Grosses

'Star Trek Into Darkness' Falls Short Of Expectations; 'Iron Man 3' and 'Gatsby' Hold Up WellMay 18, 2013 04:43 AM

by Phil Contrino

Despite posting strong early numbers on Friday, Star Trek Into Darkness has cooled down. The sci-fi extravaganza is now on pace for $68 million from Friday-Sunday after tallying $22 million on Friday. That will put its 4-day total at $81.5 million. Even Paramount was expecting $100 million in four days. Negative word of mouth doesn't seem to be the culprit. Into Darkness is creating plenty of buzz on Facebook and Twitter, and it boasts an "A" from CinemaScore. The impact of Iron Man 3's monster debut combined with the impending release of The Hangover Part III and Fast & Furious 6 could be to blame. 2009's Star Trek made $82.7 million during its first four full days of release, or approximately $87.5 million when adjusting for inflation. 

Iron Man 3 wasn't hurt by Into Darkness as much as it could have been. The Disney release fell 50 percent during its sophomore frame. Everything from this point on is icing on the cake for Iron Man 3 now that it has hit $1 billion globally. 

Being sandwiched in between Iron Man 3 and Star Trek Into Darkness would be daunting for any film, but The Great Gatsby is holding up reasonably well in the face of it. The period flick is on pace to drop 54 percent during its sophomore frame. Gatsby will hit $100 million in North America by next weekend, and its overseas rollout is just beginning. WB's gamble seems to be paying off.

 

Daily Domestic Gross Fri, Dec. 3 2010

Wide (1000+)

#TitleFri, Dec. 3 2010LocationsAvg.TotalWks.Dist.
1Tangled$5,146,398260%3,6030$1,428$80,108,3192Disney
2Harry Potter and the Deathly Hallows: Part 1$4,801,767154%4,1250$1,164$232,302,4083Warner Bros.
3Burlesque$1,994,591142%3,0370$657$22,851,1862Sony / Screen Gems
4Love and Other Drugs$1,977,370171%2,4583$804$18,899,4472Fox
5Unstoppable (2010)$1,883,340244%3,152-31$598$64,676,0104Fox
6Due Date$1,356,136203%2,450-105$554$88,104,9885Warner Bros.
7Faster (2010)$1,219,137152%2,47016$494$15,502,2672CBS Films
8Megamind$1,176,585253%3,173-238$371$132,850,8955Paramount / DreamWorks
9The Warrior's Way$1,119,875--1,622--$690$1,119,8751Relativity Media
10The Next Three Days$809,306167%2,236-328$362$16,540,3153Lionsgate
11Morning Glory (2010)$553,482139%2,263-178$245$27,883,2054Paramount

Limited (100 — 999)

#TitleFri, Dec. 3 2010LocationsAvg.TotalWks.Dist.
1127 Hours$501,848252%433140$1,159$5,494,4725Fox Searchlight
2Fair Game (2010)$276,960228%43640$635$6,613,0445Summit
3Red (2010)$231,344199%779-135$297$86,651,3168Summit
4For Colored Girls$128,965135%485-120$266$36,936,5855Lionsgate
5Skyline$124,33075%578-611$215$20,643,3704Universal / Rogue
6The Social Network$112,984219%260-31$435$90,678,65110Sony / Columbia
7The Town$61,338149%3180$193$91,593,94212Warner Bros.
8Despicable Me$54,585242%28014$195$249,841,65022Universal
9Legend of the Guardians: The Owls of Ga'Hoole$54,4491307%322192$169$54,651,35211Warner Bros.
10Easy A$45,248--229-22$198$58,035,12012Sony / Screen Gems
11Jackass 3D$35,623146%180-3$198$116,658,0718Paramount
12Life As We Know It$35,470223%208-41$171$52,054,9129Warner Bros.
13Paranormal Activity 2$32,553163%200-79$163$84,189,0127Paramount
14Inception$21,154107%117-27$181$292,337,62821Warner Bros.
15Conviction$19,474258%10721$182$6,615,6068Fox Searchlight
16Hereafter$14,08097%114-88$124$32,402,1978Warner Bros.
17The Nutcracker in 3D$11,328271%11570$99$110,0722Freestyle Releasing

Platform (1 — 99)

#TitleFri, Dec. 3 2010LocationsAvg.TotalWks.Dist.
1Black Swan$415,822--18--$23,101$415,8221Fox Searchlight
2The King's Speech$85,406158%62$14,234$568,8642Weinstein Company
3Hubble 3D$39,13334%570$687$18,873,52438Warner Bros. / IMAX
4I Love You Phillip Morris$30,623--6--$5,104$30,6231Roadside Attractions
5The Polar Express (2010 re-issue)$16,214--15--$1,081$115,1675Warner Bros.
6Guzaarish$15,335134%58-38$264$946,5973UTV
7Waiting for 'Superman'$13,984168%8516$165$6,294,91911Paramount Vantage
8Under the Sea 3D$7,76932%130$598$24,971,67695Warner Bros. / IMAX
9Wall Street: Money Never Sleeps$6,43373%59-31$109$52,422,39311Fox
10Nowhere Boy$4,424125%23-17$192$1,434,0869Weinstein Company
11Stone$4,068125%22-1$185$1,752,8419Relativity / Overture
12Wild Target$3,446374%137$265$83,3046Freestyle
13Winter's Bone$1,7672256%20$884$6,228,54026Roadside Attractions
14The Tillman Story$1,180200%141$84$795,50016Weinstein Company
15Let Me In$1,128101%0-31--$12,132,81310Relativity / Overture
16Jack Goes Boating$522-29%90$58$531,99012Relativity / Overture
17Cool It$341361%1514$23$58,7494Roadside Attractions