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‘The Avengers’ Moves into 4th Place on All-Time ChartMay 25, 2012 11:55 AM

by Daniel Garris

Marvel's The Avengers grossed $4.45 million on Thursday to lead the daily box office for a 21st day in a row. In the process, Disney's blockbuster superhero film overtook the lifetime gross of 1999's The Phantom Menace for fourth place on the all-time unadjusted domestic chart. The Avengers was easily the week's top film with a weekly take of $74.66 million. That was down 43 percent from last week and places the film's three-week total at a mighty $476.68 million. The Avengers is currently running 15 percent ahead of the pace of 2008's The Dark Knight and will overtake that film for third place on the all-time unadjusted domestic chart before much longer. While The Avengers is widely expected to fall to second place this weekend behind the launch of Sony's Men in Black 3, the film is set to remain a major factor at the holiday weekend box office.

Universal's Battleship held steady in second place with $1.68 million. The expensive adaptation of the Hasbro board game was up 1 percent over Wednesday, which represented the day's poorest daily hold among wide releases. Battleship took second place for the week with a very disappointing seven-day start of $33.51 million. That places Battleship 21.5 percent ahead of the pace of 2006's Poseidon and 15.5 percent behind the pace of this year's John Carter.

The Dictator took in $1.54 million to remain in third. Paramount's R-rated comedy starring Sacha Baron Cohen was up 2 percent over Wednesday and down 46 percent from last Thursday. The Dictator placed in third for the week with $24.81 million and has now grossed $31.85 million through nine days of release. The film is currently running 36 percent behind the pace of 2008's Tropic Thunder.

Warner's Dark Shadows placed in fourth with $1.15 million, while Lionsgate's What to Expect When You're Expecting followed closely behind in fifth with $1.05 million. For the week Dark Shadows took fourth with $17.34 million and What to Expect When You're Expecting took fifth with a weaker than expected seven-day start of $15.02 million. The two-week total for Dark Shadows stands at $55.48 million.

In limited release, Fox Searchlight's The Best Exotic Marigold Hotel grossed $0.47 million to remain in sixth place. The John Madden directed film starring Judi Dench has grossed a strong $10.20 million through three weeks of limited release. The film expands into wide release beginning today with a current count of 1,233 locations.

Daily Domestic Gross Thu, Jul. 22 2010

Wide (1000+)

#TitleThu, Jul. 22 2010LocationsAvg.TotalWks.Dist.
1Inception$8,563,251-3%3,792--$2,258$100,158,4121Warner Bros.
2Despicable Me$4,584,6252%3,50125$1,310$137,600,8452Universal
3The Sorcerer's Apprentice$1,893,6670%3,504119$540$32,957,5251Disney
4The Twilight Saga: Eclipse$1,888,2073%4,001-467$472$272,641,0923Summit
5Toy Story 3$1,816,8463%3,177-195$572$370,499,0395Disney
6Grown Ups$1,368,8112%3,074-263$445$134,812,0864Sony / Columbia
7The Last Airbender$900,051-2%2,805-398$321$119,091,7693Paramount
8Predators$773,992-3%2,6690$290$43,718,4252Fox
9Knight and Day$455,4680%1,925-312$237$70,981,7214Fox
10The Karate Kid (2010)$323,7013%1,532-583$211$170,612,8586Sony / Columbia

Limited (100 — 999)

#TitleThu, Jul. 22 2010LocationsAvg.TotalWks.Dist.
1Cyrus$125,924-6%446246$282$5,619,9375Fox Searchlight
2Robin Hood$106,275309%226-42$470$104,945,30510Universal
3Iron Man 2$92,5492%36229$256$310,401,84911Paramount
4Marmaduke$61,3132%274-201$224$32,331,9607Fox
5The A-Team$58,8184%428-368$137$75,448,4306Fox
6How to Train Your Dragon$50,2297%228-26$220$217,581,23117Paramount / DreamWorks
7Shrek Forever After$50,060-9%240-221$209$234,620,1509Paramount / DreamWorks
8Letters to Juliet$48,0631%27231$177$52,319,97210Summit
9Get Him to the Greek$45,795-3%287-67$160$60,327,8357Universal
10Winter's Bone$43,3032%12115$358$3,233,9866Roadside Attractions
11Date Night$22,4414%166-76$135$98,344,36915Fox
12Solitary Man$19,550-1%146-26$134$3,933,7529Anchor Bay
13Killers$18,292-2%166-103$110$46,164,9517Lionsgate
14Splice$9,5914%117-87$82$16,959,1167Warner Bros

Platform (1 — 99)

#TitleThu, Jul. 22 2010LocationsAvg.TotalWks.Dist.
1The Kids Are All Right$122,508-4%3831$3,224$2,315,1912Focus
2Hubble 3D$86,4600%530$1,631$11,189,60918Warner Bros. / IMAX
3Under the Sea 3D$25,1287%130$1,933$23,234,48475Warner Bros. / IMAX
4Sex and the City 2$19,64823%97-59$203$95,007,4448Warner Bros. / New Line
5Jonah Hex$11,3438%46-19$247$10,238,2625Warner Bros.
6Clash of the Titans (2010)$6,26010%67-63$93$163,214,88816Warner Bros.
7Avatar$4,207194%4-5$1,052$749,710,17631Fox
8Just Wright$4,2065%56-24$75$21,493,70010Fox Searchlight
9City Island$3,914-19%49-16$80$6,594,79918Anchor Bay
10The Back-up Plan$2,35627%25-36$94$37,490,00713CBS Films
11I Hate Luv Storys$2,300-41%35--$66$839,2483UTV
12Grease Sing-a-Long$1,191--3-18$397$226,9542Paramount
13The Square$44915%4-1$112$406,21615Apparition
14Princess Kaiulani$196-64%1-5$196$856,95710Roadside Attractions
15The Secret of Kells$154-53%6-4$26$687,70020GKIDS