'Guardians of the Galaxy' Easily Leads with $22.2M; 'As Above/So Below' Debuts in Fifth with $10.3M; 'The November Man' Lands in Sixth with $10.2MSeptember 01, 2014 08:55 AM

by Daniel Garris

Disney's Guardians of the Galaxy took in an estimated $22.18 million over the four-day frame to lead the box office for a second straight weekend. In the process, the blockbuster sci-fi superhero adaptation from Marvel became the highest grossing release of 2014 thus far domestically. Guardians of the Galaxy has grossed a tremendous $280.48 million through 32 days of release and will continue to distance itself from the $259.77 million take of Captain America: The Winter Soldier. Over the four-day frame, Guardians of the Galaxy was up an impressive 29 percent over last weekend's three-day frame. The revised three-day estimate for Guardians of the Galaxy is $17.08 million.

While it didn't have the greatest hold this weekend by Labor Day weekend standards, Paramount's Teenage Mutant Ninja Turtles still held steady in second place over the four-day frame with an estimated $15.7 million. The successful franchise re-launch was down 6 percent from last weekend's three-day frame. Teenage Mutant Ninja Turtles continues to exceed expectations in a very big way with a 25-day take of $166.36 million. The revised three-day estimate for the film is $11.90 million.

Warner's If I Stay claimed third place with an estimated four-day take of $11.30 million. That represented a respectable 26 percent decline from last weekend. If I Stay continues to perform towards the lower end of expectations with $32.16 million in eleven days. The film is performing well given its modest price tag and is running 21 percent ahead of the $26.62 million eleven-day take of last year's Carrie. The revised three-day estimate for the film is $9.30 million.

Universal's As Above/So Below debuted in fifth place over the four-day frame with an estimated $10.32 million. The low-budget horror film opened on the low end of pre-release expectations. As Above/So Below performed similarly to 2011's Apollo 18, which debuted with a $10.71 million 4-day Labor Day weekend take. As Above/So Below received a lackluster C- rating on CinemaScore and will likely be front-loaded going forward due in part to its genre. The revised three-day estimate for the film is $8.6 million.

The November Man opened in sixth with an estimated four-day take of $10.2 million. There is a history of new films aimed at adults over-performing during Labor Day weekend, but Relativity's action thriller starring Pierce Brosnan opened in line with expectations. The six-day total for The November Man stands at $11.89 million. That places The November Man 19 percent behind the $14.75 million six-day start of 2011's The Debt. The film received a respectable B+ rating on CinemaScore. The revised three-day estimate for the film is $7.88 million.

Let's Be Cops placed in fourth with an estimated four-day gross of $10.55 million. Fox's low-budget action comedy was down a solid 2 percent from last weekend. Let's Be Cops surpassed the $50 million mark this weekend and is now on the verge of reaching the $60 million mark with a 20-day take of $59.67 million. The revised three-day estimate for the film is $8.28 million.

On the limited front, Cantinflas was off to a solid start with an estimated four-day take of $3.33 million. The biopic from Lionsgate and Pantelion earned a healthy per-location average of $8,704 from 382 locations. The revised three-day estimate for the film stands at $2.66 million.

Meanwhile, Sony's re-issue of Ghostbusters grossed an estimated $2.2 million over the four-day frame from 784 locations. The revised three-day estimate for the re-issue of the 1984 blockbuster is $1.75 million.

Daily Domestic Gross Thu, Oct. 28 2010

Wide (1000+)

#TitleThu, Oct. 28 2010LocationsAvg.TotalWks.Dist.
1Paranormal Activity 2$1,978,8796%3,216--$615$49,157,8651Paramount
2Jackass 3D$1,367,990-4%3,11130$440$93,153,3952Paramount
3Red (2010)$1,123,5466%3,27318$343$48,093,7942Summit
4Hereafter$781,036-6%2,1812173$358$15,841,4702Warner Bros.
6The Social Network$508,5151%2,92153$174$75,005,8794Sony / Columbia
7Life As We Know It$482,1887%3,019-131$160$39,477,8393Warner Bros.
8The Town$232,381-5%1,918-450$121$85,651,6076Warner Bros.
9Legend of the Guardians: The Owls of Ga'Hoole$166,0775%2,236-266$74$50,915,5075Warner Bros.
10Easy A$121,82815%1,632-682$75$55,233,0576Sony / Screen Gems
11Wall Street: Money Never Sleeps$107,692-1%1,255-790$86$50,435,8655Fox
12My Soul to Take$67,560-27%1,689-840$40$14,348,8153Universal / Rogue

Limited (100 — 999)

#TitleThu, Oct. 28 2010LocationsAvg.TotalWks.Dist.
1Waiting for 'Superman'$96,884-10%290108$334$4,077,8265Paramount Vantage
2It's Kind of a Funny Story$59,5666%560-197$106$5,342,6413Focus
3Inception$51,3796%452155$114$290,585,67715Warner Bros.
4Alpha and Omega$38,68918%727-242$53$23,666,4406Lionsgate
5Case 39$35,337-4%721-685$49$12,859,6344Paramount Vantage
7Stone$34,793-9%11372$308$937,3973Relativity / Overture
9Let Me In$26,5720%513-698$52$11,729,8634Relativity / Overture
10Despicable Me$24,31025%324-8$75$247,609,09516Universal
11Never Let Me Go$24,0789%178-54$135$2,091,9786Fox Searchlight
12Nowhere Boy$21,7366%2150$101$857,3253Weinstein Company
13Catfish$17,009-2%13923$122$2,948,0336Universal / Rogue
14I Want Your Money$6,54441%172-365$38$411,0132Freestyle
15Nanny McPhee Returns$4,51521%150-55$30$29,011,21510Universal

Platform (1 — 99)

#TitleThu, Oct. 28 2010LocationsAvg.TotalWks.Dist.
1Hubble 3D$45,59819%60-1$760$17,248,53132Warner Bros. / IMAX
2Conviction$28,1347%5544$512$552,6142Fox Searchlight
3Under the Sea 3D$8,286-8%160$518$24,609,63489Warner Bros. / IMAX
6The American$3,510-11%76-68$46$35,576,7168Focus
7Lottery Ticket$3,001-2%92-46$33$24,676,10610Warner Bros.
9The Tillman Story$2,223-8%247$93$725,00610Weinstein Company
10Jack Goes Boating$1,7538%35-14$50$460,3056Relativity / Overture
11Vampires Suck$1,62023%54-33$30$36,629,00210Fox
12I Spit on Your Grave (2010)$779-32%8-3$97$87,7323Anchor Bay
13The Concert$3487%5-4$70$648,13414Weinstein Company
14Winter's Bone$335-7%18-19$19$6,204,69620Roadside Attractions
15Piranha 3D$18731%6-22$31$24,980,61010Weinstein Company