Grosses

'Lucy' Takes in Strong $61.3M in Seven Days; 'Hercules' Claims $41.6MAugust 01, 2014 12:35 PM

by Daniel Garris

Universal's Lucy took in $3.23 million on Thursday to lead the daily box office for a seventh consecutive and final day. The modestly budgeted sci-fi action film starring Scarlett Johansson did fall a significant 14 percent from Wednesday, as the film clearly took a hit from the strong Thursday evening launch of Disney's Guardians of the Galaxy. Lucy was the week's top film with a stronger than expected seven-day start of $61.29 million. While Lucy is showing early signs of front-loading thus far, the film's holding power won't be as important given the strength of its opening week performance.

Hercules held steady in second place with $2.12 million. The Dwayne Johnson led 3D action-adventure film from Paramount and MGM was down a sharp 19 percent from Wednesday. Clearly Hercules also took a big hit on Thursday from the arrival of Guardians of the Galaxy in the marketplace. While it didn't light the box office on fire this week, Hercules did exceed its relatively modest expectations with a seven-day start of $41.65 million. That placed the film in second for the week.

Fox's Dawn of the Planet of the Apes took in $1.61 million to remain in third. The 3D sci-fi action sequel fell 13 percent from Wednesday and 51 percent from last Thursday. Despite strong word of mouth, Dawn of the Planet of the Apes clearly took a hit this week from the stronger than expected performances of Lucy and Hercules. Dawn of the Planet of the Apes placed in third for the week with $24.94 million. That was down 53 percent from the previous frame and brings the film's three-week total to a strong $180.63 million.

Planes: Fire and Rescue claimed fourth place with $1.31 milllion. The modestly budgeted computer animated sequel from Disney was down only 4 percent from Wednesday, which represented the day's strongest daily percentage hold among wide releases. The film was down 35 percent from last Thursday. Planes: Fire and Rescue placed in fifth for the week with $15.35 million. That was down 40.5 percent from last week and brings the film's two-week total to $41.17 million.

Universal's The Purge: Anarchy rounded out the day's unchanged top five with $1.13 million. The low budget horror sequel fell 9 percent from Wednesday and a respectable 47 percent from last Thursday. The Purge: Anarchy claimed fourth place this week with $16.03 million. That was down 61 percent from the film's opening week performance and brings the film's two-week total to a very solid $57.41 million.

Daily Domestic Gross Tue, Oct. 19 2010

Wide (1000+)

#TitleTue, Oct. 19 2010LocationsAvg.TotalWks.Dist.
1Jackass 3D$4,053,927-9%3,081--$1,316$58,855,9951Paramount
2Red (2010)$1,884,35914%3,255--$579$25,304,1961Summit
3The Social Network$863,41911%2,86897$301$64,077,4893Sony / Columbia
4Secretariat$822,92213%3,0720$268$28,887,1652Disney
5Life As We Know It$808,27127%3,1500$257$30,064,5982Warner Bros.
6The Town$388,33213%2,368-352$164$81,243,0525Warner Bros.
7My Soul to Take$264,2905%2,529-43$105$12,431,9902Universal / Rogue
8Legend of the Guardians: The Owls of Ga'Hoole$244,142-5%2,502-723$98$46,496,1364Warner Bros.
9Wall Street: Money Never Sleeps$242,56927%2,045-784$119$48,327,9044Fox
10Easy A$185,3649%2,314-533$80$52,672,1865Sony / Screen Gems
11You Again$105,64814%1,588-744$67$23,180,0264Disney
12Case 39$101,7862%1,406-806$72$12,125,4213Paramount Vantage
13Let Me In$81,8430%1,211-831$68$11,209,9993Relativity / Overture

Limited (100 — 999)

#TitleTue, Oct. 19 2010LocationsAvg.TotalWks.Dist.
1It's Kind of a Funny Story$108,7873%75715$144$4,219,6062Focus
2Waiting for 'Superman'$107,58137%18279$591$2,709,2074Paramount Vantage
3N-Secure$68,067-4%486--$140$1,305,3601Freestyle
4Devil$53,890-6%891-551$60$31,688,9655Universal
5Alpha and Omega$48,417-13%969-647$50$22,671,7385Lionsgate
6Never Let Me Go$40,13716%23265$173$1,734,9705Fox Searchlight
7Nowhere Boy$39,93020%215211$186$485,5482Weinstein Company
8Resident Evil: Afterlife$34,9129%438-574$80$59,798,8596Sony / Screen Gems
9Inception$32,0265%297-106$108$289,814,55314Warner Bros.
10I Want Your Money$27,3024%537--$51$303,0681Freestyle
11The Expendables$23,81817%30681$78$103,025,67810Lionsgate
12Despicable Me$21,730-12%332-21$65$247,097,47015Universal
13Catfish$20,480-12%116-27$177$2,673,0365Universal / Rogue
14Buried$19,39431%10311$188$799,1944Lionsgate
15The American$10,11631%144-30$70$35,509,7087Focus
16Nanny McPhee Returns$7,17515%205-113$35$28,906,6059Universal
17Lottery Ticket$6,099-2%138-56$44$24,596,4049Warner Bros.

Platform (1 — 99)

#TitleTue, Oct. 19 2010LocationsAvg.TotalWks.Dist.
1Hubble 3D$36,24726%611$594$16,843,35431Warner Bros. / IMAX
2Stone$23,1248%4135$564$387,6582Relativity / Overture
3Hereafter$21,5777%6--$3,596$262,1321Warner Bros.
4Conviction$10,0009%11--$909$121,5031Fox Searchlight
5Under the Sea 3D$5,961-20%16-2$373$24,510,14288Warner Bros. / IMAX
6Machete$5,3060%96-71$55$26,488,3577Fox
7Jack Goes Boating$3,44316%49-41$70$434,5515Relativity / Overture
8Vampires Suck$2,64715%87-103$30$36,593,4979Fox
9Avatar$2,55725%10-4$256$760,343,59944Fox
10I Spit on Your Grave (2010)$2,55011%11-1$232$70,8762Anchor Bay
11Cats & Dogs: The Revenge of Kitty Galore$2,46312%77-42$32$43,580,37212Warner Bros.
12The Twilight Saga: Eclipse$2,076-2%49-34$42$300,527,31516Summit
13Ramona and Beezus$1,846-1%54-52$34$26,095,13413Fox
14The Kids Are All Right$1,787-26%28-3$64$20,807,44615Focus
15Going the Distance (2010)$1,64326%58-138$28$17,800,2607Warner Bros. / New Line
16The Tillman Story$1,381-8%17-7$81$693,5879Weinstein Company
17Piranha 3D$1,1045%28-26$39$24,975,6369Weinstein Company
18Winter's Bone$908-14%37-20$25$6,192,86019Roadside Attractions
19The Concert$48938%9-1$54$642,26813Weinstein Company
20The Disappearance of Alice Creed$8598%1-1$85$166,02111Anchor Bay