Grosses

'Star Trek Into Darkness' Falls Short Of Expectations; 'Iron Man 3' and 'Gatsby' Hold Up WellMay 18, 2013 04:43 AM

by Phil Contrino

Despite posting strong early numbers on Friday, Star Trek Into Darkness has cooled down. The sci-fi extravaganza is now on pace for $68 million from Friday-Sunday after tallying $22 million on Friday. That will put its 4-day total at $81.5 million. Even Paramount was expecting $100 million in four days. Negative word of mouth doesn't seem to be the culprit. Into Darkness is creating plenty of buzz on Facebook and Twitter, and it boasts an "A" from CinemaScore. The impact of Iron Man 3's monster debut combined with the impending release of The Hangover Part III and Fast & Furious 6 could be to blame. 2009's Star Trek made $82.7 million during its first four full days of release, or approximately $87.5 million when adjusting for inflation. 

Iron Man 3 wasn't hurt by Into Darkness as much as it could have been. The Disney release fell 50 percent during its sophomore frame. Everything from this point on is icing on the cake for Iron Man 3 now that it has hit $1 billion globally. 

Being sandwiched in between Iron Man 3 and Star Trek Into Darkness would be daunting for any film, but The Great Gatsby is holding up reasonably well in the face of it. The period flick is on pace to drop 54 percent during its sophomore frame. Gatsby will hit $100 million in North America by next weekend, and its overseas rollout is just beginning. WB's gamble seems to be paying off.

 

Daily Domestic Gross Wed, Oct. 6 2010

Wide (1000+)

#TitleWed, Oct. 6 2010LocationsAvg.TotalWks.Dist.
1The Social Network$1,902,659-19%2,771--$687$28,743,5631Sony / Columbia
2The Town$828,343-14%2,93550$282$66,664,3253Warner Bros.
3Wall Street: Money Never Sleeps$799,257-17%3,59732$222$38,315,2272Fox
4Legend of the Guardians: The Owls of Ga'Hoole$549,051-11%3,5750$154$31,817,7312Warner Bros.
5Easy A$413,956-14%2,974118$139$43,481,2763Sony / Screen Gems
6You Again$399,712-16%2,5480$157$17,842,3232Disney
7Case 39$368,215-19%2,211--$167$6,615,7831Paramount Vantage
8Let Me In$361,473-20%2,021--$179$6,377,1391Relativity / Overture
9Resident Evil: Afterlife$235,509-11%1,907-735$123$57,369,7784Sony / Screen Gems
10Devil$215,280-14%2,392-419$90$28,008,8853Universal
11Alpha and Omega$134,441-6%2,303-322$58$19,365,7563Lionsgate

Limited (100 — 999)

#TitleWed, Oct. 6 2010LocationsAvg.TotalWks.Dist.
1Inception$70,259-5%625-282$112$288,617,96012Warner Bros.
2Catfish$55,318-1%13679$407$1,790,6003Universal / Rogue
3Takers$53,296-8%773-640$69$56,331,0636Sony / Screen Gems
4Eat Pray Love$40,944-8%398-457$103$79,827,2258Sony / Columbia
5The Other Guys$29,816-11%566-481$53$117,791,5959Sony / Columbia
6Despicable Me$27,780-8%463-147$60$246,179,75513Universal
7The Expendables$22,490-11%410-442$55$102,585,9338Lionsgate
8The American$21,395-16%374-941$57$35,269,2435Focus
9Machete$20,953-10%314-368$67$26,268,7795Fox
10Dinner for Schmucks$17,716-2%261-62$68$72,862,00210Paramount / DreamWorks
11Lottery Ticket$14,669-10%302-68$49$24,292,9267Warner Bros.
12Vampires Suck$12,2689%261-154$47$36,398,6437Fox
13Nanny McPhee Returns$12,025-15%481-284$25$28,561,6407Universal
14The Last Exorcism$10,816-7%307-400$35$41,022,8856Lionsgate
15Scott Pilgrim vs. the World$7,225-7%120-113$60$31,516,5008Universal
16The Virginity Hit$6,859-8%434-266$16$556,7924Sony / Columbia
17The Twilight Saga: Eclipse$6,67111%141-83$47$300,430,81214Summit
18Cats & Dogs: The Revenge of Kitty Galore$6,065-32%188-79$32$43,454,71810Warner Bros.
19Ramona and Beezus$3,939-14%161-30$24$25,985,38711Fox
20Going the Distance (2010)$3,928-5%121-354$32$17,678,1505Warner Bros. / New Line

Platform (1 — 99)

#TitleWed, Oct. 6 2010LocationsAvg.TotalWks.Dist.
1Waiting for 'Superman'$44,478-2%3430$1,308$723,9372Paramount Vantage
2Hubble 3D$33,0577%58--$570$16,250,00229Warner Bros. / IMAX
3Never Let Me Go$20,130-8%4317$468$784,3033Fox Searchlight
4Buried$12,631-5%3322$383$274,6432Lionsgate
5Jack Goes Boating$12,008-4%7942$152$305,4633Relativity / Overture
6Under the Sea 3D$6,82447%180$379$24,354,41686Warner Bros. / IMAX
7The Kids Are All Right$6,33132%64-43$99$20,749,04813Focus
8Winter's Bone$6,23117%78-4$80$6,138,75317Roadside Attractions
9Piranha 3D$4,942-12%9529$52$24,915,9877Weinstein Company
10The Tillman Story$4,3120%270$160$645,7107Weinstein Company
11The Concert$3,26840%213$156$620,05111Weinstein Company
12Avatar$3,161-24%19-10$166$760,287,76342Fox
13Flipped$1,504-5%35-71$43$1,743,7379Warner Bros.
14Bran Nue Dae$926-7%13-42$71$112,6354Freestyle Releasing
15The Disappearance of Alice Creed$260-38%31$87$162,5119Anchor Bay