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'The Vow' Easily Cracks $40 Million During Healthy FrameFebruary 12, 2012 08:16 AM

by Phil Contrino

With four new releases opening to $20 million+ this weekend, it feels more like July than February.

The Vow took in $15.325 million on Friday and $16.7 million on Saturdaya 9% increase. Sony is estimating that the romantic drama will make $9.675 million today. Women account for 72% of ticket sales, while 55% of the overall audience is under 25. It's clear that The Vow is a bit polarizing based on the 73% approval rating on Flixster from more than 17,000 users.

Safe House is not far behind The Vow. Universal's CIA-themed thriller completely shattered expectations this weekend by posting $13.8 million on Friday and $16.6 million on Saturdaya 20.2% jump. Universal has Safe House pegged at $8.9 million today. Surprisingly, Safe House is split 50/50 when it comes to audience gender, and 62% of the audience is over 30. Nearly 16,000 Flixster users combined to give Safe House a lukewarm 72% approval rating. Safe House is Denzel Washington's second-strongest opening behind American Gangster's $43.6 million debut in 2007. Washington plays the villain in both films.

Families showed up in droves for Journey 2: The Mysterious Island. The Warner Bros. release managed $6.570 million on Friday and $12,715 million on Saturdaya staggering 94% increase. WB is predicting $8.265 million for today. The audience breakdown is 50/50 male/female and 54% under 25. Unfortunately, word-of-mouth is less than enthusiastic as a result of a 51% approval rating from more than 8,000 Flixster users.

Star Wars: Episode I - The Phantom Menace roped in $8.650 million on Friday and $8.550 million on Saturdaya 1% drop. The audience breakdown is 60% male, and 49% under 25.

Additional reporting by Daniel Garris.

Daily Domestic Gross Tue, Aug. 31 2010

Wide (1000+)

#TitleTue, Aug. 31 2010LocationsAvg.TotalWks.Dist.
1Takers$1,744,373-1%2,206--$791$24,013,9981Sony / Screen Gems
2The Last Exorcism$1,258,996-7%2,874--$438$22,977,8581Lionsgate
3Eat Pray Love$1,057,90532%3,10826$340$62,393,2423Sony / Columbia
4The Expendables$1,053,17915%3,398128$310$84,008,8663Lionsgate
5The Other Guys$729,01715%3,181-291$229$100,383,6454Sony / Columbia
6The Switch (2010)$623,23838%2,0175$309$17,484,0542Miramax
7Nanny McPhee Returns$588,02536%2,79814$210$18,013,0852Universal
8Inception$584,34214%2,070-331$282$271,618,5137Warner Bros.
9Piranha 3D$558,49721%2,49121$224$19,288,4512Weinstein Company
10Vampires Suck$454,00315%3,2330$140$28,683,4662Fox
11Despicable Me$366,42525%1,833-403$200$236,935,1958Universal
12Lottery Ticket$325,12616%1,9730$165$17,890,9282Warner Bros.
13Scott Pilgrim vs. the World$321,0305%1,566-1254$205$26,793,3453Universal
14Salt$211,64215%1,168-626$181$113,655,7246Sony / Columbia
15Dinner for Schmucks$202,55010%1,501-648$135$69,591,7415Paramount / DreamWorks

Limited (100 — 999)

#TitleTue, Aug. 31 2010LocationsAvg.TotalWks.Dist.
1Avatar$418,9740%812--$516$754,612,47437Fox
2Step Up 3D$187,40640%901-691$208$40,036,2584Disney
3Toy Story 3$149,17122%600-130$249$405,931,11211Disney
4Cats & Dogs: The Revenge of Kitty Galore$91,22530%823-757$111$41,440,4795Warner Bros.
5The Kids Are All Right$76,66937%342-62$224$19,282,4498Focus
6The Twilight Saga: Eclipse$60,0191%476-81$126$298,147,2509Summit
7The Last Airbender$41,7776%30683$137$130,671,5059Paramount
8Hubble 3D$41,752-4%1510$277$14,643,73424Warner Bros. / IMAX
9Ramona and Beezus$33,4332%354-34$94$24,883,6346Fox
10Knight and Day$26,42436%229-48$115$76,031,99410Fox
11Shrek Forever After$20,27418%207-25$98$238,091,23415Paramount / DreamWorks
12Charlie St. Cloud$18,31510%333-314$55$30,784,8405Universal
13Winter's Bone$16,7793%119-12$141$5,465,17712Roadside Attractions
14Predators$15,1428%187-47$81$51,648,2158Fox

Platform (1 — 99)

#TitleTue, Aug. 31 2010LocationsAvg.TotalWks.Dist.
1Under the Sea 3D$9,815-20%160$613$24,005,95081Warner Bros. / IMAX
2Flipped$8,99411%26-3$346$688,1954Warner Bros.
3The A-Team$6,84630%92-59$74$77,108,58912Fox
4The Concert$5,53118%200$277$380,4956Weinstein Company
5The Tillman Story$4,4609%51$892$116,6302Weinstein Company
6Marmaduke$4,423-1%66-56$67$33,575,11013Fox
7Peepli Live$4,17141%45-25$93$711,9013UTV
8Solitary Man$3,415186%190$180$4,322,13915Anchor Bay
9Cyrus$3,40629%32-24$106$7,359,16011Fox Searchlight
10Farewell (L'affaire Farewell)$3,22910%21-6$154$453,9626NeoClassics
11The Disappearance of Alice Creed$2,32445%7-1$332$133,1264Anchor Bay
12La Soga$1,95052%12-8$163$147,66637-57 Releasing
13The People I've Slept With$271115%1--$271$11,5153People Pictures
14Princess Kaiulani$207-32%10$207$872,38116Roadside Attractions
15Tales From Earthsea$188124%1-4$188$48,3153Disney
16City Island$8450%1-3$84$6,670,85224Anchor Bay