Grosses

'Lucy' Bags Strong $17.1 Million on Friday; 'Hercules' Takes $11.05 MillionJuly 26, 2014 03:50 AM

by Shawn Robbins

Universal reports that Lucy earned a strong $17.1 million on Friday, including Thursday night's $2.75 million early grosses. BoxOffice projects the film could net around $46 million for the weekend.

Making Lucy's debut even more impressive is the fact that its opening day handily topped that of 2010's Salt, starring Angelina Jolie, which took in $12.5 million on its way to a $36 million opening frame. There's no doubt that Scarlett Johansson's rising star power in the wake of her Marvel movie turns helped drive Lucy's success. Unfortunately, early word of mouth looks like a mixed bag with a 58 percent Flixster user score. Reviews are on the fresh/rotten bubble at Rotten Tomatoes as its score hovers at 60 percent this morning.

Meanwhile, Paramount's and MGM's Hercules bowed to $11.05 million on Friday for a projected weekend of $30 million. Star Dwayne Johnson is to thank for giving the film some needed moviegoer appeal, although the numbers are still modest in the grand scheme of things for a $100 million production budget (excluding marketing and distribution). Overseas performance will be the key in determining the film's theatrical profitability. Early word of mouth is also somewhat mixed at 69 percent on Flixster, while critics gave the film 63 percent on Rotten Tomatoes.

Fox's Dawn of the Planet of the Apes added $4.7 million yesterday, off 55 percent from last Friday in the face of new competition, and should bring in around $16.5 million for its third frame. With $160.4 million in the domestic bank so far, the sequel is currently running 31 percent ahead of its 2011 predecessor at the same point in release.

The Purge: Anarchy slid 74 percent from opening day to $3.4 million on its second Friday. That's a slight improvement over its predecessor, however, which slid 82 percent on its second Friday. BoxOffice projects a $10 million sophomore weekend for Anarchy.

Planes: Fire and Rescue took in $2.76 million yesterday for a 57 percent decline from opening day last week. Look for a $9.5 million weekend for the Disney sequel.

Rob Reiner's And So It Goes posted $1.36 million on opening day from 1,762 locations. BoxOffice projects a $4 million weekend.

On the limited release front, popular comedian Gabriel Iglesias sent The Fluffy Movie to a $0.513 million opening day and a likely opening weekend around $1.275 million.

Daily Domestic Gross Sun, Feb. 27 2011

Wide (1000+)

#TitleSun, Feb. 27 2011LocationsAvg.TotalWks.Dist.
1Gnomeo and Juliet$3,880,339-39%3,03723$1,278$74,334,2363Disney
2Hall Pass$3,238,313-43%2,950--$1,098$13,535,3741Warner Bros. / New Line
3Unknown (2011)$2,825,903-52%3,0430$929$42,976,4502Warner Bros.
4I Am Number Four$2,812,603-44%3,1562$891$37,723,9402Disney / DreamWorks
5Justin Bieber: Never Say Never$2,572,593-38%2,810-308$916$62,963,7413Paramount
6Just Go With It$2,364,577-52%3,544-4$667$78,787,0663Sony / Columbia
7Big Mommas: Like Father, Like Son$1,872,132-50%2,8210$664$28,647,5192Fox
8The King's Speech$1,806,014-51%2,385299$757$114,231,03014Weinstein Company
9Drive Angry$1,375,629-37%2,290--$601$5,187,6251Summit
10True Grit (2010)$459,587-53%1,222-243$376$167,132,44210Paramount
11The Eagle$434,849-38%1,568-728$277$18,341,8243Focus
12The Roommate$388,049-58%1,726-434$225$35,818,2274Sony / Screen Gems
13No Strings Attached$319,737-52%1,366-600$234$68,760,0386Paramount

Limited (100 — 999)

#TitleSun, Feb. 27 2011LocationsAvg.TotalWks.Dist.
1The Fighter$339,857-59%668-91$509$90,369,46312Paramount
2Black Swan$311,920-53%617-39$506$103,576,41813Fox Searchlight
3The Green Hornet$178,078-43%667-598$267$96,637,3217Sony / Columbia
4Cedar Rapids$131,138-61%13634$964$2,349,9963Fox Searchlight
5The Rite$128,804-40%545-503$236$32,310,5295Warner Bros. / New Line
6Biutiful$101,706-56%18225$559$3,783,8189Roadside Attractions
7Sanctum$97,825-40%392-985$250$23,070,0454Universal
8The Mechanic$93,966-33%404-548$233$28,677,7195CBS Films
9Yogi Bear$81,564-32%366-359$223$97,857,39311Warner Bros.
10127 Hours$70,425-52%220-20$320$17,915,44817Fox Searchlight
11Harry Potter and the Deathly Hallows: Part 1$68,228-37%303-18$225$294,325,81015Warner Bros.
12The Chronicles of Narnia: The Voyage of the Dawn Treader$63,916-41%248-16$258$103,777,01712Fox
13Little Fockers$61,415-45%261-24$235$147,980,23010Universal
14The Company Men$47,597-55%185-57$257$3,880,6396Weinstein Company
15Gulliver's Travels (2010)$44,610-38%204-31$219$42,439,63810Fox
16Blue Valentine (2010)$41,307-62%167-68$247$9,224,0119Weinstein Company
17The Tourist$33,773-47%194-30$174$67,483,18512Sony / Columbia
18The Dilemma$32,805-48%243-50$135$48,430,3557Universal
19Season of the Witch$29,986-34%17139$175$24,648,1068Relativity Media
20The Social Network$22,589-65%269156$84$96,917,89722Sony / Columbia
21Winter's Bone$4,714-92%135115$35$6,502,66638Roadside Attractions

Platform (1 — 99)

#TitleSun, Feb. 27 2011LocationsAvg.TotalWks.Dist.
1Hubble 3D$38,505-40%500$770$22,058,97650Warner Bros. / IMAX
2From Prada to Nada$18,039-27%81-47$223$2,905,5255Lionsgate / Pantelion
3Rabbit Hole$11,028-58%835$133$2,063,10711Lionsgate
47 Khoon Maaf$9,972-49%683$147$253,2742UTV Communications
5Unstoppable (2010)$8,265-52%66-39$125$81,528,42116Fox
6Somewhere (2010)$4,634-64%27-2$172$1,768,41610Focus
7Diary of a Country Priest (2011 re-issue)$2,230-38%1--$2,230$7,6741Rialto
8I Love You Phillip Morris$1,665-44%156$111$1,954,17813Roadside Attractions
9Vidal Sassoon: The Movie$1,405-55%31$468$49,3393Phase 4 Films
10Public Speaking$1,306-58%1--$1,306$11,0001Rialto
11Brotherhood (2010)$1,010-68%21$505$17,9602Phase 4 Films
12Immigration Tango$4483%2-28$224$23,8122Roadside Attractions