Grosses

'Star Trek Into Darkness' Falls Short Of Expectations; 'Iron Man 3' and 'Gatsby' Hold Up WellMay 18, 2013 04:43 AM

by Phil Contrino

Despite posting strong early numbers on Friday, Star Trek Into Darkness has cooled down. The sci-fi extravaganza is now on pace for $68 million from Friday-Sunday after tallying $22 million on Friday. That will put its 4-day total at $81.5 million. Even Paramount was expecting $100 million in four days. Negative word of mouth doesn't seem to be the culprit. Into Darkness is creating plenty of buzz on Facebook and Twitter, and it boasts an "A" from CinemaScore. The impact of Iron Man 3's monster debut combined with the impending release of The Hangover Part III and Fast & Furious 6 could be to blame. 2009's Star Trek made $82.7 million during its first four full days of release, or approximately $87.5 million when adjusting for inflation. 

Iron Man 3 wasn't hurt by Into Darkness as much as it could have been. The Disney release fell 50 percent during its sophomore frame. Everything from this point on is icing on the cake for Iron Man 3 now that it has hit $1 billion globally. 

Being sandwiched in between Iron Man 3 and Star Trek Into Darkness would be daunting for any film, but The Great Gatsby is holding up reasonably well in the face of it. The period flick is on pace to drop 54 percent during its sophomore frame. Gatsby will hit $100 million in North America by next weekend, and its overseas rollout is just beginning. WB's gamble seems to be paying off.

 

Daily Domestic Gross Fri, Aug. 13 2010

Wide (1000+)

#TitleFri, Aug. 13 2010LocationsAvg.TotalWks.Dist.
1The Expendables$13,330,881--3,270--$4,077$13,330,8811Lionsgate
2Eat Pray Love$8,456,809--3,082--$2,744$8,456,8091Sony / Columbia
3The Other Guys$5,617,56461%3,6510$1,539$58,160,8852Sony / Columbia
4Scott Pilgrim vs. the World$4,522,890--2,818--$1,605$4,522,8901Universal
5Inception$3,350,23554%3,120-298$1,074$240,534,6665Warner Bros.
6Step Up 3D$2,286,78463%2,4394$938$24,620,0802Disney
7Despicable Me$2,089,94549%2,923-490$715$217,315,9806Universal
8Dinner for Schmucks$2,013,18851%3,04642$661$54,513,5563Paramount / DreamWorks
9Salt$1,902,32056%2,834-483$671$99,121,0914Sony / Columbia
10Cats & Dogs: The Revenge of Kitty Galore$1,229,4669%2,728-977$451$32,257,9773Warner Bros.
11Charlie St. Cloud$729,1255%2,083-642$350$27,373,6553Universal
12Toy Story 3$618,6109%1,219-495$507$399,220,7059Disney
13The Twilight Saga: Eclipse$399,42816%1,212-492$330$294,962,2227Summit

Limited (100 — 999)

#TitleFri, Aug. 13 2010LocationsAvg.TotalWks.Dist.
1The Kids Are All Right$372,27422%830-164$449$15,741,0806Focus
2Grown Ups$363,17320%968-801$375$157,276,8708Sony / Columbia
3Ramona and Beezus$252,554-30%632-846$400$22,754,2384Fox
4The Karate Kid (2010)$158,043--372-70$425$174,501,33410Sony / Columbia
5Predators$112,287121%343-111$327$50,835,0596Fox
6Shrek Forever After$107,83245%254-54$425$236,983,54113Paramount / DreamWorks
7The Last Airbender$105,73021%364-275$290$129,450,5357Paramount
8Knight and Day$85,440112%310-26$276$75,114,0688Fox
9Winter's Bone$60,53158%136-5$445$4,692,02110Roadside Attractions
10The A-Team$47,17365%204-37$231$76,694,15010Fox
11Iron Man 2$35,38318%178-46$199$311,965,93815Paramount
12Marmaduke$30,62134%151-19$203$33,274,19011Fox
13Middle Men$28,326-34%2520$112$571,5422Paramount
14Killers$27,103103%169-3$160$46,943,50911Lionsgate

Platform (1 — 99)

#TitleFri, Aug. 13 2010LocationsAvg.TotalWks.Dist.
1Peepli Live$110,221--64--$1,722$110,2211UTV Communications
2Hubble 3D$88,9709%541$1,648$13,215,07322Warner Bros. / IMAX
3Flipped$35,82252%44-1$814$365,0262Warner Bros.
4Under the Sea 3D$27,74313%163$1,734$23,618,92279Warner Bros. / IMAX
5La Soga$15,638--11--$1,422$15,63817-57 Releasing
6Cyrus$15,1180%84-48$180$7,217,0869Fox Searchlight
7The Concert$14,44939%190$760$156,6614Weinstein Company
8Letters to Juliet$11,067-20%61-42$181$52,958,26014Summit
9Sex and the City 2$7,713-55%81-119$95$95,311,97312Warner Bros. / New Line
10Date Night$7,60630%33-13$230$98,639,55419Fox
11The Disappearance of Alice Creed$6,918105%122$577$63,3792Anchor Bay
12Solitary Man$5,9774%28-17$213$4,241,92213Anchor Bay
13Tales From Earthsea$5,727--5--$1,145$5,7271Disney
14The People I've Slept With$2,338--1--$2,338$2,3381People Pictures
15Twelve$1,132-93%12-219$94$179,2862Hannover House
16City Island$78612%81$98$6,664,20322Anchor Bay
17Princess Kaiulani$680172%32$227$863,80714Roadside Attractions