this week, Hercules did exceed its relatively modest expectations with a seven-day start of $41.65 million. That placed the film in second for the week.

Fox's Dawn of the Planet of the Apes took in $1.61 million to remain in third. The 3D sci-fi action sequel fell 13 percent from Wednesday and 51 percent from last Thursday. Despite strong word of mouth, Dawn of the Planet of the Apes clearly took a hit this week from the stronger than expected performances of Lucy and Hercules. Dawn of the Planet of the Apes placed in third for the week with $24.94 million. That was down 53 percent from the previous frame and brings the film's three-week total to a strong $180.63 million.

Planes: Fire and Rescue claimed fourth place with $1.31 milllion. The modestly budgeted computer animated sequel from Disney was down only 4 percent from Wednesday, which represented the day's strongest daily percentage hold among wide releases. The film was down 35 percent from last Thursday. Planes: Fire and Rescue placed in fifth for the week with $15.35 million. That was down 40.5 percent from last week and brings the film's two-week total to $41.17 million.

Universal's The Purge: Anarchy rounded out the day's unchanged top five with $1.13 million. The low budget horror sequel fell 9 percent from Wednesday and a respectable 47 percent from last Thursday. The Purge: Anarchy claimed fourth place this week with $16.03 million. That was down 61 percent from the film's opening week performance and brings the film's two-week total to a very solid $57.41 million.

Daily Domestic Gross Wed, Jun. 16 2010

Wide (1000+)

#TitleWed, Jun. 16 2010LocationsAvg.TotalWks.Dist.
1The Karate Kid (2010)$5,221,521-7%3,663--$1,425$72,883,2001Sony / Columbia
2The A-Team$2,604,142-4%3,535--$737$33,978,0271Fox
3Shrek Forever After$1,896,304-5%3,868-518$490$215,791,9714Paramount / DreamWorks
4Get Him to the Greek$1,433,4058%2,7025$530$40,765,4402Universal
5Killers$1,030,678-3%2,8590$361$33,376,6732Lionsgate
6Sex and the City 2$818,0000%2,750-695$297$87,026,0003Warner Bros. / New Line
7Marmaduke$762,821-5%3,2130$237$24,554,2982Fox
8Prince of Persia: The Sands of Time$759,421-5%3,108-538$244$74,544,1953Disney
9Iron Man 2$536,5155%2,305-702$233$300,868,5006Paramount
10Splice$375,000-4%2,4500$153$14,330,0002Warner Bros
11Robin Hood$311,7406%1,895-704$165$100,391,2855Universal
12Letters to Juliet$264,210-4%1,331-631$199$47,546,5125Summit

Limited (100 — 999)

#TitleWed, Jun. 16 2010LocationsAvg.TotalWks.Dist.
1Date Night$64,592-9%430-228$150$96,464,73510Fox
2Clash of the Titans (2010)$45,000-4%333199$135$162,095,00011Warner Bros.
3How to Train Your Dragon$43,477-2%281-62$155$214,555,20612Paramount / DreamWorks
4Babies$38,34814%1460$263$6,957,2486Focus
5Furry Vengeance$33,115-9%268143$124$16,916,8157Summit
6Just Wright$32,48010%279-239$116$20,891,3515Fox Searchlight
7City Island$28,13215%159-18$177$5,733,18913Anchor Bay
8Diary of a Wimpy Kid$27,239-12%202-42$135$63,446,36213Fox
9Kick-Ass$22,6386%17861$127$47,856,2549Lionsgate
10Raajneeti$21,000-5%12413$169$1,347,0002UTV Communications
11The Back-up Plan$10,96211%112-41$98$36,947,4218CBS Films
12A Nightmare on Elm Street (2010)$9,10010%125-169$73$62,606,0007Warner Bros. / New Line
13The Losers$8,80019%127-79$69$23,552,0008Warner Bros.

Platform (1 — 99)

#TitleWed, Jun. 16 2010LocationsAvg.TotalWks.Dist.
1Hubble 3D$75,0001%481$1,563$8,303,00013Warner Bros. / IMAX
2Solitary Man$33,079-8%5331$624$973,9434Anchor Bay
3Avatar$19,6966%26-20$758$749,371,40726Fox
4Under the Sea 3D$13,000-7%15-2$867$22,450,00070Warner Bros. / IMAX
5Winter's Bone$11,03233%4--$2,758$115,4221Roadside Attractions
6Princess Kaiulani$5,0911%261$196$786,5045Roadside Attractions
7The Ghost Writer$5,024-4%63-84$80$15,537,80617Summit
8Percy Jackson and the Olympians: The Lightning Thief$2,750-22%43-38$64$88,728,00318Fox
9The Secret of Kells$2,735-22%20-4$137$607,25315GKIDS
10The Square (2010)$1,59232%170$94$333,65010Apparition
11The Joneses$74342%81$93$1,444,6469Roadside Attractions
12Gangster's Paradise: Jerusalema$69471%4--$174$6,7541Anchor Bay