Grosses

'Lucy' Takes in Strong $61.3M in Seven Days; 'Hercules' Claims $41.6MAugust 01, 2014 12:35 PM

by Daniel Garris

Universal's Lucy took in $3.23 million on Thursday to lead the daily box office for a seventh consecutive and final day. The modestly budgeted sci-fi action film starring Scarlett Johansson did fall a significant 14 percent from Wednesday, as the film clearly took a hit from the strong Thursday evening launch of Disney's Guardians of the Galaxy. Lucy was the week's top film with a stronger than expected seven-day start of $61.29 million. While Lucy is showing early signs of front-loading thus far, the film's holding power won't be as important given the strength of its opening week performance.

Hercules held steady in second place with $2.12 million. The Dwayne Johnson led 3D action-adventure film from Paramount and MGM was down a sharp 19 percent from Wednesday. Clearly Hercules also took a big hit on Thursday from the arrival of Guardians of the Galaxy in the marketplace. While it didn't light the box office on fire this week, Hercules did exceed its relatively modest expectations with a seven-day start of $41.65 million. That placed the film in second for the week.

Fox's Dawn of the Planet of the Apes took in $1.61 million to remain in third. The 3D sci-fi action sequel fell 13 percent from Wednesday and 51 percent from last Thursday. Despite strong word of mouth, Dawn of the Planet of the Apes clearly took a hit this week from the stronger than expected performances of Lucy and Hercules. Dawn of the Planet of the Apes placed in third for the week with $24.94 million. That was down 53 percent from the previous frame and brings the film's three-week total to a strong $180.63 million.

Planes: Fire and Rescue claimed fourth place with $1.31 milllion. The modestly budgeted computer animated sequel from Disney was down only 4 percent from Wednesday, which represented the day's strongest daily percentage hold among wide releases. The film was down 35 percent from last Thursday. Planes: Fire and Rescue placed in fifth for the week with $15.35 million. That was down 40.5 percent from last week and brings the film's two-week total to $41.17 million.

Universal's The Purge: Anarchy rounded out the day's unchanged top five with $1.13 million. The low budget horror sequel fell 9 percent from Wednesday and a respectable 47 percent from last Thursday. The Purge: Anarchy claimed fourth place this week with $16.03 million. That was down 61 percent from the film's opening week performance and brings the film's two-week total to a very solid $57.41 million.

Daily Domestic Gross Sat, Feb. 12 2011

Wide (1000+)

#TitleSat, Feb. 12 2011LocationsAvg.TotalWks.Dist.
1Just Go With It$13,293,88441%3,548--$3,747$22,753,5781Sony / Columbia
2Gnomeo and Juliet$11,622,56889%2,994--$3,882$17,785,1121Disney
3Justin Bieber: Never Say Never$10,742,183-13%3,105--$3,460$23,849,1161Paramount
4The Roommate$3,848,64748%2,5340$1,519$24,099,5532Sony / Screen Gems
5The Eagle$3,605,73628%2,296--$1,570$6,418,3101Focus
6The King's Speech$3,377,84483%2,263-321$1,493$91,669,11112Weinstein Company
7No Strings Attached$2,625,21856%2,756-294$953$58,532,7964Paramount
8Sanctum$2,593,77082%2,7892$930$16,389,5652Universal
9True Grit (2010)$1,827,00491%2,072-830$882$160,254,1508Paramount
10The Green Hornet$1,765,36999%2,090-943$845$91,384,3895Sony / Columbia
11The Rite$1,494,86369%2,207-778$677$27,983,4723Warner Bros. / New Line
12The Mechanic$1,415,88269%1,886-818$751$24,469,4693CBS Films
13The Fighter$1,047,80894%1,049-613$999$85,054,78610Paramount
14Black Swan$982,47775%1,069-908$919$98,759,36311Fox Searchlight
15The Dilemma$503,01080%1,242-1303$405$47,387,1405Universal
16Yogi Bear$364,587151%1,111-696$328$96,358,1009Warner Bros.

Limited (100 — 999)

#TitleSat, Feb. 12 2011LocationsAvg.TotalWks.Dist.
1Tangled$399,117152%784-585$509$193,048,26112Disney
2TRON: Legacy$264,151104%364-676$726$169,592,8169Disney
3Blue Valentine (2010)$261,07564%393-57$664$8,046,2787Weinstein Company
4Biutiful$254,04372%19112$1,330$2,084,7297Roadside Attractions
5127 Hours$248,21664%359-540$691$16,686,36815Fox Searchlight
6The Company Men$242,53574%27746$876$2,896,2074Weinstein Company
7Harry Potter and the Deathly Hallows: Part 1$213,25292%40944$521$293,214,43413Warner Bros.
8Little Fockers$165,36586%424-931$390$147,142,3308Universal
9Megamind$160,255129%252-38$636$147,785,13015Paramount / DreamWorks
10The Chronicles of Narnia: The Voyage of the Dawn Treader$137,190102%293-221$468$102,898,68210Fox
11From Prada to Nada$127,72667%252-9$507$2,480,9713Lionsgate / Pantelion
12Gulliver's Travels (2010)$100,838100%308-187$327$41,852,5058Fox
13Country Strong$74,35453%328-620$227$20,174,4008Sony / Screen Gems
14The Social Network$65,37088%178-116$367$96,584,51420Sony / Columbia
15Unstoppable (2010)$51,99478%147-55$354$81,327,75314Fox
16Season of the Witch$43,06077%176-316$245$24,418,2266Relativity Media
17Rabbit Hole$38,30069%112-19$342$1,850,6989Lionsgate
18The Tourist$38,23757%100-131$382$66,982,88810Sony / Columbia

Platform (1 — 99)

#TitleSat, Feb. 12 2011LocationsAvg.TotalWks.Dist.
1Cedar Rapids$139,19779%15--$9,280$216,9861Fox Searchlight
2Hubble 3D$62,92872%480$1,311$21,403,10948Warner Bros. / IMAX
3The Way Back$17,98281%37-108$486$2,626,7384Newmarket Films
4Somewhere (2010)$15,69463%32-14$490$1,657,9718Focus
5Fair Game (2010)$10,89451%78-71$140$9,521,39115Summit
6Winter's Bone$9,276105%26-8$357$6,389,55336Roadside Attractions
7Vidal Sassoon: The Movie$5,024-4%1--$5,024$10,2741Phase 4 Films
8I Love You Phillip Morris$4,01040%23-16$174$1,933,69811Roadside Attractions
9Waiting for Forever$2,93014%1411$209$19,0972Freestyle
10Dhobi Ghat (Mumbai Diaries)$1,02573%5-37$205$576,2674UTV Communications