Grosses

'Star Trek Into Darkness' Falls Short Of Expectations; 'Iron Man 3' and 'Gatsby' Hold Up WellMay 18, 2013 04:43 AM

by Phil Contrino

Despite posting strong early numbers on Friday, Star Trek Into Darkness has cooled down. The sci-fi extravaganza is now on pace for $68 million from Friday-Sunday after tallying $22 million on Friday. That will put its 4-day total at $81.5 million. Even Paramount was expecting $100 million in four days. Negative word of mouth doesn't seem to be the culprit. Into Darkness is creating plenty of buzz on Facebook and Twitter, and it boasts an "A" from CinemaScore. The impact of Iron Man 3's monster debut combined with the impending release of The Hangover Part III and Fast & Furious 6 could be to blame. 2009's Star Trek made $82.7 million during its first four full days of release, or approximately $87.5 million when adjusting for inflation. 

Iron Man 3 wasn't hurt by Into Darkness as much as it could have been. The Disney release fell 50 percent during its sophomore frame. Everything from this point on is icing on the cake for Iron Man 3 now that it has hit $1 billion globally. 

Being sandwiched in between Iron Man 3 and Star Trek Into Darkness would be daunting for any film, but The Great Gatsby is holding up reasonably well in the face of it. The period flick is on pace to drop 54 percent during its sophomore frame. Gatsby will hit $100 million in North America by next weekend, and its overseas rollout is just beginning. WB's gamble seems to be paying off.

 

Daily Domestic Gross Wed, Jul. 14 2010

Wide (1000+)

#TitleWed, Jul. 14 2010LocationsAvg.TotalWks.Dist.
1Despicable Me$7,159,885-12%3,476--$2,060$79,233,7701Universal
2The Sorcerer's Apprentice$3,873,997--3,385--$1,144$3,873,9970Disney
3The Twilight Saga: Eclipse$3,722,137-17%4,4680$833$247,931,7142Summit
4Toy Story 3$2,988,462-13%3,372-656$886$348,453,4634Disney
5Grown Ups$2,086,535-14%3,337-197$625$117,393,7633Sony / Columbia
6Predators$1,882,062-20%2,669--$705$31,613,3921Fox
7The Last Airbender$1,720,951-24%3,20334$537$105,806,1992Paramount
8Knight and Day$856,871-23%2,237-867$383$64,707,4113Fox
9The Karate Kid (2010)$611,113-27%2,115-994$289$166,439,9235Sony / Columbia

Limited (100 — 999)

#TitleWed, Jul. 14 2010LocationsAvg.TotalWks.Dist.
1The A-Team$160,577-38%796-1357$202$74,584,6375Fox
2Cyrus$147,729-5%200123$739$3,870,5064Fox Searchlight
3Get Him to the Greek$93,810-21%354-530$265$59,754,3356Universal
4Shrek Forever After$83,105-20%461-496$180$234,042,0078Paramount / DreamWorks
5Marmaduke$67,276-16%4750$142$31,750,7556Fox
6How to Train Your Dragon$61,617-16%254-49$243$217,084,53516Paramount / DreamWorks
7Iron Man 2$55,289-10%333-189$166$309,407,30910Paramount
8Winter's Bone$55,2533%10623$521$2,667,5495Roadside Attractions
9Robin Hood$42,880-11%268-110$160$104,626,1309Universal
10Solitary Man$40,529-15%172-4$236$3,630,9778Anchor Bay
11Letters to Juliet$37,225-9%241-99$154$51,842,8689Summit
12Sex and the City 2$31,365-21%156-199$201$94,804,2127Warner Bros. / New Line
13Date Night$29,611-12%2420$122$98,095,69714Fox
14Killers$27,265-27%269-458$101$45,942,4756Lionsgate
15Splice$23,077-2%20464$113$16,832,3586Warner Bros
16Clash of the Titans (2010)$12,748-15%130-45$98$163,143,99215Warner Bros.

Platform (1 — 99)

#TitleWed, Jul. 14 2010LocationsAvg.TotalWks.Dist.
1Hubble 3D$80,137-1%531$1,512$10,493,55517Warner Bros. / IMAX
2The Kids Are All Right$65,129-3%7--$9,304$688,0581Focus
3Under the Sea 3D$24,27314%130$1,867$22,878,91674Warner Bros. / IMAX
4City Island$10,768-7%65-16$166$6,528,74317Anchor Bay
5Furry Vengeance$8,395-24%86-21$98$17,622,51211Summit
6Diary of a Wimpy Kid$7,607-17%51-19$149$63,894,26217Fox
7Avatar$7,49665%90$833$749,675,40630Fox
8Just Wright$7,309-17%80-15$91$21,439,2079Fox Searchlight
9The Back-up Plan$4,778-17%61-36$78$37,463,43612CBS Films
10A Nightmare on Elm Street (2010)$3,9253%53-57$74$63,071,12211Warner Bros. / New Line
11Jonah Hex$3,223-32%65-285$50$10,096,2904Warner Bros.
12The Secret of Kells$754-14%10-4$75$683,49819GKIDS
13Princess Kaiulani$743-13%61$124$852,2359Roadside Attractions
14The Joneses$400-25%10$400$1,475,74613Roadside Attractions
15The Square$3793%50$76$401,82614Apparition