Grosses

'Star Trek Into Darkness' Falls Short Of Expectations; 'Iron Man 3' and 'Gatsby' Hold Up WellMay 18, 2013 04:43 AM

by Phil Contrino

Despite posting strong early numbers on Friday, Star Trek Into Darkness has cooled down. The sci-fi extravaganza is now on pace for $68 million from Friday-Sunday after tallying $22 million on Friday. That will put its 4-day total at $81.5 million. Even Paramount was expecting $100 million in four days. Negative word of mouth doesn't seem to be the culprit. Into Darkness is creating plenty of buzz on Facebook and Twitter, and it boasts an "A" from CinemaScore. The impact of Iron Man 3's monster debut combined with the impending release of The Hangover Part III and Fast & Furious 6 could be to blame. 2009's Star Trek made $82.7 million during its first four full days of release, or approximately $87.5 million when adjusting for inflation. 

Iron Man 3 wasn't hurt by Into Darkness as much as it could have been. The Disney release fell 50 percent during its sophomore frame. Everything from this point on is icing on the cake for Iron Man 3 now that it has hit $1 billion globally. 

Being sandwiched in between Iron Man 3 and Star Trek Into Darkness would be daunting for any film, but The Great Gatsby is holding up reasonably well in the face of it. The period flick is on pace to drop 54 percent during its sophomore frame. Gatsby will hit $100 million in North America by next weekend, and its overseas rollout is just beginning. WB's gamble seems to be paying off.

 

Daily Domestic Gross Mon, Nov. 1 2010

Wide (1000+)

#TitleMon, Nov. 1 2010LocationsAvg.TotalWks.Dist.
1Saw 3D$1,988,381-65%2,808--$708$26,218,5041Lionsgate
2Paranormal Activity 2$1,334,823-68%3,23923$412$67,000,7952Paramount
3Jackass 3D$1,087,297-44%3,13928$346$102,744,8553Paramount
4Red (2010)$953,207-63%3,34976$285$59,776,6373Summit
5Hereafter$558,208-66%2,424243$230$22,822,0053Warner Bros.
6Secretariat$487,644-62%3,1080$157$45,196,4484Disney
7The Social Network$446,052-55%2,767-154$161$79,967,0365Sony / Columbia
8Life As We Know It$441,308-49%2,860-159$154$43,974,6204Warner Bros.
9Legend of the Guardians: The Owls of Ga'Hoole$222,489-49%2,010-226$111$52,896,3176Warner Bros.
10The Town$217,037-55%1,608-310$135$87,843,9047Warner Bros.
11Easy A$124,687-43%1,262-370$99$56,424,9927Sony / Screen Gems

Limited (100 — 999)

#TitleMon, Nov. 1 2010LocationsAvg.TotalWks.Dist.
1Conviction$168,765-65%565510$299$2,552,4903Fox Searchlight
2Waiting for 'Superman'$87,195-29%33040$264$4,680,3046Paramount Vantage
3Wall Street: Money Never Sleeps$70,176-65%933-322$75$51,289,9096Fox
4Alpha and Omega$60,447-37%676-51$89$24,147,8457Lionsgate
5It's Kind of a Funny Story$58,067-45%477-83$122$5,845,1614Focus
6Devil$44,450-61%635-7$70$33,144,0107Universal
7Inception$41,455-53%401-51$103$290,989,66316Warner Bros.
8Stone$30,390-54%12512$243$1,214,4814Relativity / Overture
9My Soul to Take$28,520-60%713-976$40$14,666,0104Universal / Rogue
10N-Secure$28,229-58%367-78$77$2,427,3773Freestyle
11Despicable Me$26,775-58%33511$80$247,903,88017Universal
12Case 39$18,847-61%406-315$46$13,055,6505Paramount Vantage
13Let Me In$17,392-62%378-135$46$11,913,8875Relativity / Overture
14Nowhere Boy$13,938-62%153-62$91$1,002,4714Weinstein Company
15Catfish$13,725-50%137-2$100$3,059,6687Universal / Rogue
16Never Let Me Go$11,270-55%126-52$89$2,194,9717Fox Searchlight
17Buried$7,337-55%10719$69$977,4386Lionsgate

Platform (1 — 99)

#TitleMon, Nov. 1 2010LocationsAvg.TotalWks.Dist.
1Hubble 3D$32,850-13%611$539$17,430,00933Warner Bros. / IMAX
2Under the Sea 3D$8,78429%160$549$24,649,93690Warner Bros. / IMAX
3Avatar$4,044-50%8-1$506$760,422,47746Fox
4Lottery Ticket$3,081-59%70-22$44$24,711,78011Warner Bros.
5Wild Target$2,602-60%4--$651$25,7761Freestyle
6Machete$2,565-45%566$46$26,555,1099Fox
7The Tillman Story$1,974-57%240$82$743,38211Weinstein Company
8I Want Your Money$1,946-52%59-113$33$427,8453Freestyle
9The American$1,754-62%42-34$42$35,597,9819Focus
10Jack Goes Boating$1,443-55%350$41$473,8377Relativity / Overture
11Vampires Suck$1,169-59%49-5$24$36,646,47411Fox
12Winter's Bone$812-49%11-7$74$6,211,32821Roadside Attractions
13Piranha 3D$669-51%19--$35$24,991,08111Weinstein Company
14The Concert$273-73%61$46$651,81415Weinstein Company
15I Spit on Your Grave (2010)$60-89%3-5$20$89,8814Anchor Bay