Grosses

'Star Trek Into Darkness' Falls Short Of Expectations; 'Iron Man 3' and 'Gatsby' Hold Up WellMay 18, 2013 04:43 AM

by Phil Contrino

Despite posting strong early numbers on Friday, Star Trek Into Darkness has cooled down. The sci-fi extravaganza is now on pace for $68 million from Friday-Sunday after tallying $22 million on Friday. That will put its 4-day total at $81.5 million. Even Paramount was expecting $100 million in four days. Negative word of mouth doesn't seem to be the culprit. Into Darkness is creating plenty of buzz on Facebook and Twitter, and it boasts an "A" from CinemaScore. The impact of Iron Man 3's monster debut combined with the impending release of The Hangover Part III and Fast & Furious 6 could be to blame. 2009's Star Trek made $82.7 million during its first four full days of release, or approximately $87.5 million when adjusting for inflation. 

Iron Man 3 wasn't hurt by Into Darkness as much as it could have been. The Disney release fell 50 percent during its sophomore frame. Everything from this point on is icing on the cake for Iron Man 3 now that it has hit $1 billion globally. 

Being sandwiched in between Iron Man 3 and Star Trek Into Darkness would be daunting for any film, but The Great Gatsby is holding up reasonably well in the face of it. The period flick is on pace to drop 54 percent during its sophomore frame. Gatsby will hit $100 million in North America by next weekend, and its overseas rollout is just beginning. WB's gamble seems to be paying off.

 

Daily Domestic Gross Wed, Nov. 3 2010

Wide (1000+)

#TitleWed, Nov. 3 2010LocationsAvg.TotalWks.Dist.
1Saw 3D$1,265,605-33%2,808--$451$29,373,0711Lionsgate
2Red (2010)$954,318-21%3,34976$285$61,936,1303Summit
3Jackass 3D$885,680-22%3,13928$282$104,762,4053Paramount
4Paranormal Activity 2$847,286-29%3,23923$262$69,033,1402Paramount
5Hereafter$572,323-22%2,424243$236$24,125,4703Warner Bros.
6Secretariat$476,081-32%3,1080$153$46,368,1104Disney
7The Social Network$438,963-19%2,767-154$159$80,944,6765Sony / Columbia
8Life As We Know It$421,167-25%2,860-159$147$44,955,0244Warner Bros.
9The Town$228,273-13%1,608-310$142$88,333,5987Warner Bros.
10Legend of the Guardians: The Owls of Ga'Hoole$121,326-65%2,010-226$60$53,360,9106Warner Bros.
11Easy A$92,708-27%1,262-370$73$56,644,8457Sony / Screen Gems

Limited (100 — 999)

#TitleWed, Nov. 3 2010LocationsAvg.TotalWks.Dist.
1Conviction$187,123-21%565510$331$2,975,9893Fox Searchlight
2Waiting for 'Superman'$110,8062%33040$336$4,899,2806Paramount Vantage
3Wall Street: Money Never Sleeps$81,933-6%933-322$88$51,459,4666Fox
4It's Kind of a Funny Story$59,127-5%477-83$124$5,966,4444Focus
5Inception$44,733-5%401-51$112$291,081,48316Warner Bros.
6Alpha and Omega$31,771-64%676-51$47$24,267,3237Lionsgate
7Stone$31,269-10%12512$250$1,280,4384Relativity / Overture
8Devil$28,290-32%635-7$45$33,213,6357Universal
9My Soul to Take$24,705-13%713-976$35$14,719,1254Universal / Rogue
10Despicable Me$23,285-27%33511$70$247,958,99017Universal
11N-Secure$21,910-16%367-78$60$2,475,2313Freestyle
12Case 39$18,775-4%406-315$46$13,093,9565Paramount Vantage
13Let Me In$17,640-4%378-135$47$11,949,8265Relativity / Overture
14Nowhere Boy$16,638-6%153-62$109$1,036,7264Weinstein Company
15Never Let Me Go$15,0661%126-52$120$2,225,0017Fox Searchlight
16Catfish$13,635-5%137-2$100$3,087,6887Universal / Rogue
17Buried$7,233-21%10719$68$993,8376Lionsgate

Platform (1 — 99)

#TitleWed, Nov. 3 2010LocationsAvg.TotalWks.Dist.
1Hubble 3D$38,392-4%611$629$17,508,22933Warner Bros. / IMAX
2Avatar$4,97215%8-1$622$760,431,76546Fox
3Under the Sea 3D$4,455-54%160$278$24,664,11090Warner Bros. / IMAX
4Machete$3,28112%566$59$26,561,3299Fox
5The Tillman Story$2,91312%240$121$748,89811Weinstein Company
6The American$2,426-8%42-34$58$35,603,0379Focus
7Wild Target$2,405-9%4--$601$30,8281Freestyle
8Lottery Ticket$2,223-38%70-22$32$24,717,60111Warner Bros.
9Jack Goes Boating$1,85147%350$53$476,9437Relativity / Overture
10I Want Your Money$1,785-5%59-113$30$431,5163Freestyle
11Vampires Suck$965-6%49-5$20$36,648,46411Fox
12Winter's Bone$8450%11-7$77$6,213,01921Roadside Attractions
13Piranha 3D$803-25%19--$42$24,992,95511Weinstein Company
14The Concert$540286%61$90$652,49415Weinstein Company
15I Spit on Your Grave (2010)$205-7%3-5$68$90,3074Anchor Bay