Grosses

'Lucy' Takes in Strong $61.3M in Seven Days; 'Hercules' Claims $41.6MAugust 01, 2014 12:35 PM

by Daniel Garris

Universal's Lucy took in $3.23 million on Thursday to lead the daily box office for a seventh consecutive and final day. The modestly budgeted sci-fi action film starring Scarlett Johansson did fall a significant 14 percent from Wednesday, as the film clearly took a hit from the strong Thursday evening launch of Disney's Guardians of the Galaxy. Lucy was the week's top film with a stronger than expected seven-day start of $61.29 million. While Lucy is showing early signs of front-loading thus far, the film's holding power won't be as important given the strength of its opening week performance.

Hercules held steady in second place with $2.12 million. The Dwayne Johnson led 3D action-adventure film from Paramount and MGM was down a sharp 19 percent from Wednesday. Clearly Hercules also took a big hit on Thursday from the arrival of Guardians of the Galaxy in the marketplace. While it didn't light the box office on fire this week, Hercules did exceed its relatively modest expectations with a seven-day start of $41.65 million. That placed the film in second for the week.

Fox's Dawn of the Planet of the Apes took in $1.61 million to remain in third. The 3D sci-fi action sequel fell 13 percent from Wednesday and 51 percent from last Thursday. Despite strong word of mouth, Dawn of the Planet of the Apes clearly took a hit this week from the stronger than expected performances of Lucy and Hercules. Dawn of the Planet of the Apes placed in third for the week with $24.94 million. That was down 53 percent from the previous frame and brings the film's three-week total to a strong $180.63 million.

Planes: Fire and Rescue claimed fourth place with $1.31 milllion. The modestly budgeted computer animated sequel from Disney was down only 4 percent from Wednesday, which represented the day's strongest daily percentage hold among wide releases. The film was down 35 percent from last Thursday. Planes: Fire and Rescue placed in fifth for the week with $15.35 million. That was down 40.5 percent from last week and brings the film's two-week total to $41.17 million.

Universal's The Purge: Anarchy rounded out the day's unchanged top five with $1.13 million. The low budget horror sequel fell 9 percent from Wednesday and a respectable 47 percent from last Thursday. The Purge: Anarchy claimed fourth place this week with $16.03 million. That was down 61 percent from the film's opening week performance and brings the film's two-week total to a very solid $57.41 million.

Daily Domestic Gross Thu, Feb. 3 2011

Wide (1000+)

#TitleThu, Feb. 3 2011LocationsAvg.TotalWks.Dist.
1No Strings Attached$1,018,9184%3,0224$337$43,387,8712Paramount
2The King's Speech$943,22811%2,557877$369$75,815,19110Weinstein Company
3The Mechanic$762,6020%2,703--$282$14,710,2661CBS Films
4The Rite$752,158-3%2,985--$252$18,112,2231Warner Bros. / New Line
5The Green Hornet$647,568-4%3,524-60$184$81,122,3933Sony / Columbia
6True Grit (2010)$525,9116%3,120-344$169$150,262,4026Paramount
7Black Swan$458,3917%2,315-92$198$92,487,8579Fox Searchlight
8The Dilemma$377,5500%2,905-38$130$42,291,4703Universal
9The Fighter$328,030-1%1,914-361$171$79,562,5658Paramount
10TRON: Legacy$179,3712%1,505-513$119$167,394,2477Disney
11Tangled$172,907-7%1,589-271$109$190,222,67510Disney
12Yogi Bear$168,025-3%2,133-377$79$93,117,9477Warner Bros.
13Little Fockers$153,4250%2,051-928$75$145,302,3056Universal
14Country Strong$108,41511%1,287-154$84$19,200,1356Sony / Screen Gems
15Season of the Witch$63,539-2%1,110-1197$57$23,957,9294Relativity Media

Limited (100 — 999)

#TitleThu, Feb. 3 2011LocationsAvg.TotalWks.Dist.
1127 Hours$201,5871%916847$220$14,330,44913Fox Searchlight
2Blue Valentine (2010)$111,6109%415173$269$6,482,4055Weinstein Company
3From Prada to Nada$64,47826%256--$252$1,348,5711Lionsgate / Pantelion
4The Chronicles of Narnia: The Voyage of the Dawn Treader$59,6593%732-403$82$102,030,9958Fox
5The Way Back$55,9302%595-83$94$2,390,8732Newmarket Films
6The Company Men$54,0273%211105$256$1,749,9662Weinstein Company
7Gulliver's Travels (2010)$51,3217%653-447$79$41,138,1146Fox
8Harry Potter and the Deathly Hallows: Part 1$44,1259%465-260$95$292,387,83611Warner Bros.
9Megamind$33,43610%300-20$111$147,079,10413Paramount / DreamWorks
10The Social Network$33,318-2%367-18$91$96,153,34418Sony / Columbia
11Rabbit Hole$19,79028%12423$160$1,601,0187Lionsgate
12Unstoppable (2010)$16,99316%250-28$68$81,073,30412Fox
13Love and Other Drugs$8,300-6%117-29$71$32,303,46110Fox
14Red (2010)$6,74814%119-34$57$90,380,16216Summit
15Faster (2010)$5,5394%1148$49$23,192,26210CBS Films
16The Heart Specialist$4,43915%119-174$37$1,077,9703Freestyle

Platform (1 — 99)

#TitleThu, Feb. 3 2011LocationsAvg.TotalWks.Dist.
1Biutiful$41,7092%6258$673$784,4955Roadside Attractions
2Hubble 3D$20,37431%43--$474$21,110,62946Warner Bros. / IMAX
3Somewhere (2010)$12,2926%60-23$205$1,544,1536Focus
4I Love You Phillip Morris$4,92317%48-27$103$1,899,0669Roadside Attractions
5Dhobi Ghat (Mumbai Diaries)$4,3055%76-2$57$538,1732UTV Communications
6Winter's Bone$2,452-2%2719$91$6,318,79234Roadside Attractions
7Fair Game (2010)$2,384-8%40-32$60$9,421,29813Summit
8The Warrior's Way$8270%290$29$5,657,6149Relativity Media
9Summer Wars$63937%3-3$213$74,1396GKIDS
10No One Killed Jessica$77-68%8-20$10$440,5254UTV Communications