Grosses

'Guardians of the Galaxy' Easily Leads with $22.2M; 'As Above/So Below' Debuts in Fifth with $10.3M; 'The November Man' Lands in Sixth with $10.2MSeptember 01, 2014 08:55 AM

by Daniel Garris

Disney's Guardians of the Galaxy took in an estimated $22.18 million over the four-day frame to lead the box office for a second straight weekend. In the process, the blockbuster sci-fi superhero adaptation from Marvel became the highest grossing release of 2014 thus far domestically. Guardians of the Galaxy has grossed a tremendous $280.48 million through 32 days of release and will continue to distance itself from the $259.77 million take of Captain America: The Winter Soldier. Over the four-day frame, Guardians of the Galaxy was up an impressive 29 percent over last weekend's three-day frame. The revised three-day estimate for Guardians of the Galaxy is $17.08 million.

While it didn't have the greatest hold this weekend by Labor Day weekend standards, Paramount's Teenage Mutant Ninja Turtles still held steady in second place over the four-day frame with an estimated $15.7 million. The successful franchise re-launch was down 6 percent from last weekend's three-day frame. Teenage Mutant Ninja Turtles continues to exceed expectations in a very big way with a 25-day take of $166.36 million. The revised three-day estimate for the film is $11.90 million.

Warner's If I Stay claimed third place with an estimated four-day take of $11.30 million. That represented a respectable 26 percent decline from last weekend. If I Stay continues to perform towards the lower end of expectations with $32.16 million in eleven days. The film is performing well given its modest price tag and is running 21 percent ahead of the $26.62 million eleven-day take of last year's Carrie. The revised three-day estimate for the film is $9.30 million.

Universal's As Above/So Below debuted in fifth place over the four-day frame with an estimated $10.32 million. The low-budget horror film opened on the low end of pre-release expectations. As Above/So Below performed similarly to 2011's Apollo 18, which debuted with a $10.71 million 4-day Labor Day weekend take. As Above/So Below received a lackluster C- rating on CinemaScore and will likely be front-loaded going forward due in part to its genre. The revised three-day estimate for the film is $8.6 million.

The November Man opened in sixth with an estimated four-day take of $10.2 million. There is a history of new films aimed at adults over-performing during Labor Day weekend, but Relativity's action thriller starring Pierce Brosnan opened in line with expectations. The six-day total for The November Man stands at $11.89 million. That places The November Man 19 percent behind the $14.75 million six-day start of 2011's The Debt. The film received a respectable B+ rating on CinemaScore. The revised three-day estimate for the film is $7.88 million.

Let's Be Cops placed in fourth with an estimated four-day gross of $10.55 million. Fox's low-budget action comedy was down a solid 2 percent from last weekend. Let's Be Cops surpassed the $50 million mark this weekend and is now on the verge of reaching the $60 million mark with a 20-day take of $59.67 million. The revised three-day estimate for the film is $8.28 million.

On the limited front, Cantinflas was off to a solid start with an estimated four-day take of $3.33 million. The biopic from Lionsgate and Pantelion earned a healthy per-location average of $8,704 from 382 locations. The revised three-day estimate for the film stands at $2.66 million.

Meanwhile, Sony's re-issue of Ghostbusters grossed an estimated $2.2 million over the four-day frame from 784 locations. The revised three-day estimate for the re-issue of the 1984 blockbuster is $1.75 million.

Daily Domestic Gross Wed, Jul. 28 2010

Wide (1000+)

#TitleWed, Jul. 28 2010LocationsAvg.TotalWks.Dist.
1Inception$5,522,151-9%3,7920$1,456$160,539,2712Warner Bros.
2Salt$3,645,745-17%3,612--$1,009$48,158,3961Sony / Columbia
3Despicable Me$3,311,405-8%3,60099$920$171,350,8703Universal
4Toy Story 3$1,314,743-5%2,766-411$475$383,281,8466Disney
5Ramona and Beezus$1,201,422-11%2,719--$442$11,493,1251Fox
6The Sorcerer's Apprentice$1,193,167-14%3,5040$341$46,363,2892Disney
7The Twilight Saga: Eclipse$1,063,719-8%3,121-880$341$283,126,9854Summit
8Grown Ups$971,895-9%2,859-215$340$145,217,6675Sony / Columbia
9The Last Airbender$516,848-12%2,127-678$243$124,950,1004Paramount
10Predators$370,701-8%1,846-823$201$48,034,8493Fox
11Knight and Day$197,409-8%1,265-660$156$73,287,8295Fox

Limited (100 — 999)

#TitleWed, Jul. 28 2010LocationsAvg.TotalWks.Dist.
1The Kids Are All Right$303,643-5%201163$1,511$5,803,9613Focus
2The Karate Kid (2010)$154,318-9%780-752$198$172,184,3487Sony / Columbia
3Cyrus$85,138-16%4548$188$6,599,3096Fox Searchlight
4Shrek Forever After$73,40646%202-38$363$235,003,52210Paramount / DreamWorks
5Iron Man 2$67,734-10%330-32$205$311,050,65112Paramount
6Marmaduke$46,531-7%254-20$183$32,709,6428Fox
7The A-Team$38,728-11%296-132$131$75,859,7517Fox
8Winter's Bone$38,108-9%1298$295$3,669,1897Roadside Attractions
9Killers$34,570-10%23367$148$46,468,0408Lionsgate
10Letters to Juliet$33,612-7%234-38$144$52,602,38311Summit
11Get Him to the Greek$32,0050%221-66$145$60,592,9508Universal
12Jonah Hex$19,670-18%176130$112$10,433,7726Warner Bros.
13Robin Hood$19,665-12%171-55$115$105,113,73511Universal
14Date Night$12,596-5%108-58$117$98,465,07216Fox
15Solitary Man$11,256-3%105-41$107$4,065,19110Anchor Bay

Platform (1 — 99)

#TitleWed, Jul. 28 2010LocationsAvg.TotalWks.Dist.
1Hubble 3D$95,45122%530$1,801$11,752,72219Warner Bros. / IMAX
2Under the Sea 3D$23,9299%130$1,841$23,209,35676Warner Bros. / IMAX
3Sex and the City 2$10,864-10%69-28$157$95,096,5919Warner Bros. / New Line
4City Island$3,561-18%40-9$89$6,634,99619Anchor Bay
5Splice$2,883-2%39-78$74$16,988,8658Warner Bros
6Avatar$1,306-12%3-1$435$749,731,53532Fox
7The Secret of Kells$186-35%4-2$47$690,22821GKIDS
8Princess Kaiulani$133-9%2-1$67$858,73711Roadside Attractions