Grosses

'Guardians of the Galaxy' Easily Leads with $22.2M; 'As Above/So Below' Debuts in Fifth with $10.3M; 'The November Man' Lands in Sixth with $10.2MSeptember 01, 2014 08:55 AM

by Daniel Garris

Disney's Guardians of the Galaxy took in an estimated $22.18 million over the four-day frame to lead the box office for a second straight weekend. In the process, the blockbuster sci-fi superhero adaptation from Marvel became the highest grossing release of 2014 thus far domestically. Guardians of the Galaxy has grossed a tremendous $280.48 million through 32 days of release and will continue to distance itself from the $259.77 million take of Captain America: The Winter Soldier. Over the four-day frame, Guardians of the Galaxy was up an impressive 29 percent over last weekend's three-day frame. The revised three-day estimate for Guardians of the Galaxy is $17.08 million.

While it didn't have the greatest hold this weekend by Labor Day weekend standards, Paramount's Teenage Mutant Ninja Turtles still held steady in second place over the four-day frame with an estimated $15.7 million. The successful franchise re-launch was down 6 percent from last weekend's three-day frame. Teenage Mutant Ninja Turtles continues to exceed expectations in a very big way with a 25-day take of $166.36 million. The revised three-day estimate for the film is $11.90 million.

Warner's If I Stay claimed third place with an estimated four-day take of $11.30 million. That represented a respectable 26 percent decline from last weekend. If I Stay continues to perform towards the lower end of expectations with $32.16 million in eleven days. The film is performing well given its modest price tag and is running 21 percent ahead of the $26.62 million eleven-day take of last year's Carrie. The revised three-day estimate for the film is $9.30 million.

Universal's As Above/So Below debuted in fifth place over the four-day frame with an estimated $10.32 million. The low-budget horror film opened on the low end of pre-release expectations. As Above/So Below performed similarly to 2011's Apollo 18, which debuted with a $10.71 million 4-day Labor Day weekend take. As Above/So Below received a lackluster C- rating on CinemaScore and will likely be front-loaded going forward due in part to its genre. The revised three-day estimate for the film is $8.6 million.

The November Man opened in sixth with an estimated four-day take of $10.2 million. There is a history of new films aimed at adults over-performing during Labor Day weekend, but Relativity's action thriller starring Pierce Brosnan opened in line with expectations. The six-day total for The November Man stands at $11.89 million. That places The November Man 19 percent behind the $14.75 million six-day start of 2011's The Debt. The film received a respectable B+ rating on CinemaScore. The revised three-day estimate for the film is $7.88 million.

Let's Be Cops placed in fourth with an estimated four-day gross of $10.55 million. Fox's low-budget action comedy was down a solid 2 percent from last weekend. Let's Be Cops surpassed the $50 million mark this weekend and is now on the verge of reaching the $60 million mark with a 20-day take of $59.67 million. The revised three-day estimate for the film is $8.28 million.

On the limited front, Cantinflas was off to a solid start with an estimated four-day take of $3.33 million. The biopic from Lionsgate and Pantelion earned a healthy per-location average of $8,704 from 382 locations. The revised three-day estimate for the film stands at $2.66 million.

Meanwhile, Sony's re-issue of Ghostbusters grossed an estimated $2.2 million over the four-day frame from 784 locations. The revised three-day estimate for the re-issue of the 1984 blockbuster is $1.75 million.

Daily Domestic Gross Tue, Aug. 31 2010

Wide (1000+)

#TitleTue, Aug. 31 2010LocationsAvg.TotalWks.Dist.
1Takers$1,744,373-1%2,206--$791$24,013,9981Sony / Screen Gems
2The Last Exorcism$1,258,996-7%2,874--$438$22,977,8581Lionsgate
3Eat Pray Love$1,057,90532%3,10826$340$62,393,2423Sony / Columbia
4The Expendables$1,053,17915%3,398128$310$84,008,8663Lionsgate
5The Other Guys$729,01715%3,181-291$229$100,383,6454Sony / Columbia
6The Switch (2010)$623,23838%2,0175$309$17,484,0542Miramax
7Nanny McPhee Returns$588,02536%2,79814$210$18,013,0852Universal
8Inception$584,34214%2,070-331$282$271,618,5137Warner Bros.
9Piranha 3D$558,49721%2,49121$224$19,288,4512Weinstein Company
10Vampires Suck$454,00315%3,2330$140$28,683,4662Fox
11Despicable Me$366,42525%1,833-403$200$236,935,1958Universal
12Lottery Ticket$325,12616%1,9730$165$17,890,9282Warner Bros.
13Scott Pilgrim vs. the World$321,0305%1,566-1254$205$26,793,3453Universal
14Salt$211,64215%1,168-626$181$113,655,7246Sony / Columbia
15Dinner for Schmucks$202,55010%1,501-648$135$69,591,7415Paramount / DreamWorks

Limited (100 — 999)

#TitleTue, Aug. 31 2010LocationsAvg.TotalWks.Dist.
1Avatar$418,9740%812--$516$754,612,47437Fox
2Step Up 3D$187,40640%901-691$208$40,036,2584Disney
3Toy Story 3$149,17122%600-130$249$405,931,11211Disney
4Cats & Dogs: The Revenge of Kitty Galore$91,22530%823-757$111$41,440,4795Warner Bros.
5The Kids Are All Right$76,66937%342-62$224$19,282,4498Focus
6The Twilight Saga: Eclipse$60,0191%476-81$126$298,147,2509Summit
7The Last Airbender$41,7776%30683$137$130,671,5059Paramount
8Hubble 3D$41,752-4%1510$277$14,643,73424Warner Bros. / IMAX
9Ramona and Beezus$33,4332%354-34$94$24,883,6346Fox
10Knight and Day$26,42436%229-48$115$76,031,99410Fox
11Shrek Forever After$20,27418%207-25$98$238,091,23415Paramount / DreamWorks
12Charlie St. Cloud$18,31510%333-314$55$30,784,8405Universal
13Winter's Bone$16,7793%119-12$141$5,465,17712Roadside Attractions
14Predators$15,1428%187-47$81$51,648,2158Fox

Platform (1 — 99)

#TitleTue, Aug. 31 2010LocationsAvg.TotalWks.Dist.
1Under the Sea 3D$9,815-20%160$613$24,005,95081Warner Bros. / IMAX
2Flipped$8,99411%26-3$346$688,1954Warner Bros.
3The A-Team$6,84630%92-59$74$77,108,58912Fox
4The Concert$5,53118%200$277$380,4956Weinstein Company
5The Tillman Story$4,4609%51$892$116,6302Weinstein Company
6Marmaduke$4,423-1%66-56$67$33,575,11013Fox
7Peepli Live$4,17141%45-25$93$711,9013UTV Communications
8Solitary Man$3,415186%190$180$4,322,13915Anchor Bay
9Cyrus$3,40629%32-24$106$7,359,16011Fox Searchlight
10Farewell (L'affaire Farewell)$3,22910%21-6$154$453,9626NeoClassics
11The Disappearance of Alice Creed$2,32445%7-1$332$133,1264Anchor Bay
12La Soga$1,95052%12-8$163$147,66637-57 Releasing
13The People I've Slept With$271115%1--$271$11,5153People Pictures
14Princess Kaiulani$207-32%10$207$872,38116Roadside Attractions
15Tales From Earthsea$188124%1-4$188$48,3153Disney
16City Island$8450%1-3$84$6,670,85224Anchor Bay