Grosses

'Star Trek Into Darkness' Falls Short Of Expectations; 'Iron Man 3' and 'Gatsby' Hold Up WellMay 18, 2013 04:43 AM

by Phil Contrino

Despite posting strong early numbers on Friday, Star Trek Into Darkness has cooled down. The sci-fi extravaganza is now on pace for $68 million from Friday-Sunday after tallying $22 million on Friday. That will put its 4-day total at $81.5 million. Even Paramount was expecting $100 million in four days. Negative word of mouth doesn't seem to be the culprit. Into Darkness is creating plenty of buzz on Facebook and Twitter, and it boasts an "A" from CinemaScore. The impact of Iron Man 3's monster debut combined with the impending release of The Hangover Part III and Fast & Furious 6 could be to blame. 2009's Star Trek made $82.7 million during its first four full days of release, or approximately $87.5 million when adjusting for inflation. 

Iron Man 3 wasn't hurt by Into Darkness as much as it could have been. The Disney release fell 50 percent during its sophomore frame. Everything from this point on is icing on the cake for Iron Man 3 now that it has hit $1 billion globally. 

Being sandwiched in between Iron Man 3 and Star Trek Into Darkness would be daunting for any film, but The Great Gatsby is holding up reasonably well in the face of it. The period flick is on pace to drop 54 percent during its sophomore frame. Gatsby will hit $100 million in North America by next weekend, and its overseas rollout is just beginning. WB's gamble seems to be paying off.

 

Daily Domestic Gross Thu, Dec. 2 2010

Wide (1000+)

#TitleThu, Dec. 2 2010LocationsAvg.TotalWks.Dist.
1Harry Potter and the Deathly Hallows: Part 1$1,891,483-2%4,1250$459$227,500,6412Warner Bros.
2Tangled$1,427,5815%3,6030$396$74,961,9211Disney
3Burlesque$825,7450%3,0370$272$20,856,5951Sony / Screen Gems
4Love and Other Drugs$728,485-1%2,45589$297$16,922,0771Fox
5Unstoppable (2010)$546,8050%3,183-78$172$62,792,6703Fox
6Faster (2010)$483,574-7%2,4540$197$14,283,1301CBS Films
7Due Date$448,305-2%2,555-178$175$86,748,8524Warner Bros.
8Megamind$333,3092%3,4110$98$131,674,3104Paramount / DreamWorks
9The Next Three Days$302,682-3%2,5640$118$15,731,0092Lionsgate
10Morning Glory (2010)$231,819-1%2,4410$95$27,329,7233Paramount
11Skyline$70,9950%1,189-1694$60$20,519,0403Universal / Rogue

Limited (100 — 999)

#TitleThu, Dec. 2 2010LocationsAvg.TotalWks.Dist.
1127 Hours$142,6812%29314$487$4,992,6244Fox Searchlight
2Fair Game (2010)$84,530-10%3960$213$6,336,0844Summit
3Red (2010)$77,2568%9140$85$86,419,9727Summit
4For Colored Girls$54,8404%6050$91$36,807,6204Lionsgate
5The Social Network$35,4705%2910$122$90,565,6679Sony / Columbia
6Secretariat$33,154-1%5010$66$57,689,5988Disney
7The Town$24,660-3%3180$78$91,532,60411Warner Bros.
8Despicable Me$15,9609%2660$60$249,787,06521Universal
9Jackass 3D$14,5051%1830$79$116,622,4487Paramount
10Paranormal Activity 2$12,3852%2790$44$84,156,4596Paramount
11Life As We Know It$10,97719%249-52$44$52,019,4428Warner Bros.
12Saw 3D$10,78816%145-661$74$45,710,1785Lionsgate
13Inception$10,196-2%144-20$71$292,316,47420Warner Bros.
14Alpha and Omega$7,2260%2280$32$25,107,26711Lionsgate
15Hereafter$7,15914%202-111$35$32,388,1177Warner Bros.
16Legend of the Guardians: The Owls of Ga'Hoole$3,871-4%1300$30$54,596,90310Warner Bros.

Platform (1 — 99)

#TitleThu, Dec. 2 2010LocationsAvg.TotalWks.Dist.
1The King's Speech$33,15513%4--$8,289$483,4581Weinstein Company
2Hubble 3D$29,140-4%570$511$18,834,39137Warner Bros. / IMAX
3Guzaarish$6,551-31%96-12$68$931,2622UTV
4Under the Sea 3D$5,894112%130$453$24,963,90794Warner Bros. / IMAX
5Conviction$5,4352%86-2$63$6,596,1327Fox Searchlight
6Waiting for 'Superman'$5,214-25%690$76$6,280,93510Paramount Vantage
7Wall Street: Money Never Sleeps$3,712-4%90-34$41$52,415,96010Fox
8The Nutcracker in 3D$3,05220%450$68$98,7441Freestyle Releasing
9Nowhere Boy$1,96929%40-20$49$1,429,6628Weinstein Company
10Stone$1,80725%230$79$1,748,7738Relativity / Overture
11Catfish$94575%90$105$3,237,34311Universal / Rogue
12Jack Goes Boating$73740%90$82$531,46811Relativity / Overture
13Wild Target$727-5%6-1$121$79,8585Freestyle
14Let Me In$562-3%310$18$12,131,6859Relativity / Overture
15The Tillman Story$3934%132$30$794,32015Weinstein Company
16Winter's Bone$75-26%2--$38$6,226,77325Roadside Attractions
17Cool It$74-52%1--$74$58,4083Roadside Attractions