Grosses

'Lucy' Bags Strong $17.1 Million on Friday; 'Hercules' Takes $11.05 MillionJuly 26, 2014 03:50 AM

by Shawn Robbins

Universal reports that Lucy earned a strong $17.1 million on Friday, including Thursday night's $2.75 million early grosses. BoxOffice projects the film could net around $46 million for the weekend.

Making Lucy's debut even more impressive is the fact that its opening day handily topped that of 2010's Salt, starring Angelina Jolie, which took in $12.5 million on its way to a $36 million opening frame. There's no doubt that Scarlett Johansson's rising star power in the wake of her Marvel movie turns helped drive Lucy's success. Unfortunately, early word of mouth looks like a mixed bag with a 58 percent Flixster user score. Reviews are on the fresh/rotten bubble at Rotten Tomatoes as its score hovers at 60 percent this morning.

Meanwhile, Paramount's and MGM's Hercules bowed to $11.05 million on Friday for a projected weekend of $30 million. Star Dwayne Johnson is to thank for giving the film some needed moviegoer appeal, although the numbers are still modest in the grand scheme of things for a $100 million production budget (excluding marketing and distribution). Overseas performance will be the key in determining the film's theatrical profitability. Early word of mouth is also somewhat mixed at 69 percent on Flixster, while critics gave the film 63 percent on Rotten Tomatoes.

Fox's Dawn of the Planet of the Apes added $4.7 million yesterday, off 55 percent from last Friday in the face of new competition, and should bring in around $16.5 million for its third frame. With $160.4 million in the domestic bank so far, the sequel is currently running 31 percent ahead of its 2011 predecessor at the same point in release.

The Purge: Anarchy slid 74 percent from opening day to $3.4 million on its second Friday. That's a slight improvement over its predecessor, however, which slid 82 percent on its second Friday. BoxOffice projects a $10 million sophomore weekend for Anarchy.

Planes: Fire and Rescue took in $2.76 million yesterday for a 57 percent decline from opening day last week. Look for a $9.5 million weekend for the Disney sequel.

Rob Reiner's And So It Goes posted $1.36 million on opening day from 1,762 locations. BoxOffice projects a $4 million weekend.

On the limited release front, popular comedian Gabriel Iglesias sent The Fluffy Movie to a $0.513 million opening day and a likely opening weekend around $1.275 million.

Daily Domestic Gross Fri, Mar. 25 2011

Wide (1000+)

#TitleFri, Mar. 25 2011LocationsAvg.TotalWks.Dist.
1Sucker Punch$8,031,460--3,033--$2,648$8,031,4601Warner Bros.
2Diary of a Wimpy Kid: Rodrick Rules$7,284,274--3,167--$2,300$7,284,2741Fox
3Limitless$4,631,821188%2,80549$1,651$30,687,8032Relativity Media
4The Lincoln Lawyer$2,931,155172%2,7070$1,083$20,898,3382Lionsgate
5Rango$2,428,147132%3,645-198$666$98,991,3124Paramount
6Paul$2,272,860142%2,8064$810$19,377,0302Universal
7Battle: Los Angeles$2,187,966119%3,118-299$702$67,167,5103Sony / Columbia
8Red Riding Hood$1,357,788150%2,715-315$500$29,471,2453Warner Bros.
9The Adjustment Bureau$1,278,555168%2,282-378$560$51,904,6254Universal
10Beastly$706,039199%1,585-225$445$23,834,6124CBS Films
11Mars Needs Moms$524,57428%2,170-947$242$17,490,7873Disney
12Hall Pass$514,266105%1,204-701$427$41,132,3765Warner Bros. / New Line
13Just Go With It$466,785131%1,116-592$418$99,207,6067Sony / Columbia
14The King's Speech$419,900101%1,062-187$395$133,713,51118Weinstein Company
15Gnomeo and Juliet$343,58765%1,364-384$252$94,706,1217Disney

Limited (100 — 999)

#TitleFri, Mar. 25 2011LocationsAvg.TotalWks.Dist.
1Unknown (2011)$191,45456%688-713$278$61,784,6796Warner Bros.
2I Am Number Four$147,84151%512-443$289$53,138,4666Disney / DreamWorks
3Cedar Rapids$107,48184%342-120$314$5,822,2317Fox Searchlight
4Big Mommas: Like Father, Like Son$106,164229%406-144$261$36,655,3906Fox
5Yogi Bear$76,509122%326-112$235$99,625,88415Warner Bros.
6The Green Hornet$60,964--246-36$248$98,121,30311Sony / Columbia
7Justin Bieber: Never Say Never$55,98963%289-191$194$72,398,8457Paramount
8True Grit (2010)$54,369120%205-63$265$169,930,97914Paramount
9Black Swan$51,684130%20716$250$106,445,75317Fox Searchlight
10No Strings Attached$42,135101%213-19$198$70,383,66310Paramount
11The Fighter$30,70031%179-137$172$93,492,18516Paramount
12The Rite$20,11765%155-47$130$32,927,2889Warner Bros. / New Line
13The Mechanic$12,78186%1001$128$29,039,0739CBS Films

Platform (1 — 99)

#TitleFri, Mar. 25 2011LocationsAvg.TotalWks.Dist.
1Jane Eyre (2011)$261,870410%9064$2,910$1,177,4033Focus
2Win Win$112,305654%2318$4,883$320,2212Fox Searchlight
3Hubble 3D$47,31510%42-7$1,127$23,021,25154Warner Bros. / IMAX
4Kill the Irishman$37,261405%4120$909$421,9073Anchor Bay Films
5Miral$19,679--4--$4,920$19,6791Weinstein Company
6Biutiful$18,50429%66-23$280$4,769,77113Roadside Attractions
7Harry Potter and the Deathly Hallows: Part 1$15,55391%85-9$183$294,871,96219Warner Bros.
8Take Me Home Tonight$13,968-16%89-192$157$6,787,3974Relativity Media
9The Chronicles of Narnia: The Voyage of the Dawn Treader$13,899122%72-10$193$104,261,37316Fox
10The Eagle$13,606137%975$140$19,402,3547Focus
11The Music Never Stopped$11,90489%331$361$113,7522Roadside Attractions
12The Company Men$11,186127%48-10$233$4,239,43210Weinstein Company
13From Prada to Nada$10,8061293%292$373$2,985,4999Lionsgate / Pantelion
14Drive Angry$8,17544%72-23$114$10,538,8515Summit
15Blue Valentine (2010)$7,47256%441$170$9,604,98513Weinstein Company
16happythankyoumoreplease$5,193117%164$325$152,9364Anchor Bay Films
17Gulliver's Travels (2010)$4,41566%34-9$130$42,719,06014Fox
18Mia and the Migoo$2,669--1--$2,669$2,6691GKIDS
19Rabbit Hole$2,36084%290$81$2,196,00215Lionsgate
20I Love You Phillip Morris$2,154-85%9-2$239$2,005,97017Roadside Attractions
21Vidal Sassoon: The Movie$514-9%2-3$257$84,3537Phase 4 Films
22Winter's Bone$14--1-3$14$6,530,52042Roadside Attractions