Grosses

'Lucy' Strong with $48.9M in Four Days; $33.1M for 'Hercules' Over the Same SpanJuly 29, 2014 12:41 PM

by Daniel Garris

Universal's Lucy took in $4.97 million on Monday to lead the daily box office for a fourth consecutive day. The modestly budgeted sci-fi action film starring Scarlett Johansson fell 58 percent from Sunday. Lucy continues to exceed expectations with a strong four-day start of $48.87 million and will zoom past the $50 million mark today. The film is currently running 22 percent ahead of the $40.13 million four-day take of 2010's Salt.

Hercules continued to hold its own with a second place take of $3.34 million. The Dwayne Johnson led 3D action-adventure film from Paramount and MGM did fall 61 percent from Sunday, which represented the day's poorest daily percentage hold among wide releases. Hercules has grossed a stronger than expected $33.14 million in four days. That places the film 8 percent behind the $36.03 million four-day start of 2012's Wrath of the Titans.

Fox's Dawn of the Planet of the Apes took third place with $2.21 million. The critically acclaimed 3D sci-fi action sequel was down 58 percent from Sunday and down a so-so 47 percent from last Monday. Dawn of the Planet of the Apes has clearly taken a bit of a hit from the stronger than expected performances of Lucy and Hercules. With that said the film counties to exceed expectations with $174.67 million in 18 days.

Universal's The Purge: Anarchy claimed fourth with $1.53 million. The low budget horror sequel was down just 50 percent from Sunday and down a respectable 54 percent from last Monday. The Purge: Anarchy continues to perform well and has now grossed $53.39 million in eleven days. That places the film just ahead of the $53.14 million eleven-day take of last year's The Purge.

Planes: Fire and Rescue followed closely behind in fifth with $1.499 million. The modestly budgeted computer animated sequel from Disney fell 51 percent from Sunday and just 19 percent from last Monday. With an eleven-day take of $36.85 million, Planes: Fire and Rescue is currently running 21 percent behind the $46.76 million eleven-day gross of last year's Planes.

Daily Domestic Gross Thu, Nov. 18 2010

Wide (1000+)

#TitleThu, Nov. 18 2010LocationsAvg.TotalWks.Dist.
1Unstoppable (2010)$1,342,898-7%3,207--$419$28,861,9141Fox
2Due Date$1,044,336-6%3,36510$310$63,519,4122Warner Bros.
3Megamind$973,034-7%3,9495$246$93,300,5982Paramount / DreamWorks
4Morning Glory (2010)$619,639-9%2,5180$246$14,622,9031Paramount
5Skyline$475,115-15%2,880--$165$14,211,7751Universal / Rogue
6Red (2010)$335,866-5%2,878-351$117$81,106,9225Summit
7For Colored Girls$310,035-5%2,1270$146$32,139,6972Lionsgate
8Saw 3D$174,509-15%1,976-832$88$44,441,1463Lionsgate
9Secretariat$164,8210%2,019-595$82$55,406,5946Disney
10Paranormal Activity 2$156,774-6%2,403-765$65$82,637,7704Paramount
11Jackass 3D$152,787-15%1,607-558$95$115,357,0915Paramount
12The Social Network$122,741-3%1,088-772$113$88,308,7877Sony / Columbia
13Hereafter$107,484-5%1,691-514$64$31,900,2165Warner Bros.
14Life As We Know It$83,310-1%1,239-486$67$51,094,5836Warner Bros.

Limited (100 — 999)

#TitleThu, Nov. 18 2010LocationsAvg.TotalWks.Dist.
1Fair Game (2010)$85,140-5%175129$487$2,268,7272Summit
2Conviction$55,331-7%493-179$112$6,261,7945Fox Searchlight
3Waiting for 'Superman'$41,65915%204-38$204$6,021,4558Paramount Vantage
4The Town$33,534-14%375-426$89$90,772,7819Warner Bros.
5Inception$20,790-1%262-29$79$291,914,44518Warner Bros.
6Despicable Me$20,4757%273-34$75$248,900,04019Universal
7Wall Street: Money Never Sleeps$15,557-4%249-104$62$52,212,3488Fox
8Nowhere Boy$7,573-4%111-64$68$1,360,4826Weinstein Company
9Legend of the Guardians: The Owls of Ga'Hoole$7,2109%240-290$30$54,390,8578Warner Bros.
10Let Me In$5,862-4%14348$41$12,092,5387Relativity / Overture
11Alpha and Omega$4,3259%123-165$35$24,607,2939Lionsgate
12Devil$4,1950%120-164$35$33,601,1909Universal
13Case 39$3,192-8%106-51$30$13,261,8517Paramount Vantage

Platform (1 — 99)

#TitleThu, Nov. 18 2010LocationsAvg.TotalWks.Dist.
1Hubble 3D$46,23147%56-4$826$18,206,04835Warner Bros. / IMAX
2127 Hours$41,751-7%2218$1,898$985,8032Fox Searchlight
3Stone$9,0492%87-22$104$1,677,5106Relativity / Overture
4Under the Sea 3D$7,411-6%140$529$24,822,33992Warner Bros. / IMAX
5It's Kind of a Funny Story$4,9650%67-134$74$6,328,6916Focus
6Cool It$4,21522%41--$103$42,2011Roadside Attractions
7Never Let Me Go$3,1962%32-19$100$2,342,7919Fox Searchlight
8Catfish$2,75015%25-30$110$3,211,5989Universal / Rogue
9Jack Goes Boating$1,73344%343$51$516,9409Relativity / Overture
10Avatar$1,444190%6-3$241$760,507,62548Fox
11The Tillman Story$1,19522%21-3$57$786,56713Weinstein Company
12Wild Target$866-4%50$173$58,6193Freestyle
13N-Secure$604-28%20-85$30$2,595,6445Freestyle
14Winter's Bone$241-1%100$24$6,224,40723Roadside Attractions
15Piranha 3D$629%82$8$25,003,15513Weinstein Company